8 Feedback Analytics
`
`Get feedback. Get Better.
`
`a.
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`w.
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`a
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`Feedback Analytics
`
`Feedback has Never Been So Profitable.
`
`Every online business owner knows it: the key to success is in the hands of his customers. Customers know what
`they are looking for, and they know what they want. Your ability to deliver just that determines your level of success.
`
`Kampyle Feedback Anaiytics plugs your business directly to the data source — your customers. Kampyle helps you
`to gain a unique perspective of your business: what's good, what's bad, what needs to be done or undone. By
`opening a new communication channel with your customers, Kampyle helps you to win back clients, fight for every
`deal, increase revenue, conversion rates and customer satisfaction.
`
`Turn customer feedback to added. revenue!
`Maximize your business potential, increase reivemie$'860 ustomer
`satisfaction with Kampyle.
`
`Get the feedback
`
`Kampyle provides you with branded, fully customizable feedback forms that can be built to your specifications
`in just a few minutes.
`
`PLANTRONICS:
`
`do you fe, O
`- 2
`
`.
`.
`Sete& yOUi to
`
`Hew do you feel Boca Java •
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`I alt . Bud.
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`
`i How do you feel about this site?
`
`'CP
`
`Payment
`Process
`
`Price
`
`E.PKanonyte LICLAll righta
`
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`
`-
`
`„.„,„,i- Payment
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`•
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`BLig
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`Site Content
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`Price
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`-------
`Suggestion
`
`.
`6
`
`Other
`
`.L,K.iropyle Ltd. All righk, reserveti Privacy Policy Feedback Form uyt'-
`
`jii
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`Page 2 of 161
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`Get the insight
`Kampyle gives you the bottom line by analyzing the received
`feedback and displaying it in an actionable, user-friendly
`Feedback Dashboard.
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`Get customer satisfaction
`and loyalty.
`
`Kampyle's Feedback lnbox lets you get back to
`your users directly from Kampyle. Use Kampyle
`to listen to your customers, win them back,
`and CLOSE THE FEEDBACK LOOP!
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`Page 3 of 161
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`

`•
`
`Increase sales and customer satisfaction
`
`ampyte
`
`How do you feel about this site?
`
`•
`
`•
`
`i
`
`7
`
`Select your feedback topic below
`
`Payment
`• • Process
`
`Bug
`
`Site Content
`
`■ Use feedback to understand the needs of your users,
`and improve your site.
`II Increase customer satisfaction by letting users know
`you've fixed the reported issues.
`▪ Increase sales by finalizing deals with users who left feedback.
`it9 Increase customer loyalty by showing your users that their
`opinion matters to you.
`
`Price
`
`Suggestion
`
`Other
`
`© Kampyle Ltd. All rights reserved Privacy Policy Feedback Form by
`
`Feedback is money
`Kampyle provides the tools you need to give your customers what they
`realy want.
`Today more than ever, online businesses need to carefully listen to customers in order to constantly improve, win back
`customers and keep up with competition that is always only one click away. Businesses who really listen have the edge over
`their competition.
`
`The difficulties involved in listening to customer feedback are like a gap separating business owners from their customers.
`Kampyle helps you to overcome this gap, and maximize your business potential by giving you the necessary tools to collect,
`analyze, and respond to your users'feedback.
`
`Kampyle Ltd. I 1-800-FEEDBACK I sales@kampyle.com I www.kampyle.com
`
`Kamp*
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`Kampyle Google Analytics Integration: Turbo-Charge
`Your Web Analytics with User Feedback!
`
`This week, Kampyle has launched a new feature that is sure to make waves: Google
`Analytics Integration. This new feature uses Google's recently published API to integrate
`web-analytics data with valuable feedback analytics data, providing never-before seen
`insights on user behavior.
