throbber
Filed
`
`D.C. Superior Court
`12/19/2018 11:48AM
`Clerk of the Court
`
`IN THE SUPERIOR COURT OF THE DISTRICT GF COLUMBIA
`Civil Division
`
`
`DISTRICT GF COLUMBIA
`a municipal corporation
`441 4th Street, N.W.
`Washington, D.C. 20001,
`
`Plaintiff,
`
`¥,
`
`FACEBOOK,INC.
`
`i Hacker Way
`Menlo Park, CA 94025
`
`
`|
`
`Serve on:
`CORPORATION SERVICE CO.,
`Registered Agent
`1090 Vermont Ave. N.W.
`Washington, D.C. 200085,
`
`Defendant.
`{
`
`
`
`
`COMPLAINT FOR VIOLATIONS OF THE CONSUMER PROTECTION
`
`
`PROCEDURES ACT
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`Plaintiff District of Columbia (District), by the Office of the Attorney General, brings this
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`action against Defendant Facebook, Inc. (Facebook) for violations of the District’s Consumer
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`Protection Procedures Act (CPPA), D.C. Code §§ 28-3901, ef seg.
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`In support ofits claims, the
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`District states as follows:
`
`introduction
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`L.
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`This case stems from the failure by Defendant Facebook to honorits promise to
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`protect its consumers’ personal data. Facebook operates a website (www-.facebook.com) and a
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`companion mobile application through which it offers social networking services to its two
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`billion active users, which includes hundreds of thousands of consumers in Washington, D.C.
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`

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`(D.C.). Facebook collects and maintains a trove of its consumers’ personal data, as well as data
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`regarding consumers’ digital behavior on and off the Facebook website. Facebook permits third-
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`party developers——-including developers of applications and mobile device makers—to access
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`this sensitive information in connection with offering applications to Facebook consumers.
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`Facebook's consumers reasonably expect that Facebook will take appropriate steps to maintain
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`and protect their data. Facebooktells them as much, promising that it requires applications to
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`respect a Facebook consumer’s privacy. Facebook hasfailed to live up to this commitment.
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`2.
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`These failures are highlighted through Facebook’s lax oversight and enforcement
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`ofthird-party applications. To provide just one example, from 2013-2015, Facebook permitted a
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`Cambridge University researcher named Aleksandr Kogan (Kogan) to use a third-party
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`application to harvest the personal data of approximately 76 million Facebook consumers in the
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`United States and then sell it to Cambridge Analytica, a political consulting firm that relied on
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`Facebook data to target voters and influence elections in the United States. Although Kogan’s
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`application was only installed by 852 distinct Facebook consumers in D.C., the application also
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`collected the personal information of users’ Facebook friends—including more than 340,000 of
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`D.C.’s residents who did not download the application. This sequence of events was replete with
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`failures in oversight and enforcement. For instance, as remainsits policy to this day, Facebook
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`failed to take the basic step of reviewing the terms of Kogan’s application, which would have
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`alerted the companyto the fact that Kogan planned to improperly sell consumerdata.
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`Furthermore, after discovering the improper sale of consumer data by Kogan to Cambridge
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`Analytica, Facebook failed to take reasonable steps to protect its consumers’ privacy by ensuring
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`that the data was accounted for and deleted. Facebook further failed to timely inform the public
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`(including D.C. residents) that tens of millions of its consumers had their data sold to Cambridge
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`

