Ultrahuman stakes a claim to luxury smart rings with trio of 18K gold and pt950 platinum bands | TechCrunch
`
`7/10/25, 7:17 PM
`
`Latest Startups Venture Apple Security AI Apps
`
`DO YOU WANT TO ENTER THE BUSINESS
`CONFIDENCE
`WORLD WITH
`?
`
`GADGETS
`
`Ultrahuman stakes a
`claim to luxury smart
`rings with trio of 18K
`gold and pt950
`platinum bands
`
`Natasha Lomas
`
`7:00 AM PST · January 7, 2025
`
`IMAGE CREDITS: ULTRAHUMAN
`
`Smart ring maker Ultrahuman took the wraps off a trio of extra shiny
`high-tech trinkets at CES 2025 on Tuesday, adding a premium jewelry
`collection to its range of wellness wearables. It’s given the Ring line the
`
`https://techcrunch.com/2025/01/07/ultrahuman-stakes-a-claim-to-luxury-smart-rings-with-trio-of-18k-gold-and-pt950-platinum-bands/
`
`Page 1 of 13
`
`Petitioner Samsung Ex-1292, 0001
`
`

`

`Ultrahuman stakes a claim to luxury smart rings with trio of 18K gold and pt950 platinum bands | TechCrunch
`
`7/10/25, 7:17 PM
`
`brand name Rare, a neat verbal echo of the company’s mainstream
`smart ring, the Ring Air.
`
`The Indian startup is touting the new “luxury” smart rings as a world-first
`because, while smart rings are always jewelry, the materials that wrap
`the tracking technology inside the Rare Rings are a cut above the norm:
`Two of the models (or “pieces”) are coated in 18K gold (sourced from
`London Bullion Market Association-approved refineries and hallmarked
`by the Bureau of Indian Standards, per Ultrahuman), while a third, silver-
`hued band is pt950 (95%) platinum.
`
`Founder and CEO Mohit Kumar confirmed to TechCrunch that the luxury
`line is “a whole new category” for the smart ring maker. This isn’t a
`limited edition foray into the high end, such as you might see via a
`designer collaboration. Rather it’s an ambitious attempt to push smart
`rings to new aspirational heights, with, naturally, pricing to match: Rare
`Rings will retail between £1,500 and £1,800 (excluding local taxes). 
`
`That’s in the region of $1,900 to $2,250 based on current exchange rates
`— considerably more than the $349 starting price for Ultrahuman’s Ring
`Air. Hence the “luxury” label.
`
`Will consumers want to shell out so much for such a dinky gadget? That
`remains to be seen, but the Apple Watch has already broken ground
`when it comes to premium wearables. And Ultrahuman’s smart rings
`don’t require a subscription to access the main tracking features like
`Oura’s rings — you’ll only have to splurge once.
`
`Boston, MA
`July 15, 2025
`From seed to Series C and beyond —
`founders and VCs of all stages are
`heading to Boston. Be part of the
`conversation. Save up to $475 now and
`tap into powerful takeaways, peer
`insights, and game-changing
`connections.
`
`Register Now
`
`Most
`Popular
`
`AWS is launching an AI agent
`marketplace next week with
`Anthropic as a partner
`
`https://techcrunch.com/2025/01/07/ultrahuman-stakes-a-claim-to-luxury-smart-rings-with-trio-of-18k-gold-and-pt950-platinum-bands/
`
`Page 2 of 13
`
`Petitioner Samsung Ex-1292, 0002
`
`