`
`The benefits of web-analytics have been demonstrated far and wide, and the many
`millions of sites using GA speak for themselves. But the more evident the importance of
`Web-Analytics was, the more apparent it became that while knowing what your users did
`on your website is very important, knowing WHY they did it is what you need in order to
`understand your clients, and increase sales and revenues. This can only be achieved with
`the combination of feedback data and Web-Analytics, turning the information to
`actionable analytics.
`
`Kampyle's Integration with Google Analytics was designed to create an actionable,
`intelligent combination between 2 data sources that meet at specific, crucial intersections.
`These points of contact are shown in a simple, intuitive interface inside Kampyle's
`Feedback Analvtics section.
`
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`Page 6 of 161
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`•tk..--4.7;,•i
`--77-71)
`

`

`Using Kampyle's GA integration, you can now:
`
`- Benefit from Kampyle's smart alerts, highlighting important information based on
`integrated data such as declines in traffic and/or feedback submission.
`
`- Quickly indentify regional issues, by showing the countries where the most customer
`feedback was reported in comparison to general traffic.
`
`- Quickly find out what the average grade and most reported issues were for the top
`landing and exit pages of your website.
`
`....and much more!
`
`Getting this crucial information is now possible using Kampyle's Google Analytics
`Integration. Kampyle's GA Integration solves the challenges associated with web
`analytics, while providing the only website feedback solution fully integrated with
`Google Analytics' API.
`
`You can start enjoying the benefits of Kampyle's Google Analytics Integration today: no
`additional implementations or installations are necessary!
`
`The GA integration feature is available for Silver service packages and higher. Click here
`to see it now, or here to upgrade!
`
`Click here to register on Kampyle.
`
`(P.S.)
`
`We've only just released it, and there is already an important buzz around this new
`feature! Here are some of the things written about it on the web:
`
`- "Q&A: Ariel Finkelstein on Kampyle and the future of analytics" (Econsultancy)
`
`- "Customer Feedback Tool Integrates Google Analytics Data" (MediaPost)
`
`- "Kampyle Adds User Feedback To Google Analytics (CEO Interview)" (VCCafe)
`
`- "Kampvle offers reasons consumers abandon shopping carts" (BizReport)
`
`(O BOOKMARK
`
`Pj
`
`Kampyle's new Advanced Reporting: Feedback Like
`you've Never Seen Before.
`
`06.11.2009 I Posted in Feedback Analytics I Author: Kampyle I No Comments »
`
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`

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`This week, Kampyle has launched some of the most amazing features ever introduced in
`the world of Feedback Analytics. "Advanced Feedback Reporting" is the general name
`describing over 12 new Analytics pages that allows website owners to get more, better
`and faster insight into their customers' needs.
`
`Kampyle's latest additions to the already impressive array of feedback analytics tools
`come in two sections: General Feedback Info, and Users' Info.
`
`The General Feedback Info contains information about the content of the submitted
`feedback itself, while the Users' Info section contains information about the users who
`have submitted the feedback.
`
`Here is some more detailed information about each new section, and its uses:
`
`General Feedback Info
`
`The General Feedback Info section provides website owners with the clear, detailed, and
`accessible data about the content of the collected feedback. Using the different pages of
`this section, website owners are able to save valuable time, getting the most elusive
`insights in seconds. The sub-menus of this section are:
`
`Overview: provides the website owner with the main feedback "headlines" with regard to
`the content of the feedback. With detailed analysis of feedback over time, this section
`allows to quickly identify trends and changes.
`
`Categorization: Lets website owners find out which feedback categories and sub-
`categories were most reported, and the average grades for each of these, thus identifying
`problems points in seconds.
`
`Categories
`
`Sub Categories
`
`■ Product Catelogue O Payrent Procne
`
`ti Far.
