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`ESTTA Tracking number: ESTTA28018
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`Filing d9-t33
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`03/1 1/2005
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`IN THE UNITED STATES PATENT AND TRADEMARK OFFICE
`BEFORE THE TRADEMARK TRIAL AND APPEAL BOARD
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`Notice of Opposition
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`Notice is hereby given that the following party opposes registration of the indicated
`application.
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`Opposer Information
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`Name
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`Paris Chocolates, Inc.
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`Granted to
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`D3“?
`of previous
`extension
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`03/13/2005
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`P. O. Box 1281
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`Address
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`Washington, CT 06793-0281
`UNITED STATES
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`Susan A. Smith
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`Kenyon & Kenyon
`1500 K St.reet, NW Suite 700
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`Washington, DC 20005-1257
`UNITED STATES
`
`Attorney
`information
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`tmd0cketdc@keny0n.c0m, ssmith@keny0n.c0m,
`bmudge@kenyon.com Phone:202-220-4321
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`Applicant Information
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`Application No 78325927
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`P“b::;‘i°“
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`i09/14/2004
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`Opposition
`Filing Date
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`03/11/2005
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`Opposition
`Period Ends
`
`§
`,03/13/2005
`
`t
`A 1,
`P1’ "*3"
`
`Doceira Campos D0 Jordao Ltda.
`Rodovia SP 122, 1200 Ribeirao Pires
`
`
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`Sao Paulo, 09430-000
`BRAZIL
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`Goodsl Services Affected by Opposition
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`All goods and sevices in the class are opposed, namely: CEREAL-DERIVED FOOD
`BARS
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`Attachments
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`F1yinHawaiianNOO.pdf ( 7 pages )
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`Signature
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`1Susan Smith]
`
`Name
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`Susan A. Smith
`
`
`
`IN THE UNITED STATES PATENT AND TRADEMARK OFFICE
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`BEFORE THE TRADEMARK TRIAL AND APPEAL BOARD
`
`Doceira Campos Do Jordao Ltda.
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`78325927
`
`November ll, 2003
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`FLYIN HAWAIIAN
`
`In re Application of
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`Serial No.
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`Filed
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`For the Mark
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`:
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`:
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`:
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`:
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`Published on September 14, 2004
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`Commissioner for Trademarks
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`2900 Crystal Drive
`Arlington, VA 22202-35 13
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`NOTICE OF OPPOSITION
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`Paris Chocolates, Inc., a Delaware corporation having an address at 3401 Norman Berry
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`Drive, Suite 120, Atlanta, Georgia 30344 (“Opposer”), believing that it will be damaged by
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`registration of the mark FLYIN HAWAIIAN claimed in Serial No. 78325927 for “cereal—derived
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`food bars” in International Class 30, hereby opposes the same.
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`As grounds for its opposition, Opposer alleges as follows, with knowledge concerning its
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`own acts, and on information and belief as to all other matters:
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`The Opposed Application for FLYIN HAWAIIAN
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`1.
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`Applicant, Doceira Campos Do Jordao Ltda., a Brazilian corporation having an
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`address at Rodovia SP 122, 1200 Ribeirao Pires, Sao Paulo 09430-000, Brazil, owns and/or is
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`the applicant of record of the subject Application Serial No. 78325927.
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`2.
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`The Applicant is in the chocolate business and produces chocolate products.
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`
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`3.
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`By the application herein opposed, Applicant is seeking to obtain registration of
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`the alleged mark “FLYIN HAWAIIAN” for “cereal—derived food bars” in International Class 30
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`under the provisions of the Trademark Act of 1946.
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`4.
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`The Applicant filed for the instant application on November 11, 2003, under the
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`Intent to Use provisions of the Trademark Act. There is no evidence that any actual use of
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`FLYIN HAWAIIAN by Applicant has commenced in the United States.
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`5.
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`6.
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`This application was published for opposition purposes on September 14, 2004.
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`Opposer timely filed requests for extensions of time to oppose the FLYIN
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`HAWAIIAN application and is timely filing this Notice of Opposition within such extended
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`period.
