Trademark Trial and Appeal Board Electronic Filing System. https://estta.uspto.gov
`ESTTA1292105
`06/19/2023
`
`ESTTA Tracking number:
`
`Filing date:
`
`IN THE UNITED STATES PATENT AND TRADEMARK OFFICE
`BEFORE THE TRADEMARK TRIAL AND APPEAL BOARD
`
`Notice of Opposition
`
`Notice is hereby given that the following party opposes registration of the indicated application.
`
`Opposer information
`
`Name
`
`Granted to date
`of previous ex-
`tension
`
`Address
`
`Attorney informa-
`tion
`
`Salesforce, Inc.
`
`06/18/2023
`
`SALESFORCE TOWER
`415 MISSION STREET, 3RD FLOOR
`SAN FRANCISCO, CA 94105
`UNITED STATES
`
`RYAN J. MILLER
`PIRKEY BARBER PLLC
`1801 EAST 6TH STREET, SUITE 300
`AUSTIN, TX 78702
`UNITED STATES
`Primary email: tmcentral@pirkeybarber.com
`Secondary email(s): rmiller@pirkeybarber.com, ecombs@pirkeybarber.com,
`jbaum@pirkeybarber.com, ckuehn@pirkeybarber.com, flau@pirkeybarber.com
`512-322-5200
`
`Docket no.
`
`SALESF2162
`
`Applicant information
`
`Application no.
`
`97000706
`
`06/19/2023
`
`Opposition filing
`date
`
`Applicant
`
`Publication date
`
`12/20/2022
`
`Opposition period
`ends
`
`06/18/2023
`
`GForce Software Inc.
`8250 ROYAL SAINT GEORGES WAY
`DULUTH, GA 30097
`UNITED STATES
`
`Goods/services affected by opposition
`
`Class 042. First Use: Jul 1, 2021 First Use In Commerce: Jul 1, 2021
`All goods and services in the class are opposed, namely: Software as a service (SAAS) services fea-
`turing software for organizing contractor services and freight
`
`Grounds for opposition
`
`Priority and likelihood of confusion
`
`Trademark Act Section 2(d)
`
`Dilution by blurring
`
`Dilution by tarnishment
`
`Trademark Act Sections 2 and 43(c)
`
`Trademark Act Sections 2 and 43(c)
`
`Marks cited by opposer as basis for opposition
`
`