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`Analytica, even though Facebook knew, or should have known,that such data was acquired in
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`violation of its policies and was being used in connection with political advertising.
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`3.
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`These failures are also demonstrated by Facebook’s relationship with partner
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`companies, incliding mobile device makers. Facebook permitted select partner companies
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`special access to its consumers’ data in connection with the development of Facebook-related
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`applications. Through these relationships, select partner companies were allowed to override
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`Facebook consumers’ privacy settings and access their information without their knowledge or
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`consent.
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`4,
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`Facebook’s policies and practices relating to third party access and use of
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`consumer data violate the District’s consumer protection laws. First, Facebook misrepresented
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`the extent to which it protects its consumers’ personal data, requires third-party developers to
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`respect its consumers’ personal data, and how consumers’ agreements with third-party
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`applications control how those applications use their data. Second, Facebook failed to
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`adequately disclose to Facebook consumers that their data can be accessed without their
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`knowledge or affirmative consent bythird-party applications downloaded by their Facebook
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`friends. Third, Facebook failed to disclose to affected consumers when their data was
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`improperly harvested and used by third-party applications and others in violation of Facebook’s
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`policies, such as in the Kogan and Cambridge Analytica example. Fourth, compounding these
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`misrepresentations and disclosure failures, Facebook’s privacy settings are ambiguous,
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`confusing, and difficult to understand. Finally, Facebook failed to disclose that it granted certain
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`companies, many of whom were mobile device makers, special permissions that enabled those
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`companies to access consumer data and override consumerprivacy settings.
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`

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`5.
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`Facebook could have prevented third parties from misusing its consumers’ data
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`had it implemented and maintained reasonable oversightof third-party applications consistent
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`with its representationsin its public statements, terms of service, and policies. The District
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`brings this case to ensure that Facebook is held accountable for its failure to protect the privacy
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`of its consumers’ personal data. The District seeks injunctive relief to prevent Facebook from
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`engaging in these and similar unlawful trade practices, civil penalties and costs to deter
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`Facebook from engaging in these and similar unlawful trade practices, and any appropriate
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`restitution for consumers.
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`Jurisdiction
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`6.
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`This Court has jurisdiction over the subject matter of this case pursuant to D.C.
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`Code §§ 11-921 and 28-3909.
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`7.
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`This Court has personal jurisdiction over Defendant Facebook pursuant to D.C.
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`Code § 13-423 (a).
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`Parties
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`8.
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`Plaintiff District of Columbia (District) is a municipal corporation empowered to
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`sue and be sued, and is the local governmentfortheterritory constituting the permanent seat of
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`the federal government. The District brings this case through the Attorney Generalfor the
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`District of Columbia, who is the chief legal officer for the District. The Attorney Generalis
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`responsible for upholding the public interest and is also specifically authorized to enforce the
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`District’s consumer protection laws, including the CPPA.
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`8,
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`Defendant Facebook, Inc. (Facebook), is a Delaware corporation with its
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`headquarters and principal place of business at 1 Hacker Way, Menlo Park, CA, 94025.
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`

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`Facebook engages in the business of supplying social networking services through the operation
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`of its website, www-facebook.com, and accompanying mobile applications, to consumers in D.C.
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`Facebook’s Collection of Consumer Data
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`10.
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`The Facebook website! allows consumersto build a social network with other
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`Facebook consumers and share information within that network. It is among the world’s most
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`heavily trafficked websites and has over two billion active consumers around the giobe.
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`Hundreds of thousands of D.C. residents are among Facebook’s consumers.
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`li.
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`To begin using the Facebook website, a consumerfirst creates a Facebook
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`account. The consumer can then add other Facebook consumers as “friends” and by
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`accumulating Facebookfriends, the consumer builds a social network on the Facebook website.
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`12.
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`As Facebook consumers grow their social networks and interact with friends on
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`the Facebook website, their information and activity is digitally collected, recorded, and
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`maintained by Facebook. As relevant here, this data can be divided into two broad categories:
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`(i) data directly supplied by consumers, and (ii) data pertaining to consumers’ activity on andoff
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`the Facebook website.
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`13.
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`First, consumers directly provide Facebook with personal information. To create
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`a Facebook account, a consumeris required to supply Facebook with basic information such as
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`their name, phone number, email address, birthday, and gender. A consumerthen has the option
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`to customize their “Facebook Profile” by supplying additional information to Facebook, such as
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`their hometown, educational history, work experience, relationship status, political and religious
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`—_ In this Complaint, the “Facebook website”refers to both (2) www.facebook.com, which is
`accessed through an Internet browser, and (ii) the Facebook mobile application, which is
`accessed through a mobile devicelike a smartphone or tablet. Many of Facebook’s features and
`services available on www.facebook.com are also available through the Facebook mobile
`application.
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`

