EX. “I025-“I
`
`T-MOBILE US, INC.
`EXHIBIT 1025
`
`EX. 1025-1
`
`T-MOBILE US, INC.
`EXHIBIT 1025
`
`

`
`Leon Wang + Shiro Uesugi
`l—Hsien Ting - Koji Okuhara
`Kai Wang (Eda)
`
`Multidisciplinary
`Social Networks Research
`
`Second International Conference, MISNC 2015
`
`Matsuyania, Japan, September l—3, 2015
`Proceedings
`
`‘E Springer
`
`EX. 1025-2
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`T-MOBILE US, INC.
`EXHIBIT 1025
`
`

`
`Erlitars
`
`Lean Wang
`National University ef Kan:-hsitlng
`Kaehsiung City
`Taiwan
`
`Shire: Uesugi
`Matsayanta Llniyersity
`Matsuyarna
`Japan
`
`l-llsien Ting
`Nati-anal Uniyersity pl" liauhsiung
`Kaehsiung City
`Taiwan
`
`Keji Dituhara
`Dsttlta Llttiyersity
`Dsalsa
`Japan
`
`Kai Wang
`hlatinnai Uniyersity ell Kanhsiung
`Kanhsiung City
`Taiwan
`
`[SSH Itiiti-5—t]92EI
`[SSH t8t‘i5~I]il3'l
`Cammunieatiens in Ce-mputer and lnfarmatit:-n Seienee
`ISBN EI'.='S—3—t5fi2—4E3|E—3
`[SEN 973-3-ee2—433til—fl
`
`teieetraniel
`
`Ifefleekl
`
`DDI ltl.lfItt'l':"i":}lT3-Il~—t‘ittS2-r5lE3l'i£lrtl
`
`Lihntry til‘ Clungress Central Httrnher: 2tli5‘}4'.I'lEl
`
`Springer Heidelberg New ‘Park Dertlreeht l_.L1I1tlI:_'rI'I
`tilt 5pI'inger—‘y'eriag Berlin Heidelherg EH15
`This wnrlt is stthjeet ten eupyright. All rights are reserved by the Puhiisher. whether the whale at part nf the
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`
`EX. 1025-3
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`T-MOBILE US, INC.
`EXHIBIT 1025
`
`

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`Corporate Usage of Social Media and Social Networking Services in the USA
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`265
`
`emerging concept during the l9Tl.ls. Apple and IBM created popular hardware and
`
`software standards. but
`
`the wide variety of computer networking standards made
`
`communication between individual computers costly and difficult.
`
`Before the Internet: was commercialized, ljonapuifirervd was one of the
`most popular computer networks used by United States businesses. The service was
`established in 19:39 as a way to access minicomputers by using a computer terminal
`connected by modem to a standard telephone line. [4]
`offered businesses
`
`an early solution for electronic commerce by providing a payment network that billed
`charges to the customer's
`account. By 198?,
`had .iEil.l,lltlll
`subscribers, andlheld a 43% market share. [5] in 1939,
`introduced an
`tee-.rnet7 gateway" that let
`users eschange e-111ail messages with
`users. By early l99Tl', Colrtpnfietite had grown to 2.6 million custotners. A few com-
`panies ran their own forums on
`but the vast majority of forums were
`based around specific interests and hobbies. [ti]
`
`Forums and I?-BSes. Local and regional E’-E-Ses emerged in the 19395 as a popular
`
`way to share information online through personal computer servers connected to tele-
`
`phone modem banks. These systetns offered forums where users could cschange in-
`
`formation. Colleges and universities would provide local dial—up numbers for stu-
`
`dents, staff, and faculty to access campus information networks from remote locations
`
`[T] Many large software companies provided customer support activities through toll-
`
`free telephone numbers and centralized call centers, but sotne companies ran their
`own 1'.-‘-I-.lSes.
`
`America flnline. During the l99{ls, a new competitor emerged in America Clnline or
`ADL. AUL quickly surpassed _(_:eInp_t1Ei_erve as the dominant national provider of dial-
`up online and Internet gateway services. In 1997'’, AOL had 9 million subscribers,
`
`[3] AUL purchased Contpuflervels con-
`representing about half of the US market.
`sumer business, [9] and acquired Netscape, the first widely successful Web browser.
`
`When AOL merged with Time Warner in 2900, many local and regional companies
`were offering their own
`services. By 2002, Microsoft
`Es-
`plorer held a 9? percent market share worldwide for web browsing software. [3]
`
`1.2
`
`The Dot-com Era
`
`Between I99? and Zflfll, corporations raced to install lnternet connections to provide
`employees and managers with email and web access, while adding servers for internal
`
`and public use. This period was known as the dot-com era, when venture capitalists
`and corporate interests pumped billions of dollars into a host of new media compa-
`nies. Une of the first new industries that was created by the surge in
`usage
`
`was online advertising. The addition of hanner ads to web pages gave media compa-
`
`nies a new revenue stream, and provided businesses with new ways to engage with
`
`consumers, suppliers, and other stakeholders. There are many reasons that the dot-
`
`com era ended,
`
`including an investment bubble fed by last government regulation.
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`EX. 1025-4
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`T-MOBILE US, INC.
`EXHIBIT 1025