`

`U.S. registration
`no.
`
`4008308
`
`Register
`
`Principal
`
`Registration date
`
`08/09/2011
`
`Application date
`
`05/24/2010
`
`Foreign priority
`date
`
`NONE
`
`Word mark
`
`Design mark
`
`Description of
`mark
`
`Goods/services
`
`FORCE
`
`NONE
`
`Class 035. First use: First Use: Sep 2003 First Use In Commerce: Sep 2003
`BUSINESS MANAGEMENT SERVICES, NAMELY, PROVIDING CUSTOMER
`RELATIONSHIP MANAGEMENT SERVICES, SALES SUPPORT MANAGE-
`MENT SERVICES, BUSINESS INTELLIGENCE SERVICES, PERFORMANCE
`MANAGEMENT SERVICES, AND SOCIAL NETWORKING SERVICES FOR
`BUSINESSES; BUSINESS MANAGEMENT CONSULTING SERVICES RELAT-
`ING TO CUSTOMER RELATIONSHIP MANAGEMENT, SALES SUPPORT
`MANAGEMENT, MARKETING AUTOMATION, BUSINESS INTELLIGENCE,
`PERFORMANCE MANAGEMENT, AND SOCIAL NETWORKING FOR BUSI-
`NESSES; OPERATING ON-LINE MARKETPLACES FOR BUYING AND
`SELLING, SHARING, AND OFFERING FOR FREE COMPUTER SOFTWARE,
`ON-DEMAND APPLICATIONS, AND RELATED DEVELOPMENT TOOLS
`Class 042. First use: First Use: Sep 2003 First Use In Commerce: Sep 2003
`PROVIDING TEMPORARY USE OF ON-LINE NON-DOWNLOADABLE SOFT-
`WARE TO STORE, MANAGE, TRACK, ANALYZE AND REPORT DATA IN
`THE FIELDS OF MARKETING, PROMOTION, SALES, CUSTOMER INFORM-
`ATION, CUSTOMER RELATIONSHIP MANAGEMENT, SALES SUPPORT,
`AND EMPLOYEE EFFICIENCY; PROVIDING TEMPORARY USE OF ON-LINE
`NON-DOWNLOADABLE SOFTWARE TO FACILITATE COMMUNICATING
`AMONG PEER PROFESSIONALS IN THE ADVERTISING, MARKETING AND
`BUSINESS SERVICES FIELDS; PROVIDING TEMPORARY USE OF ONLINE
`NON-DOWNLOADABLE COMPUTER SOFTWARE APPLICATION DEVELOP-
`MENT TOOLS; ONLINE HOSTED COMPUTER SERVICES, NAMELY,
`DESIGNING, DEVELOPING, AND MAINTAINING COMPUTER SOFTWARE
`APPLICATIONS FOR OTHERS AND CONSULTING SERVICES RELATED
`THERETO
`
`U.S. registration
`no.
`
`4252339
`
`Register
`
`Principal
`
`Registration date
`
`12/04/2012
`
`Application date
`
`03/22/2011
`
`Foreign priority
`date
`
`NONE
`
`Word mark
`
`Design mark
`
`Description of
`mark
`
`Goods/services
`
`FORCE
`
`The mark consists of the stylized word "FORCE".
`
`Class 009. First use: First Use: Feb 1, 2003 First Use In Commerce: Feb 1,
`2003
`[ DOWNLOADABLE COMPUTER SOFTWARE FOR USE IN DEVELOPING
`AND CUSTOMIZING COMPUTER SOFTWARE APPLICATIONS AND COM-
`PUTER SOFTWARE APPLICATION USER INTERFACES; COMPUTER SOFT-
`WARE FOR STORING, MANAGING, TRACKING, ANALYZING, AND REPORT-
`ING DATA IN THE FIELD OF MARKETING, PROMOTION, SALES, CUSTOM-
`ER INFORMATION, CUSTOMER RELATIONSHIP MANAGEMENT, SALES
`SUPPORT, AND EMPLOYEE EFFICIENCY; COMPUTER SOFTWARE TO FA-
`
`