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`views, and personal photographs. Facebook’s website is designed to encourage consumers to
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`continue supplying information in the form of “Posts,” which are shared with that consumer's
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`friends. Posts include, but are not limited to, written statements, photographs and videos, links to
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`websites, and “Check Ins” to geographic locations such as restaurants and bars.
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`14.
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`Second, Facebook tracks and maintains data pertaining to consumeractivity on its
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`website. For example, Facebook records what advertisements are displayed to each consumer,as
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`well as whether the consumerclicked on the advertisement. Facebook also tracks the date and
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`time each consumerlogs into their account, as well as the IP address, device, and browser they
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`used to log in. Facebook also operates a companion mobile application called “Facebook
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`Messenger,” which allows Facebook consumers to send and receive messages and make phone
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`and video calls. For users of Facebook Messenger, Facebook maintains records of messages sent
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`and received and the date and time of phone and video calls made.
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`15.
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`Another example of consumeractivity data that Facebookcollects is a
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`consumer’s “Likes,” one of Facebook’s signature innovations. It allows consumers to click on a
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`“thumbs-up” icon to Like a vast array of online content. Among other things, Facebook
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`consumers can Like “Posts” made by other Facebook consumers, “Pages” maintained by non-
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`individual entities, and content on external websites.
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`16.
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`_Facebook’s Like feature incentivizes increased activity on the Facebook website
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`byallowing consumers to reward one another for sharing information—the more Posts a
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`consumer makes, the more Likes they will receive. The Like also serves a broaderfunction
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`because over time, a consumer’s allocation of Likes reveals information about them—the friends
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`theyinteract with most, the brands that catch their eye, the issues with which they identify.
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`Facebook records and maintains each and every one of its consumers’ Likes.
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`

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`17.
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`Facebook generates much ofits revenue by selling advertising space. Facebook
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`relies on its collection of consumer data—and the personal information and preferences derived
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`from each individual’s data—to sell targeted advertising space to marketers. Facebook’s
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`business model primarily relies on using consumer data to provide advertisers the ability to run
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`targeted ads to particular individuals and demographics. In other words, although Facebook
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`supplies its social networking services free of direct monetary charge to consumers, in exchange,
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`consumers provide Facebook with their personal data, which Facebook monetizes through the
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`sale of targeted advertising.
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`
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`18.
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`In 2007, Facebook launched the Facebook Platform, an extensive software
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`environment where third-party developers can build applications that interact with the Facebook
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`website. The Facebook Platform includes various services and tools designed to assist third-
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`party developers to create such applications.
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`19.|Millions of third-party applications have been developed using the Facebook
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`Platform and made available to Facebook consumers. Some applications are social, such as
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`those that allow consumers to play games against other consumers within their social networks.
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`Others are functional, allowing consumers to integrate information from their calendar and email
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`accounts with their Facebook account.
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`26.
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`The Facebook Platform facilitates integration between the Facebook website and
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`third-party applications. For example, a third-party developer can allow Facebook consumers to
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`access their application with a service available on the Facebook Platform called “Facebook
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`Login.” Facebook Login allows a Facebook consumerto access an application directly by using
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`

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`their Facebook account and login credentials (username and password). The Facebook Platform
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`also harmonizes third-party applications’ look and feel with the Facebook website.
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`21.
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`The Facebook Platform also includes an application program interface (APD. An
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`API specifies howsoftware components interact. In practical terms, Facebook’s website is built
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`upon proprietary source code. The APIrefers to the code that Facebook makes available to
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`third-party developers, which enables those developers to build applications for the Facebook
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`website. Facebook’s API allows for a third-party application to interact with the Facebook.
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`website and governs the extent to which it can access Facebook’s vast collection of consumer
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`data.
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`22.
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` Insum, the Facebook Platform was designed to allow for the development of
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`third-party applications that would seamlessly engage with Facebook consumers while at the
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`same time allowing those applications access to Facebook’s vast collection of consumer data.
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`
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`The Cambridge Analviica Dota Harvest
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`The Harvest of 70 MillionFacebook Consumers’ Data
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`In November 2013, Aleksandr Kogan, a researcheraffiliated with Cambridge
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`A.
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`23.
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`University, and his company, Global Science Research (GSR), launcheda third-party application
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`on the Facebook Platform that identified itself as a personality study for research purposes. The
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`application was called “thisisyourdigitallife” (the App) and ran on the Facebook Platform for
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`over two years. The App appealed to Facebook consumers as a personality quiz and offered to
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`generate a personality profile for consumers in exchange for downloading the App and granting
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`access to some of the consumer’s Facebook data.
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`24.
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`The App was presented to Facebook as a research tool to study psychological
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`traits. At the time of the App’s launch, third-party applications could be launched on the
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`

