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`IN THE UNITED STATES DISTRICT COURT
`FOR THE DISTRICT OF COLORADO
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`Civil Action No. 14-cv-01564-WYD-MJW
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`THE HERSHEY COMPANY and
`HERSHEY CHOCOLATE & CONFECTIONERY CORPORATION,
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`Plaintiffs,
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`v.
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`TINCTUREBELLE, LLC,
`TINCTUREBELLE MARIJUANKA LLC and
`CHARMIN MAYES,
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`Defendants.
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`FINAL JUDGMENT
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`Pursuant to and in accordance with Fed. R. Civ. P. 58(a) and the Consent Order,
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`filed on September 24, 2014, by the Honorable Wiley Y. Daniel, Senior United States
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`District Judge, and incorporated herein by reference as if fully set forth, it is hereby
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`ORDERED, ADJUDGED, AND DECREED THAT:
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`1.
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`This Court has personal jurisdiction over Hershey and TinctureBelle and has
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`subject matter jurisdiction of this action.
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`2.
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`TinctureBelle represents that:
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`a.
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`as of no later than December 30, 2013, TinctureBelle has ended all
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`distribution, advertising, sale and other use anywhere in the world of:
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`i.
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`the Accused TinctureBelle Products, and any packaging
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`or other variations thereof, and
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`ii.
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`any names, marks, package designs or trade dresses
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`that are confusingly similar to, imitative of or an attempted satire of, any Hershey
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`Marks; and
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`b.
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`at no time has it used, in any products, whether as ingredients or
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`components or in any other manner whatsoever, any products
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`manufactured or distributed by Hershey.
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`3.
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`Within three days after entry of this order, to the extent that it has not already
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`done so pursuant to the parties’ agreement effective as of September 22, 2014 (the
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`“Settlement Agreement”), TinctureBelle will provide to its distributors, customers, resellers
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`and retailers of its Accused TinctureBelle Products a copy of a recall notice substantially
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`in the form depicted in Exhibit D, which shall advise those parties to (I) cease further sale
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`of the Accused TinctureBelle Products; (ii) destroy any unsold inventory of the Accused
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`TinctureBelle Products; and (iii) remove any advertising or marketing materials, including
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`webpages, that reference the Accused TinctureBelle products or packaging.
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`4.
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`TinctureBelle shall refrain in the future from:
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`a.
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`using, in any media and any channels of advertising, distribution or
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`sale anywhere in the world, including without limitation product
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`labeling, product packaging, print advertising, in-store displays,
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`domain names, keywords, metatags, online names and handles,
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`hashtags, social media identities, social media posts, and internet
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`advertising:
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`i.
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`the
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`terms or marks HASHEES, GANJA JOY,
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`HASHEATH, HASHEATS, THINGAMAJIGGY and REEFER’S, and any substantially
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`similar or confusingly similar variations thereof;
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`ii.
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`the REESE’S Marks, the HEATH Marks, the ALMOND
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`JOY Marks, the YORK Marks and the Other Hershey Marks, and any substantially
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`similar or confusingly similar variations thereof;
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`iii.
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`the product packaging and trade dresses shown in
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`Exhibit B, and any substantially similar or confusingly similar variations thereof;
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`iv.
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`any product packaging and trade dress that is
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`substantially similar or confusingly similar to the packaging and trade dress for
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`Hershey’s REESE’S, HEATH, ALMOND JOY and YORK branded products;
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`v.
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`any names, marks, package designs or trade dresses
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`that are confusingly similar to, imitative of or an attempted satire of, any Hershey
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`Marks;
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`vi.
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`the mark or term REEFER, in connection with any candy,
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`confectionery or other edible products containing peanut butter or characterized by
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`a peanut butter flavor; and
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`vii.
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`any design or trade dress that bears a partially or
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`predominantly orange background or that uses any combination of orange, yellow
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`and brown elements, in connection with any candy, confectionery or other edible
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`products containing peanut butter or characterized by a peanut butter flavor;
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`b.
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`using, in any products manufactured, repackaged, advertised,
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`distributed or sold TinctureBelle, whether as
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`ingredients or
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`components or in any other manner whatsoever, any products
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`manufactured or distributed by Hershey;
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`c.
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`making any statements in any media or channels whatsoever claiming
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`or suggesting
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`that any products manufactured, repackaged,
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`advertised, distributed or sold TinctureBelle are in any way approved
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`by, sponsored by, authorized by or otherwise affiliated or associated
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`with Hershey; and
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`d.
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`making any false or disparaging statements about Hershey or its
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`products
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`(and will
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`remove and disable
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`the webpage at
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`http://www.wherevent.com/ detail/Audrey-Hatfield-Tincturebelle-Legal-
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`Defense-Fundraiser and any other materials in its custody or control
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`that disparage Hershey or cast it in a negative light).
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`5.
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`TinctureBelle represents that as of the date of this Consent Order, to the best
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`of its ability, it has removed and deleted from the Internet and all social media and other
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`electronic channels all advertising, posts, messages and similar communications in the
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`custody or control of TinctureBelle, the dissemination of which by TinctureBelle would
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`violate Paragraph 4 hereof.