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`Opposer’s Family of FLYER Marks
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`7.
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`Opposer is a well—known chocolatier, with manufacturing facilities in the U.S. and
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`Switzerland. Opposer’s line of products includes high quality chocolate bars, candy bars and
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`other confectionary products.
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`8.
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`Opposer’s products enjoy wide distribution throughout the U.S., including in
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`retail and chain stores, specialty, natural, and gourmet stores, hotels, delicatessens, wine stores,
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`and museums. Opposer’s products are also sold by mail order and through the Internet.
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`9.
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`Opposer’s primary marketing theme is based on flight, which is reflected by
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`Opposer’s family of flight—related marks, including FLYER (Reg. No. 1581778), Flyer design
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`(Reg. No. 1566190) and GOLD PLANE (Reg. No. 1597711) (collectively, the “FLYER
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`Marks”). The FLYER Marks have been in use for over 15 years. Opposer owns broad common
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`law and federal trademark and trade dress rights in its family of flight—related marks by virtue of
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`its sale of goods under the marks for many years.
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`l0.
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`Opposer’s use of its FLYER Marks also is demonstrated by its Internet presence.
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`Opposer has pron1inently featured its Flyer Marks on the Internet for over ten years.
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`Furthermore, Opposer’s Flyer Marks are incorporated into Opposer’s domain names, such as
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`www.flyerkids.com, www.flyerflyer.com, www.flyerchocolate.com and www.parisflyer.com.
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`ll.
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`Even Opposer’s telephone numbers focus on the FLYER mark —
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`877 FLYER BAR, 888 PARIS FLYER; 888 FLYER FLYER; 800 USA FLYER;
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`888 USA FLYER; 877 USA FLYER; 866 USA FLYER; 877 FLYER FLYER.
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`12.
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`As further examples of Opposer’s promotion of its FLYER theme, the FLYER
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`Brand is the official bar of the Smithsonian National Air & Space Trophy and is sold in the gift
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`shop of the National Air & Space Museum, a museum with the world's largest annual visitor
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`attendance. Opposer sponsors the not—for—profit Flyer Flight Education Program for fifth graders
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`and their science teachers in the schools. Opposer is involved with numerous other flight—related
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`activities and organizations, including the International Women's Air & Space Museum, and the
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`Ninety—Nines, a women's flight organization with 6,000 women pilots and founded by Amelia
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`Earhart and Fay Gillis Wells.
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`13.
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`By virtue of Opposer’s efforts and the expenditure of considerable sums for
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`promotional activities, and by virtue of the excellence of its products, Opposer has gained for its
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`FLYER Marks a most valuable reputation and exceedingly valuable goodwill.
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`Likelihood of Confusion between FLYIN HAWAIIAN and FLYER Marks
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`14.
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`The alleged trademark proposed for registration by the Applicant, namely, the
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`words FLYIN HAWAIIAN, is confusingly similar to Opposer’s FLYER trademark.
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`15.
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`The asserted mark in Application Serial No. 78325927 sought to be registered by
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`Applicant “so resembles a mark registered in the Patent and Trademark Office or a mark
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`previously used in the United States by another and not abandoned,” namely Opposer’s FLYER
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`Marks, “as to be likely when applied to the goods of Applicant, to cause confusion, or to cause
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`mistake, or to deceive,” so that the registration of Applicant’s alleged trademark should be
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`denied and refused in accordance with Section 2(d) of the Trademark Act of 1946, 15 U.S.C. §
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`l052(d).
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`16.
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`The asserted trademark herein is not a “trademark by which the goods of the
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`Applicant may be distinguished from the goods of others,” namely the goods sold by Opposer
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`under its FLYER Marks, which Opposer has used for many years prior to the filing date of
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`Applicant’s intent to use application, and Opposer has never abandoned its trademarks, so that
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`registration of Applicant’s alleged mark should be denied in accordance with Section 2(d) of the
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`Trademark Act of 1946, 15 U.S.C. § l052(d).
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`17.