`

`Ultrahuman stakes a claim to luxury smart rings with trio of 18K gold and pt950 platinum bands | TechCrunch
`
`7/10/25, 7:17 PM
`
`Where AI meets design:
`Runway co-founder Alejandro
`Matamala Ortiz takes the AI
`Stage at TechCrunch Disrupt
`2025
`
`How to actually raise a seed
`round: Actionable advice from
`top investors at TechCrunch
`Disrupt 2025
`
`Former Intel CEO launches a
`benchmark to measure AI
`alignment
`
`Belkin ends support for most
`Wemo devices and its Wemo
`app
`
`Mockly made a fake DM
`generator that’s actually user-
`friendly
`
`With Varda Space, leading
`Silicon Valley players make big
`bet on making drugs in space
`
`IMAGE CREDITS:ULTRAHUMAN
`
`Smart jewelry
`
`“We expect the ideal buyer to be someone who not only prioritizes their
`health and well-being but also desires products that reflect their
`personal values and sophisticated designs,” Kumar told TechCrunch.
`“Rare speaks to those who seek exclusivity and purpose in the choices
`they make. This is the beginning but there’s so much more to come.
`Imagine the best of jewelry designers in the world expressing their art in
`a unique way with the best of technology.”
`
`He said the company was inspired to take things up a gear by user
`requests to make the device even more of a “prized personal
`possession.”
`
`https://techcrunch.com/2025/01/07/ultrahuman-stakes-a-claim-to-luxury-smart-rings-with-trio-of-18k-gold-and-pt950-platinum-bands/
`
`Page 3 of 13
`
`Petitioner Samsung Ex-1292, 0003
`
`

`

`Ultrahuman stakes a claim to luxury smart rings with trio of 18K gold and pt950 platinum bands | TechCrunch
`
`7/10/25, 7:17 PM
`
`Save up to $475 on your TechCrunch All Stage pass
`Build smarter. Scale faster. Connect deeper. Join visionaries
`from Precursor Ventures, NEA, Index Ventures, Underscore
`VC, and beyond for a day packed with strategies,
`workshops, and meaningful connections.
`
`Boston, MA
`
`|
`
` July 15
`
`REGISTER NOW
`
`“We’ve seen people using Ring Air in engagement proposals, gift to their
`loved ones, and many other social occasions. If you see Ultrahuman’s
`Instagram page, you’ll see many stories of people pairing the ring with
`their favorite dress or coupling it to make their preferred ensemble with
`other things they cherish,” he said. “From an industry perspective, we
`see significant potential in the luxury smart ring category, driven by a
`confluence of growing health awareness and the appeal of luxury.”
`
`Sand and silicon
`
`The first trio of Rare rings are being styled as the “Desert Collection,”
`with each piece apparently inspired by natural elements, as their names
`suggest: “Dune” is a gold-toned band; then there’s “Desert Rose”
`(pictured above in close up), which is rose gold in color; and “Desert
`Snow,” the silver-colored platinum ring.
`
`Aside from the use of premium metals, another notable design element
`is the brushed finish of the bands, which sport “finely crafted grooves.”
`Ultrahuman’s marketing suggests the effect achieved is both “smooth
`yet textured” to the touch, as well as possessing light-reflecting
`“crystalline” qualities as the wearer moves. (But note there’s no actual
`gemstones, as yet. Something for a future collection, perhaps?)
`
`https://techcrunch.com/2025/01/07/ultrahuman-stakes-a-claim-to-luxury-smart-rings-with-trio-of-18k-gold-and-pt950-platinum-bands/
`
`Page 4 of 13
`
`Petitioner Samsung Ex-1292, 0004
`
`

`

`Ultrahuman stakes a claim to luxury smart rings with trio of 18K gold and pt950 platinum bands | TechCrunch
`
`7/10/25, 7:17 PM
`
`IMAGE CREDITS:ULTRAHUMAN
`
`Under the surface bling, the Rare trio packs the same tracking tech as
`Ultrahuman’s Ring Air — including photoplethysmography and six-axis
`motion sensors — allowing them to serve up a wealth of metrics on the
`wearer’s sleep, movement, heart rate (HR), heart rate variability (HRV),
`stress, skin temperature, and more. (For a deeper dive into Ultrahuman’s
`kit, read our 2023 Ring Air review.)
`
`There is an added perk in the form of an “exclusive suit of benefits” for
`Ring Rare users — including lifetime access to “UltrahumanX,” the
`company’s coverage and benefits program. Rare owners also get
`complimentary access to all PowerPlugs — software add-ons that can
`further dial up customization — including current paid ones (such as
`AFib detection) and future launches.
`
`Availability
`
`The Ring Rare will debut in Europe in Q1 2025 starting in the U.K. and
`France. It will only be available in select premium retail locations. The
`first two retailers to stock the collection are luxury high-end department
`stores: Selfridges London, where the company’s Ring Air has already
`been ranged, and Printemps Paris.
`
`Kumar also confirmed it plans to expand availability to other markets
`following launch, noting: “There will be more locations added such as
`New York, Milan, and India, too.”
`
`https://techcrunch.com/2025/01/07/ultrahuman-stakes-a-claim-to-luxury-smart-rings-with-trio-of-18k-gold-and-pt950-platinum-bands/
`
`Page 5 of 13
`
`Petitioner Samsung Ex-1292, 0005
`
`