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`Facebook Platform without affirmative review or approval by Facebook. Accordingly, Facebook
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`did not reviewthe App before it was allowed on the Facebook Platform, nordid it verify its
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`claim that the information it collected was for academic purposes.
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`25.
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`Atthe time of the App’s launch, Facebook permitted applications to request
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`permission to access a Facebook consumer’s personal data. Prior to installation, a Facebook
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`consumerinstalling the App (an App User) was showna screenthat stated that the App would
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`download some of the App User’s own Facebook data, including their name, gender, birthdate,
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`Likes, and a list of Facebook friends.
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`26.
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`To complete the installation, an App User clicked a Facebook Login icon on the
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`information screen. The App was then installed through the Facebook Login service, using the
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`App User’s Facebook login credentials.
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`27.
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`Upon installation, the App harvested the personal information of the App User
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`from the Facebook collection of user data, including at least the App User’s name, gender,
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`birthday, Likes, and list of Facebookfriends.
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`28.
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`In addition, the App also accessed data of the App User’s Facebook friends that
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`the friend had shared with the App User. This data included at least the Facebook friend’s name,
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`gender, birthdate, current city, and Likes. The vast majority of these Facebook friends never
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`installed the App, never affirmatively consented to supplying the App with their data, and never
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`knew the App had collected their data.
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`29.
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`In early 2014, Facebook introduced changes to the Facebook Platform that
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`(i) limited the data that applications could access, including data regarding the installing user’s
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`friends, and (ii) instituted a review and approval process (App Review) for applications that
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`sought to access data beyond what the updated Facebook Platform would allow. In May 2014,
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`

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`Kogan applied to App Reviewto request access to consumer data beyond what the updated
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`Facebook Platform would allow. In only a matter of days, Facebook rejected Kogan’s
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`application on the basis that he was seeking information beyond the App’s stated research
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`purposes. Nevertheless, the App was still permitted to access consumer data beyond whatthe
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`updated Facebook Platform allowed through at least May 2015, due to a grace period Facebook
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`granted existing applications following its update to the Facebook Platform. This grace period
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`was not absolute, and Facebook made numerous exceptions for other applications.
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`30.
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`During the time that the App ran on the Facebook Platform, approximately
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`290,000 Facebook consumers in the United States installed the App, including 852 consumers in
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`D.C. Because the App was improperly allowed to harvest the personal data of App Users as weil
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`as App Users’ Facebook friends, approximately 70 million United States Facebook consumers
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`had their information collected by the App, including over 346,000 of D.C.’s residents.
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`B,
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`The Sale and Misuse of Consumer Data
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`31.
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`In 2014, at a time when the App was fully operational on the Facebook Platform
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`and harvesting consumer data, Kogan entered into an agreement with Cambridge Analytica for
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`the sale of data collected by the App. Cambridge Analytica wasa political consulting firm based
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`in London, England that provided consulting services to candidates running for political office in
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`the United States and abroad.
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`32.
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`Kogan provided Cambridge Analytica with the personal data and derivative data
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`of the approximately 70 million United States Facebook consumers whose data was harvested,
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`which included almost half of all D.C. residents. In exchange, Cambridge Analytica paid Kogan
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`over $800,660.
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`10
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`