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`If the Applicant were permitted to use and register the FLYIN HAWAIIAN mark
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`for its goods, as specified in the application herein opposed, confusion in the trade resulting in
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`damage and injury to the Opposer would be caused and would result by reason of the substantial
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`similarity between Applicant’s mark and Opposer’s marks. Persons familiar with Opposer’s
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`goods would be likely to buy Applicant’s goods as and for goods offered by Opposer.
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`Furthermore, any defect, objection or fault found with Applicant’s goods marketed under its
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`
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`alleged trademark would necessarily reflect upon and seriously injure the reputation that Opposer
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`has established for its products sold under its trademarks.
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`18.
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`If Applicant were granted a registration for the alleged trademark herein opposed,
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`it would obtain thereby at least the prima facie exclusive right to use said mark, which would be
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`inconsistent with Opposer’s right to use its FLYER Marks to identify the source of and describe
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`Opposer’s goods.
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`19.
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`Not only are the marks highly similar, the goods are closely related, if not
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`identical. Applicant seeks to register its mark in the identical International Class — Class 30 — as
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`that occupied by the Opposer’s registrations. Applicant has applied for “cereal—derived food
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`bars,” which certainly could contain or be coated with chocolate or other “candy,” thus
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`implicating Opposer’s registrations for “chocolate bars” and “candy bars.”
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`20.
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`Furthermore, as Applicant is in the chocolate business, its selection of the “cereal-
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`derived food bars” identification was undoubtedly an attempt to circumvent and avoid a refusal
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`based on Opposer’s FLYER Marks.
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`21.
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`Even if Applicant’s products are actually “cereal—derived food bars,” this product
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`is well within Opposer’s natural zone of expansion and ongoing product development plans.
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`Opposer always has in development stages a variety of new products under the FLYER Marks,
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`including cereal—derived bars, organic bars, cookie bars, ice cream bars, sugar free and other bars
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`and products as a natural extension of Opposer’s business and brands.
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`22.
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`Furthermore, all kinds of bars are marketed in the same locations and vie for the
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`same shelf space and consumer dollars. There is clear crossover in the marketplace among
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`energy, cereal—derived bars, power, nutritional, functional, cookie, ice cream, vitamin, chocolate,
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`and candy bar brands.
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`23.
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`The Opposer’s and the Applicant’s goods are likely to be sold in the same
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`channels of distribution to the same customers. Furthermore, as these types of food products are
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`not expensive and are often purchased on “impulse,” the purchasers cannot be considered
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`“sophisticated” purchasers. These purchasers are not likely to exercise a great deal of care in the
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`purchasing decision and could easily be confused as to source.
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`24.
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`In View of the foregoing, confusion between Applicant’s alleged mark and
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`Opposer’s marks is likely.
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`Dilution of FLYER Mark
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`25.
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`Opposer’s FLYER mark is famous under the Lanham Act, specifically l5 U.S.C.
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`§ ll25 et seq. Applicant’s alleged mark dilutes or, upon use, will dilute the distinctive quality of
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`Opposer’s FLYER mark and potentially tarnish Opposer’s associated reputation.
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`WHEREFORE, the Opposer prays that the Board reject application Serial No. 78325927
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`and that registration of the mark therein sought for the goods therein specified be denied and
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`refused, and that the Board sustain this Opposition.
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`Please address all future communications regarding this opposition to the following
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`attorney of record for Opposer:
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`Susan A. Smith
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`KENYON & KENYON
`
`1500 K Street, N.W., Suite 700
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`Washington, D.C. 20005
`telephone:
`(202) 220-4321
`facsimile: (202) 220-4201
`e—mail: ssmith@kenyon.com
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`
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`Please charge the $300 filing fee and any other fees associated with this proceeding to
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`Deposit Account 11-0600.
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`Dated: March 11, 2005
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`By:
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`Respectfully submitted,
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`s/ Susan Smith
`Susan A. Smith, Esq.
`KENYON & KENYON
`
`1500 K Street, N.W., Suite 700
`
`Washington, D.C. 20005
`telephone: (202)220-4321
`facsimile: (202) 220-4201
`e—mail: ssmith@kenyon.com
`
`Attorneys for Paris Chocolates, Inc.