`

`Ultrahuman stakes a claim to luxury smart rings with trio of 18K gold and pt950 platinum bands | TechCrunch
`
`7/10/25, 7:17 PM
`
`IMAGE CREDITS:ULTRAHUMAN
`
`Smart ring maker Ultrahuman has its eye on Oura’s crown
`
`Check out more CES 2025 coverage, including…
`
`Our ongoing live CES updates
`
`Nvidia’s ‘personal AI supercomputer’ reveal
`
`Toyota and Nvidia’s new partnership
`
`Kirin’s electric salt spoon
`
`Segway’s two new e-bikes
`
`https://techcrunch.com/2025/01/07/ultrahuman-stakes-a-claim-to-luxury-smart-rings-with-trio-of-18k-gold-and-pt950-platinum-bands/
`
`Page 6 of 13
`
`Petitioner Samsung Ex-1292, 0006
`
`

`

`Ultrahuman stakes a claim to luxury smart rings with trio of 18K gold and pt950 platinum bands | TechCrunch
`
`7/10/25, 7:17 PM
`
`January 5, 2025 – January 10, 2025
`
`From the Storyline: Live Updates CES 2025: The final reveals and
`analysis as the event nears its end
`CES 2025, the annual consumer tech conference held in Las Vegas, is upon us — and
`this is where you…
`
`Topics: Biotech & Health CES
`
`France Gadgets
`
`India
`
`ultrahuman rare
`
`Ultrahuman Ring United Kingdom
`
`Natasha Lomas
`Senior Reporter |
`
`
`
`Natasha was a senior reporter for TechCrunch, from September 2012 to April 2025,
`based in Europe. She joined TC after a stint reviewing smartphones for CNET UK an…
`prior to that, more than five years covering business technology for silicon.com (now
`folded into TechRepublic), where she focused on mobile and wireless, telecoms &
`View Bio
`networking, and IT skills issues. She has also freelanced for organisations including
`The Guardian and the BBC. Natasha holds a First Class degree in English from
`Cambridge University, and an MA in journalism from Goldsmiths College, University
`KEEP READING
`of London.
`
`https://techcrunch.com/2025/01/07/ultrahuman-stakes-a-claim-to-luxury-smart-rings-with-trio-of-18k-gold-and-pt950-platinum-bands/
`
`Page 7 of 13
`
`Petitioner Samsung Ex-1292, 0007
`
`

`

`Ultrahuman stakes a claim to luxury smart rings with trio of 18K gold and pt950 platinum bands | TechCrunch
`
`7/10/25, 7:17 PM
`
`GADGETS
`
`Samsung launches Z
`Fold7 and Z Flip7, adds
`a cheaper Z Flip7 FE to
`its foldable lineup
`
`Ivan Mehta
`
`7:00 AM PDT · July 9, 2025
`
`IMAGE CREDITS: SAMSUNG
`
`For the past few years, Samsung has released two foldable phones at its
`Unpacked event. This year, however, the company has added a cheaper
`model to the lineup, the Z Flip7 FE, which sees the new Z Fold7 and the Z
`Flip7 taking up the foldable flag for the Korean hardware giant.
`
`Samsung has once again sought to make its phones thinner, though the
`new models are thinner than last year’s iterations.
`
`Advertisement
`
`The company has also updated the pricing: The new Z Fold7 is $100
`costlier than the Z Fold6, retailing at a starting price of $1,999. Samsung
`hasn’t increased the $1,100 starting price of the new model in the Z Flip
`line.
`
`The new Z Flip7 FE is priced at $899 to attract people looking for a new
`form factor under the $1,000 price mark.
`
`Newsletters
`
`See More
`
`https://techcrunch.com/2025/01/07/ultrahuman-stakes-a-claim-to-luxury-smart-rings-with-trio-of-18k-gold-and-pt950-platinum-bands/
`
`Page 8 of 13
`
`Petitioner Samsung Ex-1292, 0008
`
`