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`33.
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`Cambridge Analytica used the data it acquired from Kogan to, among other
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`things, target digital political advertising during the 2016 United States Presidential Election (the
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`2016 Election). Cambridge Analytica received millions of dollars from multiple presidential
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`candidate campaigns to provide digital advertising services during the 2016 Election.
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`34.
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` Atrelevant times, Facebook had employees embedded within multiple
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`presidential candidate campaigns who worked alongside employees from Cambridge Analytica.
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`Facebook knew, or should have known,that these presidential candidate campaigns and
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`Cambridge Analytica were using the Facebook consumerdata harvested by Koganthroughout
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`the 2016 Election.
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`Faechoak's Lack of Oversight and Enforcement of Its Own Policies
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`
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`35.
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` Bynolater than December 11, 2015, Facebook knew that Kogan had sold
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`Facebook consumer data to Cambridge Analytica. At that time, Facebook also knew that the
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`collection and sale of consumer data violated its Platform Policy.
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`36.
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`Facebook’s Platform Policy, which governed its relationship with third-party
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`application developers throughout the App’s operation on the Facebook Platform, expressly
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`prohibited the transfer and sale of consumer data accessed from Facebook. However, Facebook
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`failed to exert meaningful review or compliance mechanismsto enforceits Platform Policy.
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`Indeed, the App itself contained terms that directly contradicted the Platform Policy, expressly
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`stating that collected data could be used for commercial purposes. Nevertheless, Facebook did
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`not take any action against the App and instead permitted it to harvest and sell Facebook
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`consumers’ data without oversight.
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`37.
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`The Platform Policy also permitted Facebook to audit any applications on the
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`Facebook Platform and to take other enforcement measures if it suspected that an application
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`was violating the Platform Policy. In addition, the Platform Policy expressly provided several
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`1
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`

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`methods by which Facebook could enforce non-compliance with the Platform Policy. These
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`audit provisions were largely unenforced.
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`38.
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`In late December 2015, Facebook terminated the App’s access to the Facebook
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`Platform. Nevertheless, Facebook did not ban, suspend, or limit the privileges of Kogan,
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`Cambridge Analytica, or anyoftheir affiliates, with respect to their access to the Facebook
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`website or the Facebook Platform. Nor did Facebook conduct an audit of Kogan, Cambridge
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`Analytica, or any oftheir affiliates, or take any other enforcement or remedial action to
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`determine whether the Facebook consumer data that was harvested by the App had been
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`accounted for, deleted, and protected from further use and sharing.
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`39.
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`Instead, Facebook simply requested that Kogan and Cambridge Analytica delete
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`all data that they received through the Facebook Platform, and accepted their word that they had
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`done so. Facebook did not take any additional steps to determine whether the harvested data
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`was, in fact, accounted for and destroyed. Andin fact, the data was not destroyed. It continued
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`to be held and used by Cambridge Analytica through the 2016 Election and beyond. Facebook
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`knew, or should have known,this fact from, among other sources, its employees embedded in
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`presidential candidate campaigns during the 2016 Election who worked alongside Cambridge
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`Analytica employees.
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`40.
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`Facebook eventually required writtencertifications promising that the harvested
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`data was accounted for and destroyed, but Facebook did not receive a certification from Kogan
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`until June 2016 and did not receive a certification from Cambridge Analytica until April 2017.
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`41.
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`Years after their data was improperly harvested, in April 2018, Facebook finally
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`disclosed to its consumers that their personal information may have been harvested and sold to
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`Cambridge Analytica.
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`

