`
`http://nielsen.com/nielsen_monitor-plus.html
`
`43 captures
`22 Aug 2002 - 17 Jun 2007
`
`About Nielsen Monitor-Plus
`Go OCT FEB APR
`08
`2002 2003 2004
`
`👤 ⍰ ❎
`
`
`f 🐦
`▾ About this capture
`
`
`
`
`
`In addition to providing television audience estimates, Nielsen Media Research
`has developed a service to measure the effectiveness of media buying.
`Nielsen Monitor-Plus links television ratings to commercial occurrence data
`and tracks "share of spending" and "share of voice" (the proportion of all
`television advertising within a product category attributable to a brand or
`advertiser, as expressed in rating points). Nielsen Monitor-Plus enables
`marketers and their agencies to track advertising activity across 15 categories
`of media, including television, radio and print. Additionally, in the case of
`television, Nielsen Monitor-Plus provides access to audience exposure.
`Customers can determine where media investments are being made by
`advertiser and brand.
`
`
`Back
`
`Copyright © 2002 VNU
`
`VNU is a leading Media and Information Company. VNU offers Marketing Information, Media Measurement
`Information, Business Information and Directory Information. By means of thousands of specific market data reports,
`140 trade magazines, 150 trade shows and business events, 165 'yellow pages' directories and many Internet sites,
`VNU provides millions of professionals around the globe with knowledge and business intelligence.
`
`web.archive.org/web/20030208081141/http://nielsen.com/nielsen_monitor-plus.html
`
`1/1
`
`
Accessing this document will incur an additional charge of $.
After purchase, you can access this document again without charge.
Accept $ Charge
Still Working On It
This document is taking longer than usual to download. This can happen if we need to contact the court directly to obtain the document and their servers are running slowly.
Give it another minute or two to complete, and then try the refresh button.
A few More Minutes ... Still Working
It can take up to 5 minutes for us to download a document if the court servers are running slowly.
Thank you for your continued patience.
This document could not be displayed.
We could not find this document within its docket. Please go back to the docket page and check the link. If that does not work, go back to the docket and refresh it to pull the newest information.
Your account does not support viewing this document.
You need a Paid Account to view this document. Click here to change your account type.
Your account does not support viewing this document.
Set your membership
status to view this document.
With a Docket Alarm membership, you'll
get a whole lot more, including:
- Up-to-date information for this case.
- Email alerts whenever there is an update.
- Full text search for other cases.
- Get email alerts whenever a new case matches your search.
One Moment Please
The filing “” is large (MB) and is being downloaded.
Please refresh this page in a few minutes to see if the filing has been downloaded. The filing will also be emailed to you when the download completes.
Your document is on its way!
If you do not receive the document in five minutes, contact support at support@docketalarm.com.
Sealed Document
We are unable to display this document, it may be under a court ordered seal.
If you have proper credentials to access the file, you may proceed directly to the court's system using your government issued username and password.
Access Government Site