`

`CILITATE COMMUNICATING AMONG PEER PROFESSIONALS IN THE AD-
`VERTISING, MARKETING, AND BUSINESS SERVICES FIELDS, AND FOR
`CUSTOMIZING COMPUTER APPLICATION USER INTERFACES ]
`Class 042. First use: First Use: Feb 1, 2003 First Use In Commerce: Feb 1,
`2003
`PROVIDING TEMPORARY USE OF ON-LINE NON-DOWNLOADABLE SOFT-
`WARE TO STORE, MANAGE, TRACK, ANALYZE, AND REPORT DATA IN
`THE FIELD OF MARKETING, PROMOTION, SALES, CUSTOMER INFORMA-
`TION, CUSTOMER RELATIONSHIP MANAGEMENT, SALES SUPPORT AND
`EMPLOYEE EFFICIENCY; PROVIDING TEMPORARY USE OF ON-LINE
`NON-DOWNLOADABLE SOFTWARE TO FACILITATE COMMUNICATING
`AMONG PEER PROFESSIONALS IN THE ADVERTISING, MARKETING AND
`BUSINESS SERVICES FIELDS, AND FOR CUSTOMIZING COMPUTER AP-
`PLICATION USER INTERFACES; COMPUTER SERVICES, NAMELY,
`DESIGNING, DEVELOPING, AND MAINTAINING COMPUTER SOFTWARE
`APPLICATIONS FOR OTHERS AND CONSULTING SERVICES RELATED
`THERETO; PROVIDING TEMPORARY USE OF ONLINE NON-
`DOWNLOADABLE COMPUTER SOFTWARE APPLICATION DEVELOPMENT
`TOOLS AND PROGRAMMING LANGUAGE FOR USE IN DEVELOPING, ANA-
`LYZING, CODING, CHECKING, AND CONTROLLING OTHER COMPUTER
`SOFTWARE; PROVIDING TEMPORARY USE OF ONLINE NON-
`DOWNLOADABLE COMPUTER SOFTWARE THAT IMPLEMENTS A PRO-
`CEDURAL AND OBJECT-ORIENTED PROGRAMMING LANGUAGE; ONLINE
`HOSTED COMPUTER SERVICES, NAMELY, DESIGNING, DEVELOPING,
`CUSTOMIZING, AND MAINTAINING COMPUTER SOFTWARE APPLICA-
`TIONS FOR OTHERS; AND CONSULTING SERVICES RELATED to all of the
`foregoing
`
`U.S. registration
`no.
`
`4350571
`
`Register
`
`Principal
`
`Registration date
`
`06/11/2013
`
`Application date
`
`01/13/2011
`
`Foreign priority
`date
`
`NONE
`
`Word mark
`
`Design mark
`
`Description of
`mark
`
`Goods/services
`
`FORCE.COM
`
`NONE
`
`Class 009. First use: First Use: Feb 1, 2003 First Use In Commerce: Feb 1,
`2003
`[ DOWNLOADABLE COMPUTER SOFTWARE FOR USE IN DEVELOPING
`AND CUSTOMIZING COMPUTER SOFTWARE APPLICATIONS AND COM-
`PUTER SOFTWARE APPLICATION USER INTERFACES; COMPUTER SOFT-
`WARE FOR STORING, MANAGING, TRACKING, ANALYZING, AND REPORT-
`ING DATA IN THE FIELD OF MARKETING, PROMOTION, SALES, CUSTOM-
`ER INFORMATION, CUSTOMER RELATIONSHIP MANAGEMENT, SALES
`SUPPORT, AND EMPLOYEE EFFICIENCY; COMPUTER SOFTWARE TO FA-
`CILITATE COMMUNICATING AMONG PEER PROFESSIONALS IN THE AD-
`VERTISING, MARKETING, AND BUSINESS SERVICES FIELDS, AND FOR
`CUSTOMIZING COMPUTER APPLICATION USER INTERFACES ]
`Class 035. First use: First Use: Feb 1, 2003 First Use In Commerce: Feb 1,
`2003
`[ BUSINESS MANAGEMENT SERVICES, NAMELY, PROVIDING INFORMA-
`TION, DATA ASSET, AND IDENTITY MANAGEMENT SERVICES;] COMPILA-
`TION AND MANAGEMENT OF COMPUTERIZED DATABASES AND CON-
`SULTING SERVICES RELATED THERETO; BUSINESS MANAGEMENT SER-
`VICES, NAMELY, PROVIDING CUSTOMER RELATIONSHIP MANAGEMENT
`
`