`

`Ultrahuman stakes a claim to luxury smart rings with trio of 18K gold and pt950 platinum bands | TechCrunch
`
`7/10/25, 7:17 PM
`
`Z Fold7
`
`Samsung’s new foldable flagship, Z Fold7 is a bit lighter than its
`predecessor, with the measuring scale topping out at 218 grams
`(compared to the Fold6’s 239 grams). It’s quite a bit thinner, too,
`measuring 8.9 mm when folded, down from the Fold6’s 12.1 mm girth.
`
`The cover screen on the Fold7 is also bigger, now sporting a 6.5-inch
`dynamic AMOLED 2x display, while the main screen measures 8 inches
`when unfolded. The phone is powered by Qualcomm’s flagship
`Snapdragon 8 Elite processor.
`
`Subscribe for the industry’s biggest tech
`news
`
`TechCrunch Daily News
`Every weekday and Sunday, you can get
`the best of TechCrunch’s coverage.
`
`Startups Weekly
`Startups are the core of TechCrunch, so
`get our best coverage delivered weekly.
`
`TechCrunch Week in Review
`Get the best of our coverage, delivered
`to your inbox every Saturday.
`
`TechCrunch Mobility
`TechCrunch Mobility is your destination
`for transportation news and insight.
`
`No newsletters selected.
`
`Email address
`
`By submitting your email, you
`agree to our Terms and Privacy
`Notice.
`
`IMAGE CREDITS:SAMSUNG
`
`Samsung claims that it has made the phone more durable by putting in a
`restructured hinge and hinge housing. Its display is protected by
`Corning Gorilla Glass Ceramic 2.
`
`Advertisement
`
`https://techcrunch.com/2025/01/07/ultrahuman-stakes-a-claim-to-luxury-smart-rings-with-trio-of-18k-gold-and-pt950-platinum-bands/
`
`Page 9 of 13
`
`Subscribe
`
`Petitioner Samsung Ex-1292, 0009
`
`

`

`Ultrahuman stakes a claim to luxury smart rings with trio of 18K gold and pt950 platinum bands | TechCrunch
`
`7/10/25, 7:17 PM
`
`Save up to $475 on your TechCrunch All Stage pass
`Build smarter. Scale faster. Connect deeper. Join visionaries
`from Precursor Ventures, NEA, Index Ventures, Underscore
`VC, and beyond for a day packed with strategies,
`workshops, and meaningful connections.
`
`Boston, MA
`
`|
`
` July 15
`
`REGISTER NOW
`
`The company is now using a 200-megapixel main camera with a f/1.7
`aperture, compared to the 50-megapixel camera on last year’s model.
`
`IMAGE CREDITS:SAMSUNG
`
`Samsung has added some AI powers to its photo editing software. You
`now get a Photo Assist function, which moves, erases, or enlarges
`objects, and adjusts angles automatically. It also uses generative AI to fill
`in empty spaces in pictures. The editing suite also lets users see edited
`and original photos side-by-side on the unfolded screen.
`
`Z Flip7 and Z Flip7 FE
`
`Like its bigger sibling, the Z Flip7 is also thinner this year, and comes with
`a larger cover screen — a 4.1-inch super AMOLED display — as well as an
`
`https://techcrunch.com/2025/01/07/ultrahuman-stakes-a-claim-to-luxury-smart-rings-with-trio-of-18k-gold-and-pt950-platinum-bands/
`
`Page 10 of 13
`
`Petitioner Samsung Ex-1292, 0010
`
`