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`42.
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`Had Facebook disclosed in 2015 or 2016 the sale of Facebook consumer data to
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`Cambridge Analytica, it would have provided consumers with timely material information about
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`their use of the Facebook website. A disclosure that Facebook consumers’ data had been sold to
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`a political consulting firm and was being used to target political advertising for the 2016 Election
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`would have influenced Facebook consumers, including consumers in D.C. to, among other
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`things, share less information on the Facebook website or deactivate their Facebook accounts.
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`Rather than make such meaningful disclosures, Facebook instead profited from Kogan’s and
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`Cambridge Analytica’s misuse of this stolen consumer data by selling millions of dollars of
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`advertising space to Cambridge Analytica and presidential candidate campaigns during the 2016
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`Election.
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`43.|Facebook knew ofother third-party applications that similarly violatedits
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`Platform Policy through selling or improperly using consumer data. Facebookalso failed to take
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`reasonable measures to enforce its Platform Policy in connection with other third-party
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`applications and failed to disclose to users when their data was sold or otherwise used in a
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`manner inconsistent with Facebook’s policies.
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`ments and PracticesRegarding Third-Party Application
`
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`.ceess to Consumer Data
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`44,
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`Facebook made somedisclosures about third-party application access to
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`consumer data, but these disclosures were ambiguous, misleading, and deceptive. These
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`disclosures primarily are contained in two lengthy documents, a Terms of Service and Data
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`Policy, that consumers must agree to in order to create a Facebook account. These documents
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`together set out the general terms of use for the Facebook website, and contain some statements
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`regarding how third-party applications could access a consumer’s data. However, as shown by
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`Facebook’s actions (and inactions) in connection with third parties, including the App and
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`{3
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`

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`Cambridge Analytica, the representations made in these documents were misleading and
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`deceptive.
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`45.
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`For the duration of the App’s launch and operation on the Facebook Platform,
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`Facebook’s Terms of Service represented that Facebook required applications to respect a
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`Facebook consumer’s privacy. This representation, taken with Facebook’s public statements that
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`it would protect consumers’ private information and its representations in the Platform Policy
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`that it had the ability to audit applications and take enforcement measures against applications,
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`gave consumers the impression that Facebook had implemented and maintained reasonable
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`oversight and safeguards to protect consumers’ privacy.
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`46.
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`These representations were misleading and deceptive, as demonstrated by
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`Facebook’s lack of oversight and enforcementrelating to third parties, such as the App. For
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`example, Facebook failed to conduct meaningful oversight or enforcement of the App at several
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`relevant times when it knew, or should have known,that the App was operating in violation of
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`Facebook’s policies: (i) when the App was first laanched on the Facebook Platform;(ii) after
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`Facebook became aware, through its receipt and rejection of Kogan’s application through App
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`Review,that the App was seeking consumer data to be used beyond the App’s stated research
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`purpose; and (iii) after it learned that data collected by the App had been sold to Cambridge
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`Analytica.
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`47.
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`In addition, Facebook’s Data Policy also contained misrepresentations about
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`third-party applications’ access to Facebook consumer data. From at least November 15, 2013 to
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`at least January 30, 2015, the Data Policy provided that if an application asks permission from
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`someone else to access your information, the application will be allowed to use that information
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`only in connection with the person that gave the permission, and no one else. This representation
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`14
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`was deceptive and misleading as demonstrated by Kogan’s use of the App to harvest consumer
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`data, and then sell it to Cambridge Analytica. Facebook failed to implement and maintain
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`reasonable oversight of applications operating on the Facebook Platform to safeguard
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`consumers’ private data, and it knew or should have knownthat it did not have measures in place
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`to control how applications used and/or shared data.
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`48.
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`Facebook also misled its consumers generally about third-party applications’
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`access to their data. Facebook publicly represented that consumers controlled howtheir data is
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`shared on the Facebook website. But as shown by the App,third-party applications that a
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`Facebook consumer had never downloaded could still access their information through a
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`Facebook friend who downloaded the App. The Facebook Platform thus afforded third parties
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`an end-run to access consumer data, which third-party applications exploited. This was a
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`material fact that Facebook failed to disclose, or failed to adequately disclose, to its consumers.
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`49.
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`Adding to the potential customer confusion is the fact that consumers could not
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`restrict third-party application access to their data through Facebook’s Privacy Settings, even
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`though that is where a consumer would expect to have the ability to control how their data is
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`shared. Instead, Facebook allocated privacy settings related to applications to a separate location
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`under a separate Application Settings tab.
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`50.
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`Through PrivacySettings, a consumer controls howtheir Facebook information is
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`shared with other Facebook consumers. For example, a consumer can control what kinds of
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`other Facebook users can view their account information. This can be manipulated to allow for
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`sharing to all Facebook consumers (most expansive), only Facebookfriends(the less expansive
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`default), and a customized list of Facebook friends (the least expansive).
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`15
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`