`

`SERVICES AND SALES SUPPORT MANAGEMENT SERVICES [ ; BUSINESS
`MANAGEMENT CONSULTING SERVICES RELATING TO CUSTOMER RELA-
`TIONSHIP MANAGEMENT, SALES SUPPORT MANAGEMENT, AND MAR-
`KETING AUTOMATION; PROVIDING A WEBSITE FEATURING INFORMA-
`TION IN THE FIELDS OF ADVERTISING, MARKETING AND BUSINESS MAN-
`AGEMENT AND CONSULTING SERVICES RELATED THERETO; OPERAT-
`ING ONLINE MARKETPLACES FOR BUYING AND SELLING, SHARING, AND
`OFFERING FOR FREE COMPUTER SOFTWARE AND ON-DEMAND APPLIC-
`ATIONS ]
`Class 042. First use: First Use: Feb 1, 2003 First Use In Commerce: Feb 1,
`2003
`PROVIDING TEMPORARY USE OF ON-LINE NON-DOWNLOADABLE SOFT-
`WARE TO STORE, MANAGE, TRACK, ANALYZE, AND REPORT DATA IN
`THE FIELD OF MARKETING, PROMOTION, SALES, CUSTOMER INFORMA-
`TION, CUSTOMER RELATIONSHIP MANAGEMENT, SALES SUPPORT AND
`EMPLOYEE EFFICIENCY; PROVIDING TEMPORARY USE OF ON-LINE
`NON-DOWNLOADABLE SOFTWARE TO FACILITATE COMMUNICATING
`AMONG PEER PROFESSIONALS IN THE ADVERTISING, MARKETING AND
`BUSINESS SERVICES FIELDS, AND FOR CUSTOMIZING COMPUTER AP-
`PLICATION USER INTERFACES; COMPUTER SERVICES, NAMELY,
`DESIGNING, DEVELOPING, AND MAINTAINING COMPUTER SOFTWARE
`APPLICATIONS FOR OTHERS AND CONSULTING SERVICES RELATED
`THERETO; PROVIDING TEMPORARY USE OF ONLINE NON-
`DOWNLOADABLE COMPUTER SOFTWARE APPLICATION DEVELOPMENT
`TOOLS AND PROGRAMMING LANGUAGE FOR USE IN DEVELOPING, ANA-
`LYZING, CODING, CHECKING, AND CONTROLLING OTHER COMPUTER
`SOFTWARE; PROVIDING TEMPORARY USE OF ONLINE NON-
`DOWNLOADABLE COMPUTER SOFTWARE THAT IMPLEMENTS A PRO-
`CEDURAL AND OBJECT-ORIENTED PROGRAMMING LANGUAGE; ONLINE
`HOSTED COMPUTER SERVICES, NAMELY, DESIGNING, DEVELOPING,
`CUSTOMIZING, AND MAINTAINING COMPUTER SOFTWARE APPLICA-
`TIONS FOR OTHERS AND CONSULTING SERVICES RELATED THERETO
`Class 045. First use: First Use: Feb 1, 2003 First Use In Commerce: Feb 1,
`2003
`[ ON-LINE SOCIAL NETWORKING SERVICES ]
`
`U.S. registration
`no.
`
`3035403
`
`Register
`
`Principal
`
`Registration date
`
`12/27/2005
`
`Application date
`
`11/01/2004
`
`Foreign priority
`date
`
`NONE
`
`Word mark
`
`Design mark
`
`Description of
`mark
`
`Goods/services
`
`DREAMFORCE
`
`NONE
`
`Class 041. First use: First Use: Jul 2003 First Use In Commerce: Jul 2003
`educational services, namely, conducting seminars, conferences, workshops,
`and computer application training in the fields of marketing, promotion, sales,
`customer information, customer relationship management, sales support and
`employee efficiency, and distributing course materials in connection therewith
`
`U.S. registration
`no.
`
`3836879
`
`Register
`
`Principal
`
`Application date
`
`08/14/2009
`
`Registration date
`
`08/24/2010
`
`Foreign priority
`
`NONE
`
`