`

`Ultrahuman stakes a claim to luxury smart rings with trio of 18K gold and pt950 platinum bands | TechCrunch
`
`7/10/25, 7:17 PM
`
`enlarged main display (6.9 inches). Samsung is using Corning Gorilla
`Glass Victus 2 for both the cover and the back for protection.
`
`The company is packing a 4,300 mAh battery for the Z Flip7 — the largest
`ever in its Flip series. Unlike the Fold7, which uses a 3nm chip from
`Qualcomm, the Flip7 gets a 3nm Exynos2500 chip, made by Samsung
`itself.
`
`At first glance, the Z Flip7 FE seems like a reincarnation of the Z Flip6,
`with its 4,000 mAh battery, a 3.4-inch cover screen, a 6.7-inch main
`screen, and the Exynos2400 processor.
`
`Samsung is adding DeX support to the Flip series for the first time, so you
`can plug the phone into a monitor and use a Bluetooth keyboard and
`mouse to get a workstation-like experience.
`
`The new phones also come with a new feature, called Now Bar, on the
`cover screen, that looks similar to iOS’ Live Activities. The Now Bar shows
`real-time activities, like the progress of a podcast or the status of a
`delivery.
`
`Another feature called Now Brief presents a summary of traffic,
`reminders, events, and fitness insights. You’ll also get music and video
`recommendations based on your existing subscriptions.
`
`Google features
`
`Samsung has added support for Gemini Live on the cover screen of the Z
`Flip7, letting users use the assistant without having to unfold the phone.
`It also integrates with Samsung Notes.
`
`All the new Z Flip and Z Fold phones will get support for Gemini Live’s
`camera and video AI features, which enable users to take pictures or
`videos to ask the AI bot questions.
`
`The new Samsung devices will also get an upgraded version of Google’s
`Gemini assistant, which now has an AI mode for Q&A-style
`conversations.
`
`Availability
`
`The Galaxy Z Flip7 and the Galaxy Z Fold7 go on preorder today, and will
`
`https://techcrunch.com/2025/01/07/ultrahuman-stakes-a-claim-to-luxury-smart-rings-with-trio-of-18k-gold-and-pt950-platinum-bands/
`
`Page 11 of 13
`
`Petitioner Samsung Ex-1292, 0011
`
`

`

`Ultrahuman stakes a claim to luxury smart rings with trio of 18K gold and pt950 platinum bands | TechCrunch
`
`7/10/25, 7:17 PM
`
`be generally available on July 25. The Z Flip is available in 256GB and
`512GB storage versions, has 12 GB RAM, and comes in Jetblack, Blue
`Shadow, and Coralred colorways. Meanwhile, the Z Flip7 FE is available
`in 128GB and 256GB versions, has 8GB of RAM, and comes in just two
`color options: white and black.
`
`The Z Fold7 has three storage options: 256GB, 512GB (both with 12GB
`RAM), and 1TB (16GB RAM). You can choose from Jetblack, Blue Shadow,
`and Silver Shadow colors.
`
`Topics:
`
`foldables Gadgets
`
`galaxy
`
`Samsung
`
`Z Flip
`
`Z Fold
`
`Advertisement
`
`Ivan Mehta
`
`
`Ivan covers global consumer tech developments at TechCrunch. He is based out of
`India and has previously worked at publications including Huffington Post and The…
`Next Web. You can reach out to him at im[at]ivanmehta[dot]com
`View Bio
`
`Loading the next article
`
`Reve!® FinOps Cost
`Management
`Automatically Detect & Resolve Costly Cloud Data
`Issues Before They Scale.
`
`Reve!®
`
`Learn More
`
`https://techcrunch.com/2025/01/07/ultrahuman-stakes-a-claim-to-luxury-smart-rings-with-trio-of-18k-gold-and-pt950-platinum-bands/
`
`Page 12 of 13
`
`Petitioner Samsung Ex-1292, 0012
`
`

`

`Ultrahuman stakes a claim to luxury smart rings with trio of 18K gold and pt950 platinum bands | TechCrunch
`
`7/10/25, 7:17 PM
`
`TechCrunch
`
`Terms of Service
`
`Privacy Policy
`
`RSS Terms of
`Use
`
`Staff
`
`Contact Us
`
`Advertise
`
`Crunchboard
`Jobs
`
`Site Map
`
`Proton
`
`Cursor
`
`AI Laws
`
`TikTok
`
`F1
`
`Tech Layoffs
`
`ChatGPT
`
`© 2025 TechCrunch Media LLC.
`
`https://techcrunch.com/2025/01/07/ultrahuman-stakes-a-claim-to-luxury-smart-rings-with-trio-of-18k-gold-and-pt950-platinum-bands/
`
`Page 13 of 13
`
`Petitioner Samsung Ex-1292, 0013
`
`