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`Sh.
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`By contrast, through Application Settings, a consumer controls howtheir
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`Facebook information is shared with third-party applications. There is a high potential for
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`consumer confusion here. For example, from at least November 2013 throughat least April
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`2014, even if a consumerrestricted access to their information to only Facebook friends through
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`their Privacy Settings, the information could still be accessible by any application that the
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`consumer’s friends downloaded.
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`$2.
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`In sum, Facebook’s representations regarding consumer privacy in connection
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`with applications were misleading and deceptive. Moreover, Facebook’s lack of adequate
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`disclosures and multi-tiered privacy options added to consumer confusion regarding how
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`consumer information was shared with applications.
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`53.
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`Facebook’s representations to consumersthat it will protect the privacy of
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`consumers’ personal information, when,in fact, it did not implement or maintain reasonable
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`privacy safeguards and failed to take reasonable measures in response to the harvesting and use
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`of data by Cambridge Analytica, are misrepresentations of material facts that tend to mislead
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`consumers.
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`54.
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` Facebook’s representations to consumersthat it requires applications and third-
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`party developers to respect the privacy of consumers’ personal information, when,in fact, it did
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`not implement or maintain reasonable oversight of third-party applications (such as conduct
`
`appropriate audits of applications), are misrepresentations of material facts that tend to mislead
`
`consumers.
`
`55.
`
` Facebook’s representations to consumers that consumers’ agreements with third-
`
`party applications will control how those applications use consumer data, when,in fact,
`
`16
`
`

`

`applications were able to collect and use consumer data without regard to those agreements, are
`
`misrepresentations of material facts that tend to mislead consumers.
`
`56.
`
`Facebook's failure to inform consumers, or to adequately inform consumers, that
`
`their personal information may be shared with third-party applications without their knowledge
`
`or affirmative consent, is a material fact, the omission of which tended to mislead consumers.
`
`57.
`
`Facebook’s failure to tell consumers for over two years that their personal
`
`information was improperly harvested and sold by Kogan to Cambridge Analytica in violation of
`
`Facebook’s policies is a material fact, the omission of which tended to mislead consumers.
`
`58.
`
`Facebook’s failure to explain to consumers how to control how information is
`
`shared with third-party applications and how to change privacysettings with respectto
`
`applications, and its representations that consumers can control how their information is shared,
`
`constitute ambiguities as to material facts that have the tendency to mislead consumers.
`
`Furshook's Misleading Statements and Practices Regarding Partner Company Access {0
`
`
`59.
`
`In addition to third-party applications, Facebook also improperly granted certain
`
`partner companies, many of whom were mobile device makers, access to Facebook’s collection
`
`of consumerdata.
`
`66.
`
`Today, most consumers accessing Facebook through their mobile devices do so
`
`through the Facebook mobile application developed for the leading smartphone operating
`
`systems. Prior to the widespread usage of the Facebook mobile application, however, Facebook
`
`entered into integration partnerships with various device makers to develop Facebook
`
`applications specific to their device.
`
`61.
`
`For example, BlackBerry developed an application for BlackBerry devices called
`
`the “Hub,” which was designed to allow BlackBerryusers to view all their social media accounts
`
`17
`
`

`

`Gncluding Facebook accounts) in one place. In order to build applications like the Hub,
`
`Facebook licensed to device makers limited rights to use APIs to create specific integrations
`
`between the device and Facebook, which were approved by Facebook.
`
`62.
`
`Through these arrangements, applications like the Hub were permitted access to
`
`Facebook consumerdata, including the data of the Facebook consumer who downloaded the
`
`application and the data of those consumers’ Facebook friends. Consumers had little or no
`
`contro! over whether to permit the sharing of their information to these companies. For instance,
`
`even if a consumer denied Facebook permission to share their information with anythird parties,
`
`applications like the Hub were able to override those sharing restrictions and access their data.
`
`63.
`
`Facebook entered into at least 52 integration partnerships with other companies.
`
`Facebook also extended similar access to Facebook consumer data to other partner companies.
`
`64.|Facebook’s failure to inform consumers that it permitted certain companies to
`
`override a Facebook consumer’s privacy sett

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