`
`Prk.e
`
`D Canipiment
`
`Sucgestica O Sae (...orstent
`
`Other
`
`Showing sub categories of Product Catalogue
`
`2.6%
`
`2.6%
`3.9%
`7.79%
`
`25.97%
`
`Product search issues
`
`10
`
`Missing categories
`
`Other
`
`2
`
`Technical issues
`
`16.68%•
`
`25.97%
`
`view report
`
`0
`
`9
`
`12
`
`15
`
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`Grade: Allows website owners to learn which issues are associated with the lowest
`grades to find and solve the most urgent problems.
`
`Fe edqact. Distributan by 4.3(,:ide
`
`17-
`
`Vitw, Re CNA I iiirChaiii
`
`•
`
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`
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`
`650
`
`340
`
`810
`
`511
`
`824
`
`Grade 1
`
`Grade 2
`
`Grade 3
`
`Grade 4
`
`Grade 5
`
`Feedback Forms: Websites using multiple feedback forms are able to find out which
`issues were the most prevalent in each of the feedback forms in use.
`
`Languages: Websites using multiple language feedback forms can now quickly learn
`which issues are most common within each feedback form language in use, in order to
`identify country-related issues in seconds.
`
`Users' Info
`
`The Users' Info section gives the website owner the ability to quickly locate and
`understand the causes that lay behind the feedback submitted by users. By analyzing the
`data relating to the users who submitted feedback, website owners can gain tremendous
`insights on their users, and the ability to understand and fix problems in record time. The
`sub-menus of this section are:
`
`Country: Allows website owners to find the connection between the feedback submitted
`and the location of the users who submitted it. Any issues of a regional nature will be
`quickly identified using this feature.
`
`Browser: Allows website owners to instantly identify whether some issues reported by
`users are browser-related, making possible to solve them as quickly as possible.
`
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`D. E.,,JF 571.,
`
`iniferref Expbter 5 O Internet Expiprer 7 U Fkefox 2
`
`' Fire!. 3 O Safari 3
`
`View, Pie Chart 1 Be' (.1,1rt
`
`1.3%
`
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`
`10.33%
`
`4,15%
`
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`
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`
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`
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`
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`
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`
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`
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`
`Feedback
`Reins
`
`.„- Most Reported Feeebeck
`
`Show
` Details
`
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`
`Operating System: Lets website owners find out if certain reported issues are related to
`the operating systems in use by their users.
`
`Browser Language: Using this tool, website owners can quickly find out whether issues
`reported are related to the browser language settings configured by users who reported
`feedback.
`
`Screen Resolution: Lets website owners instantly identify whether issues reported by
`users are related to their screen resolution settings.
`
`Color Depth: Allows website owner to quickly find out if issues reported by users are
`related to the color depth configuration of the users who reported them.
`
`Cookies: This tool allows website users to instantly learn whether issues reported by
`users are related to their cookies settings.
`
`These new analytics capabilities give Kampyle users amazing insights into the thoughts
`and needs of their customers, and are sure to help them understand customers, and
`increase sales and customer satisfaction.
`
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`

`Kampyle's new Advanced Reporting features are available for Silver Premium account
`owners and higher. Click here to upgrade now!
`
`In addition to these amazing new features, Kampyle will be rolling out new, more
`powerful features in the near future. So stay tuned for more updates and impressive
`Feedback Analytics features!
`
`Come See Us at the Upcoming IRCE 2009 Event!
`
`06.03.2009 I Posted in Feedback Analytics I Author: Kampyle I No Comments »
`
`internet
`
`Conference a bihibiffon
`
`We'll be heading to Boston soon to exhibit Kampyle at the Internet Retailer 2009
`Conference and Exhibition (IRCE). IRCE 2009 is the world's largest online retailing
`conference, and Kampyle is very happy to be a part of it.
`
`Kampyle will be the proud owner of booth number 450 at the Boston Convention &
`Exhibition Center, where IRCE 2009 will be held this year, on June 15-18.
`
`Want to schedule a meeting with us? Shoot us an email!
`
`Please drop by and pay us a visit — we will be thrilled to meet you.
