11/17/2019
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`Piggy, a New Automatic Coupon and Cashback Rewards Service, Makes Saving Money and Earning Rewards Dead Simple
`
`Piggy, a New Automatic Coupon and
`Cashback Rewards Service, Makes Saving
`Money and Earning Rewards Dead Simple
`Browser Add-On Finds the Best Coupons and Automatically Adds Them to Users'
`Carts at Checkout
`
`NEWS PROVIDED BY
`Piggy
`
`Jan 24, 2017, 08:04 ET
`
`LAKE MARY, Fla., Jan. 24, 2017 /PRNewswire/ -- Everyone loves to save money, but it takes a lot
`of time and effort to search for available discounts and coupons before making online
`purchases. Piggy, a new coupon and cashback rewards service, changes that with patent-
`pending browser extensions that make savings automatic and simple. A free, 5-star rated
`browser add-on that works on Google Chrome, Safari and Firefox, Piggy scours the internet for
`the best deals and coupons for more than 2,000 major retailers, automatically adds discounts
`to the user's cart at checkout and gives customers cashback rewards on their purchases.
`
`Founded in 2014 by John Anderson and Nick Corrieri with the support of lead investor Sherrin
`Capital, Piggy's seamless integration into the user shopping experience and cashback deals
`with popular stores quickly attracted an enthusiastic fan base that spread the word. The
`company has experienced 400 percent growth since June 2016, with more than 240,000 users
`completing nearly 5 million shopping trips and counting so far. The simplicity of the service is
`the key to Piggy's rapid growth.
`
`"We're 100 percent focused on improving the shopping experience for Piggy users and retail
`partners," said Anderson, Piggy's CEO. "There are other coupon services out there, but our
`cutting-edge technology, our passion for empowering consumers, our commitment to
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`https://www.prnewswire.com/news-releases/piggy-a-new-automatic-coupon-and-cashback-rewards-service-makes-saving-money-and-earning-reward… 1/3
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`Honey Science Corp.
`Exhibit 2003
`RetailMeNot v. Honey
`IPR2019-01565
`Ex. 2003-0001
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`

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`sustainability and our transparency make us the best choice for shoppers and retailers who
`11/17/2019
`Piggy, a New Automatic Coupon and Cashback Rewards Service, Makes Saving Money and Earning Rewards Dead Simple
`want save and make money while being responsible stewards of the environment. That's why
`we've grown so quickly. It's basically free money to users."
`
`Among the features that set Piggy apart is the company's cashback rewards program. In
`contrast to competitor programs, Piggy's cashback rewards apply when users make purchases
`at virtually any participating retailer, including Walmart, Target, Kohl's, Macy's, Groupon, and
`Priceline. Piggy tells users upfront what cashback percentage they're earning on purchases, a
`level of transparency unavailable at some coupon services. Also, Piggy pays cashback rewards
`quarterly by sending customers a check, whereas other services make payments via gift cards
`or points, which restrict user choices.
`
`The percentage of each purchase Piggy customers receive as cashback rewards varies by store,
`but the average is 4 percent to 5 percent, and customers know what they'll receive as a
`cashback reward before making a purchase. Piggy's approach to sustainability is also unique —
`the company's social responsibility program supports renewable energy and conservation
`projects to offset 100 percent of its electric and water usage while achieving a net-zero carbon
`footprint. 
`
`Find out more about Piggy at www.joinpiggy.com.
`
`About Piggy
`Piggy LLC is a coupon and cashback rewards service that is driven by a passion for improving
`the shopping experience for consumers and retailers. With patent-pending browser extensions
`that work across major platforms, Piggy integrates discount and cashback delivery seamlessly
`into the customer experience, with maximum transparency. Piggy scours the web for the best
`offers and delivers discounts to the user's shopping cart before checkout. Users automatically
`save money and accrue rewards in a "piggy bank" that is paid out quarterly in cash, allowing
`users to spend their rewards however they choose. Committed to sustainability, Piggy has a
`net-zero carbon footprint. Learn more at www.joinpiggy.com.
`
`SOURCE Piggy
`
`Related Links
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`https://www.prnewswire.com/news-releases/piggy-a-new-automatic-coupon-and-cashback-rewards-service-makes-saving-money-and-earning-reward… 2/3
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`Ex. 2003-0002
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`http://www.joinpiggy.com
`11/17/2019
`Piggy, a New Automatic Coupon and Cashback Rewards Service, Makes Saving Money and Earning Rewards Dead Simple
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`https://www.prnewswire.com/news-releases/piggy-a-new-automatic-coupon-and-cashback-rewards-service-makes-saving-money-and-earning-reward… 3/3
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`Ex. 2003-0003
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