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`UNITED STATES DISTRICT COURT
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`NORTHERN DISTRICT OF CALIFORNIA
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`NESTOR ALMEIDA, et al.,
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`Plaintiffs,
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`v.
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`APPLE, INC.,
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`Defendant.
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`Case No. 21-cv-07109-VC
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`ORDER GRANTING MOTION TO
`DISMISS
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`Re: Dkt. No. 20
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`The motion to dismiss is granted with leave to amend.1 The plaintiffs have conceded their
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`warranty claims, and their remaining claims are plagued with deficiencies.
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`Preliminarily, the plaintiffs have not specified which state’s law applies to their common-
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`law claims, and both parties have cited only California caselaw in discussing other states’
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`consumer protection laws. Because the parties appear to have tacitly agreed that those claims are
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`governed by the same principles as the California claims, the Court will adjudicate them under
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`California caselaw. See In re Hyundai and Kia Fuel Economy Litigation, 926 F.3d 539, 561 (9th
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`Cir. 2019) (en banc). The one exception is the unjust enrichment claim, which the plaintiffs
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`appear to consider under different states’ laws in their opposition brief.
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`The plaintiffs’ claims for equitable relief are dismissed. The complaint does not attempt
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`to allege that the plaintiffs lack an adequate remedy at law nor does it allege a theory that differs
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`in any meaningful way from the plaintiffs’ claim for damages. See Sonner v. Premier Nutrition
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`1 The defendants have not requested that the Court take judicial notice of the exhibits attached to
`the Singh declaration. Regardless, the Court has not considered them, as they relate to the
`warranty claims that have been conceded.
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`Case 3:21-cv-07109-VC Document 40 Filed 05/13/22 Page 2 of 3
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`Corporation, 971 F.3d 834, 844 (9th Cir. 2020); Cepelak v. HP Inc., 2021 WL 5298022, at *2–3
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`(N.D. Cal. Nov. 15, 2021).
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`With the possible exception of the negligent misrepresentation claim, the plaintiffs’
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`remaining claims are based in fraud and must meet the requirements of Rule 9(b). They have not
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`surmounted that hurdle to plead reliance on false or misleading statements or omissions. The
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`complaint alleges a litany of misrepresentations and omissions, but it does not allege with
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`particularity which marketing materials each plaintiff relied upon and when or whether the
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`plaintiffs would have seen the information about the defect, had it been disclosed. See Lusson v.
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`Apple, Inc., 2016 WL 10932723, at *2 (N.D. Cal. June 20, 2016); Daniel v. Ford Motor Co., 806
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`F.3d 1217, 1225 (9th Cir. 2015).
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`The affirmative misrepresentation claims suffer from an additional defect: the plaintiffs
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`have not identified actionable statements that are false or misleading. Apple’s advertisements
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`that the laptops are “[d]esigned to last,” “durable,” and the like are non-actionable puffery. See
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`Davidson v. Apple, Inc., 2017 WL 3149305, at *11 (N.D. Cal. July 25, 2017). The same is true of
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`Apple’s vague descriptions of the laptops’ display capabilities (“lifelike colors,” “better picture,”
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`and the like). The only actionable statements the plaintiffs plead are not statements they allege to
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`be false. The plaintiffs do not contest, for example, that the laptops’ graphics are not “up to 5x
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`faster, the biggest leap ever for MacBook Air” or that the laptops do not have 18 hours of battery
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`life, “the longest ever on a MacBook Air.” Merely alleging that such features are not available to
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`them because their laptop stopped working entirely is not sufficient to state an affirmative
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`misrepresentation claim.
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`The Ninth Circuit has not yet decided whether negligent misrepresentation claims are
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`subject to Rule 9(b)’s heightened pleading standard. But even if the claim is merely subject to
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`Rule 8’s lower pleading standard, the plaintiffs have failed to state a claim. As explained
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`previously, they have not alleged any actionable misrepresentations or reliance on those
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`misrepresentations.
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`Finally, although the complaint must be dismissed for the reasons already given, other
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`2
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`Case 3:21-cv-07109-VC Document 40 Filed 05/13/22 Page 3 of 3
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`aspects leave much to be desired. For example, the complaint is unclear (at best) whether the
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`problems the plaintiffs experienced with their laptops stemmed from the same defect. See
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`Sciacca v. Apple, Inc., 362 F. Supp. 3d 787, 797–98 (N.D. Cal. 2019). Some plaintiffs allege that
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`their screen cracked, which led to various display issues. Others allege that their laptop had
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`various display issues before their screens began to crack. And still others allege that their
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`screens displayed colorful squares and then stopped working, without any mention of their
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`screens cracking. The plaintiffs also bought two different products—the M1 MacBook Air and
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`the M1 MacBook Pro. The only manufacturing commonality between them the complaint
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`appears to allege is the M1 chip, which, at first blush, has little connection to the alleged
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`problems the plaintiffs experienced. The complaint leaves the reader wondering whether the
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`problems it describes are connected or just a laundry list of unrelated (or marginally related)
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`issues.
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`An amended complaint is due within 21 days. Even if not mentioned in this order, the
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`plaintiffs should carefully consider the arguments raised in the defendant’s motion to dismiss
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`when redrafting the complaint.
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`IT IS SO ORDERED.
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`Dated: May 13, 2022
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`______________________________________
`VINCE CHHABRIA
`United States District Judge
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`3
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