`
`See you there!
`
`The Kampyle Team.
`
`Reduce Churn Rates with Feedback Alerts to your
`Email!
`
`05.14.2009 I Posted in Feedback Analytics I Author: Kampvle I No Comments »
`
`This week, Kampyle has released its latest development for Premium accounts:
`Automatic Feedback Forwarding.
`
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`How does it work? The Automatic Feedback Forwarding feature, as its name suggests,
`allows Kampyle users to have feedback items received on Kampyle automatically
`forwarded to email addresses: each feedback that arrives in Kampyle is simply forwarded
`to the email address of your choice, allowing you to keep up to date and read your users'
`feedback in real time, all the time. This incredibly useful feature will give you and your
`company the flexibility you need to manage feedback as efficiently as possible.
`
`In addition to the simple forwarding options, Automatic Feedback Forwarding allows
`Kampyle clients to easily create rules by which feedback items of specific characteristics
`are automatically forwarded to specific email addresses.
`
`The Feedback Forwarding rule editor is simple and straight forward: for each rule that
`you create, you can select the feedback categories that you wish to forward, the email
`addresses you wish to forward it to, and the frequency in which you want Kampyle to
`forward the data (real time/ daily/weekly/monthly).
`
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`

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`In other words: you decide what feedback items you wish to forward, when you wish to
`forward them, and who you wish to forward them to, and Kampyle takes care of it for
`you.
`
`There are even more advanced possibilities: if you click on the "more options" link, new
`forwarding options will be displayed. These options allow you to:
`
`- Forward only feedback items coming from specific feedback form instances.
`
`- Forward only feedback items coming from specific feedback form languages.
`
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`- Forward only items with/without descriptions.
`
`- Forward only items with/without the user's email.
`
`- Forward only items submitted through the feedback button, or through active request
`(push).
`
`- Forward only items that received certain grades from users.
`
`- Forward only items that were submitted on specific URLs.
`
`You can also configure the alert's content and settings to include the feedback
`provider's data in the email, and to allow replying directly to him.
`
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`cisigt-ielose to users.
`
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`
`Here are just a few examples of what you can do with Automatic Feedback Forwarding:
`
`- Configure Kampyle to send all feedback items received under a certain category (e.g.:
`"Bugs"), directly to the team who knows how to deal with these issues (e.g.: development
`team).
`
`Or...
`
`- Have the most important feedback, the kind you want to read in real time (such as
`feedback submitted on your sites' shopping cart), forwarded to your personal email.
`
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`Or...
`
`- Have feedback with low grading sent to your email, to quickly identify and deal with
`unsatisfied customers.
`
`...the options are virtually limitless.
`
`This new feature is very easy to use: simply go to the "Auto Feedback Forwarding"
`section of the "Settings" menu. Once there, you will just need to create a new forwarding
`rule using our user-friendly interface. In just a few minutes, you will have your new
`Automatic Forwarding rule up and running.
`
`We would love to get your feedback and impressions on our newest development — so
`login, try it, and use the feedback button!
`
`Not a Premium User? Upgrade your Kampyle account today and enjoy the benefits
`of Automatic Feedback Forwarding!
`
`If you have any questions on this feature, or other issues related to Kampyle, don't
`hesitate to contact our support team at supportakampyle.com.
`
`Click here to register on Kampyle.
`
`Kampyle's new, enhanced Feedback Dashboard is
`ready. Login and enjoy it today!
`
`04.30.2009 I Posted in Feedback Analytics, Feedback Form Features, Kampyle Features,
`Tips and Advice I Author: Kampyle I No Comments »
`
`Kampyle is happy to announce the launch of the new Feedback Dashboard, which all of
`our users can already enjoy and benefit from as we speak. The new dashboard is the
`product of in-depth research into our users' needs, hard work, and — of course — lots of
`feedback, for which we'd like to thank our customers. In the near future, we'll be rolling
`out many new and exciting Feedback Dashboard enhancements for our Premium users —
`this one is only the beginning!