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`6.
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`TinctureBelle shall refrain both now and in the future from registering,
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`applying to register or maintaining the registration, anywhere in the world, of any design,
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`trade dress, trademark, domain name, online name or handle, or social media identity, the
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`use of which by TinctureBelle is prohibited by Paragraph 4 hereof.
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`7.
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`Hershey reserves the right to object to future packaging, advertising and
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`marketing materials of TinctureBelle that Hershey believes violate its intellectual property
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`or other rights.
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`8.
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`Within one week after execution of this Consent Order, TinctureBelle shall:
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`a.
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`provide to Hershey, through counsel in Colorado, two physical
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`specimens (including contents and packaging) of (I) each product
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`depicted in Exhibit B; (ii) each product depicted in Exhibit C; and
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`(iii) each other product, the sale by TinctureBelle of which would
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`violate Paragraph 4 hereof, to the extent any such specimens remain
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`in existence; and
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`b.
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`destroy all remaining specimens of each product, including without
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`limitation cartons, containers, packaging, wrappers, labels, displays
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`and any other materials, in the custody or control of TinctureBelle or
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`Charmin Mayes, the sale by TinctureBelle of which would violate
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`Paragraph 4 hereof.
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`9.
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`TinctureBelle represents that neither the TinctureBelle Companies nor
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`Charmin Mayes:
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`a.
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`have licensed to third parties or assigned to any other person or entity
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`any design, trade dress or trademark described in Paragraph 4
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`hereof; or
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`b.
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`owns any applications or registrations anywhere in the world for any
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`design, trade dress or trademark described in Paragraph 4 hereof.
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`10.
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`TinctureBelle hereby acknowledges the validity of Hershey’s rights in the
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`Hershey Marks as described herein and as depicted in the Exhibits hereto, and shall not
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`seek to cancel or otherwise challenge the validity or enforceability of Hershey’s rights
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`therein or assist any others in doing so.
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`11.
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`Prior to the execution of this Consent Order, TinctureBelle has provided to
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`Hershey, through counsel, a written statement of sales by the TinctureBelle Companies and
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`by Charmin Mayes of the Accused TinctureBelle Products. TinctureBelle represents and
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`warrants that the written statement it has provided to Hershey constitutes a complete and
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`accurate accounting of all sales by the TinctureBelle Companies and by Charmin Mayes
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`of any Accused TinctureBelle Products and any products using substantially similar
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`packaging.
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`12.
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`TinctureBelle expressly recognizes and acknowledges that a violation or
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`breach by it of any of the representations, covenants, conditions, agreements, or
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`undertakings in this Agreement will cause Hershey irreparable harm which cannot be
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`adequately calculated or remedied solely in money damages in an action at law, thereby
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`entitling Hershey to seek (in addition to any other remedy to which it may be entitled at law)
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`immediate injunctive relief or other equitable remedies.
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`13.
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`14.
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`TinctureBelle shall comply with the terms of the Settlement Agreement.
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`Pursuant to Section 34(a) of the Lanham Act, 15 U.S.C. § 1116(a), within
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`thirty days after service upon TinctureBelle of this Consent Order, TinctureBelle shall serve
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`upon Hershey, a report in writing under oath setting forth in detail the manner and form in
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`which TinctureBelle has complied with this Consent Order.
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`15.
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`In the event that a court of competent jurisdiction finds that TinctureBelle has
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`engaged in a breach or violation of this Consent order, Hershey shall be entitled (in addition
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`to any other remedy to which it may be entitled at law) to its reasonable attorneys’ fees
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`incurred in enforcing its rights under this Consent Order. In addition, in the event that a
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`court of competent jurisdiction finds that TinctureBelle has engaged in a breach or violation
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`of Paragraph 1, 2, 3, 4, 5 or 13 of this Consent Order, because the actual damages
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`sustained by Hershey as a result of such breach would be impracticable or extremely
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`difficult to calculate, Hershey shall be entitled (in addition to any other remedy to which it
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`may be entitled at law) to liquidated damages in the amount of $25,000 per breach (which
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`amount is expressly agreed to represent a fair estimate of the damage that will accrue as
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`a result of each such breach, to the extent such breach is compensable in money, and not
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`a penalty) or such actual damages or profits that Hershey establishes, whichever is greater.
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`16.
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`This Court shall retain continuing jurisdiction over the persons and entities
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`identified in this Consent Order and over the subject matter of plaintiffs’ Complaint to
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`ensure compliance and performance with the terms of this Consent Order and to modify
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`the Consent Order as justice so requires.
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`17.
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`The provisions of this Consent Order shall apply worldwide.
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`Case 1:14-cv-01564-WYD-MJW Document 28 Filed 09/25/14 USDC Colorado Page 8 of 8
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`DATED at Denver, Colorado this 25th day of September, 2014.
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`FOR THE COURT:
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`JEFFREY P. COLWELL, CLERK
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`/s/ Robert R. Keech
`Robert R. Keech,
`Deputy Clerk
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`APPROVED AS TO FORM:
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`/s/ Wiley Y. Daniel
`WILEY Y. DANIEL,
`SENIOR UNITED STATES DISTRICT JUDGE
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