`
`Here are some of the enhancements that you will encounter in the new Feedback
`Dashboard:
`
`Feedback Timeline: This new chart will allow you to get an instant overview of the
`feedback status on your website. The chart displays the number of feedback items
`received on continuous timeline. One quick glance and you'll be able to tell how many
`feedback items you have receive last month, compare to previous or the current months,
`indentify trends, and much more. With the Feedback Timeline, you'll be able to measure
`
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`your users' sensitivity to changes in your website: new designs, new products, changes in
`the layout or even in service will quickly be reflected in this chart.
`
`Feedback Headlines: Kampyle wants to help you get the important data without having
`to work hard for it. The Feedback Headlines do just that by bringing you 4 key figures in
`a clear, prominent display. Quickly learn the total number of feedback items received by
`your website, and the number of (unique) users who reported it. This will allow you to
`learn how active your website's users are (on average) with regard to feedback. Using the
`Most Reported Feedback section, you can learn which issue seems to be the most
`dominant among your users. Lastly, use the Average Time on Site Before Feedback will
`help you to learn what kind of users submit feedback on your site. For instance, a very
`short average time on site before giving feedback may indicate, among other things, that
`users quickly are identifying a specific issue on your site within seconds of entering it.
`
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`
`Average Feedback Grade: Learn what is the
`current average grade that was given by your
`website's users, in answer to the opening
`question on your feedback form. As a general
`measure of customer satisfaction, the Average
`Grade chart also shows you where you site
`stands in comparison to others by also displaying
`the global average grade of all websites using
`Kampyle. Use the Average Feedback Grade to
`see whether your website's users are happy with
`your site or not, in just one instant.
`
`Geographic Distribution: This interactive map intuitively displays the geographic
`distribution of users who have provided feedback on your website (darker shades
`represent higher feedback numbers). Place the cursor above a country to find out exactly
`
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`how many feedback items were received from users from that location. The Geographic
`Distribution chart can help you, for instance, to immediately identify issues of a regional
`nature that have been reported by individual users.
`
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`
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`
`•
`
`Australia, 9 Feedback Items
`
`Feedback Pie Charts: Our new pie charts help you to quickly get more information
`about the feedback your website has received, and how it is being managed. On the left,
`the "Feedback by Category" pie chart will show you the distribution of feedback by
`categories. On the right, The "Feedback by Status" chart will help learn how the feedback
`received is being managed — how many feedback items have or are being dealt with, and
`how many are still "new". Using this tool, you will now be able to manage your feedback
`better than ever, by easily finding out whether you are up to date, or need to catch up on
`your feedback.
`
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`
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`Are you a Premium Customer? Stay tuned! This latest change is only the beginning. Over
`the coming weeks, Kampyle will be making some great additions in the Feedback
`Dashboard...
`
`Click here to login to your Kampyle account and enjoy these exiting new features now!
`Kampyle Premium Customers enjoy many more amazing features. Click here to
`upgrade your Kampyle account.
`
`Kampyle Website Feedback Analytics Celebrates 1st
`Anniversary
`
`04.02.2009 I Posted in Feedback Analytics, Kampyle Features, Partnerships I Author:
`Kampyle I No Comments »
`
`irthda
`ce =bye
`te
`s„e
`$
`anniversary with17% incre
`in custoiner satisfaction'
`
`4
`
`Kampyle's flagship product — Website Feedback Analytics is celebrating its 1st
`anniversary, and there is a lot to celebrate!
`
`Only one year after the launch, thousands of websites are using feedback analytics as a
`way to improve customer satisfaction, and increase conversion and ROI. And these aren't
`just slogans — Kampyle feedback reports show that overall user satisfaction from websites
`using Kampyle has increased by 17% during the last year!
`
`We've served over 5 million feedback forms over the past year, to users in 191 countries.
`Website owners from over 100 countries are using Kampyle's feedback form in 18
`languages. Kampyle's more than 10000 customers, operating in over 20 industries have
`used Kampyle to improve their websites.
`
`Over the past year Kampyle has partnered up with some of the web's most respected
`companies such as Amdocs, GoDaddy, Constant Contact, Bronto, oDesk and A2 Hosting.
`
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`Responding to increasingly high demand for new features, we have has recently launched
`our line of Premium Services which will be gradually introduced over the next few
`months. Although our clients already regard Kampyle as a "must-have" service, we are
`planning new features that will have online businesses come to see Kampyle as a
`cornerstone of communication with clients.
`
`Kampyle's first anniversary is a great opportunity for us to thank you, our customers, for
`choosing Kampyle, and to reaffirm our commitment to you: to keep providing you with
`the best Feedback Analytics service available on the web.
`
`To login to Kampyle click here.
`
`Kampyle is Partnering with Constant Contact
`
`03.11.2009 I Posted in Feedback Analytics, Partnerships I Author: Kampvle I 1 Comment
`
`41,
`
`Constant Contactt
`Connect. InfOrm Grow.
`
`Kampyle is happy to announce its new partnership with leading email marketing tools
`provider Constant Contact. Kampyle has been making important steps forward creating
`valuable new partnerships for the benefit of our clients, and this new partnership is
`without a doubt yet another step in that direction.
`
`Constant Contact helps small businesses, associations, and nonprofits connect with their
`customers, clients, and members. Constant Contact champions the needs of small
`organizations and provides them with an easy and affordable way to build successful,
`lasting customer relationships.
`
`This is why Kampyle and Constant Contact are natural partners: both companies provide
`their clients with a new, efficient communication channel with their customers. Many of
`Kampyle's clients are SMBs who need new, innovative, and efficient solutions to stay in
`touch with their customers. Kampyle is always committed to provide its customers with
`an ever improving set of services and features, so we are happy to provide them with a
`great and affordable option, specialized in the needs of small businesses, associations,
`and nonprofits. With that in mind, Kampyle is glad to offer Constant Contact's
`capabilities to enhance the suite of features and services enjoyed by our customers, and
`their ability to communicate and dialogue with clients.
`
`Click here to read more about Constant Contact
`
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`Click here to register on Kampyle.
`
`Kampyle's Premium Services: For People who Mean
`Business
`
`02.16.2009 I Posted in Feedback Analytics, Feedback Form Features, Kampyle Features,
`Tips and Advice I Author: Kampyle I No Comments »
`
`Sometimes you need more than a really good service. When it comes down to your
`business, you need the extra "edge" that will provide you with real competitive
`advantages. Kampyle's newest services, available with our Premium Service Packages
`have been created with this exact goal in mind, creating a full service that will help you
`maximize your website's potential. We have been eagerly listening to our users' needs,
`requirements and feedback, and after careful evaluation, we've been able to create our
`Premium Services Package offering that will take your business to the next level,
`enabling a personal communication with your users.
`
`These are the first features, but there are more to come very soon. Upgrade your account
`now and let your business benefit from Kampyle's advanced application.
`
`Special Launch Promotion:
`Prepay for 1 year and receive 2 months FREE
`Upgrade now. .
`
`Here is a list of the new premium services being released today. Over the next few weeks
`we will release additional services and functionalities. Upgrade your account now to
`enjoy the current and future benefits of the Premium Service Packages. If you are already
`a Kampyle premium customer, just login to your account and start enjoying the premium
`services in your premium service package
`
`1. New Premium Services:
`
`a. `From' name configuration: You set the name that will appear in the "from" field of
`emails being sent from Kampyle to your users.
`
`b. `Reply to' email address configuration: You set the "reply-to" address of emails sent
`from Kampyle to your users, allowing you to direct your users' responses to the correct
`recipients within your company.
`
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