`

`Word mark
`
`Design mark
`
`Description of
`mark
`
`Goods/services
`
`date
`
`FINANCIALFORCE
`
`NONE
`
`Class 042. First use: First Use: Sep 30, 2009 First Use In Commerce: Sep 30,
`2009
`Providing temporary use of on-line non-downloadable software in the fields of
`accounting and billing; providing temporary use of on-line non-downloadable
`software to store, manage, track, analyze, and report data in the fields of ac-
`counting, accounting management and business management; providing tem-
`porary use of on-line non-downloadable software for the electronic interface
`between third party software applications that enables the exchange of data;
`providing temporary use of on-line non-downloadable software that allows cus-
`tomers to securely access their accounts to obtain proprietary accounting and
`business intelligence data; providing temporary use of on-line non-downloadable
`software to facilitate communicating among peer professionals in the fields of
`accounting management and business management, and for customizing com-
`puter application user interfaces; computer services, namely, designing, devel-
`oping, and maintaining computer software applications for others and consulting
`services related thereto
`
`U.S. registration
`no.
`
`3836878
`
`Register
`
`Principal
`
`Registration date
`
`08/24/2010
`
`Application date
`
`08/14/2009
`
`Foreign priority
`date
`
`NONE
`
`Word mark
`
`Design mark
`
`Description of
`mark
`
`Goods/services
`
`FINANCIALFORCE.COM
`
`NONE
`
`Class 042. First use: First Use: Sep 30, 2009 First Use In Commerce: Sep 30,
`2009
`Providing temporary use of on-line non-downloadable software in the fields of
`accounting and billing; providing temporary use of on-line non-downloadable
`software to store, manage, track, analyze, and report data in the fields of ac-
`counting, accounting management and business management; providing tem-
`porary use of on-line non-downloadable software for the electronic interface
`between third party software applications that enables the exchange of data;
`providing temporary use of on-line non-downloadable software that allows cus-
`tomers to securely access their accounts to obtain proprietary accounting and
`business intelligence data; providing temporary use of on-line non-downloadable
`software to facilitate communicating among peer professionals in the fields of
`accounting management and business management, and for customizing com-
`puter application user interfaces; computer services, namely, designing, devel-
`oping, and maintaining computer software applications for others and consulting
`services related thereto
`
`U.S. registration
`no.
`
`4084951
`
`Register
`
`Principal
`
`Registration date
`
`01/10/2012
`
`Word mark
`
`SCHOOLFORCE
`
`Application date
`
`11/23/2010
`
`Foreign priority
`date
`
`NONE
`
`

`

`Design mark
`
`Description of
`mark
`
`Goods/services
`
`NONE
`
`Class 035. First use: First Use: Jan 5, 2011 First Use In Commerce: Jan 5, 2011
`business management consultation in the fields of education and school per-
`formance
`
`U.S. registration
`no.
`
`4092123
`
`Register
`
`Principal
`
`Registration date
`
`01/24/2012
`
`Application date
`
`11/23/2010
`
`Foreign priority
`date
`
`NONE
`
`Word mark
`
`Design mark
`
`Description of
`mark
`
`Goods/services
`
`SCHOOLFORCE
`
`NONE
`
`Class 042. First use: First Use: Jan 5, 2011 First Use In Commerce: Jan 5, 2011
`Technology consultation in the fields of education and school performance,
`design, implementation, hosting and management of websites for others; and in-
`tegration of computer systems and networks
`
`U.S. registration
`no.
`
`4396535
`
`Register
`
`Principal
`
`Registration date
`
`09/03/2013
`
`Application date
`
`09/28/2010
`
`Foreign priority
`date
`
`NONE
`
`Word mark
`
`Design mark
`
`Description of
`mark
`
`Goods/services
`
`SURVEY FORCE
`
`NONE
`
`Class 042. First use: First Use: Aug 30, 2010 First Use In Commerce: Aug 30,
`2010
`Providing temporary use of a web-based software application for users to cre-
`ate, send and capture customer feedback
`
`U.S. registration
`no.
`
`4430830
`
`Register
`
`Principal
`
`Registration date
`
`11/12/2013
`
`Application date
`
`03/07/2012
`
`Foreign priority
`date
`
`NONE
`
`Word mark
`
`Design mark
`
`Description of
`mark
`
`Goods/services
`
`TRIALFORCE
`
`NONE
`
`Class 035. First use: First Use: Feb 17, 2009 First Use In Commerce: Feb 17,
`2009
`Business management services, namely, providing business information man-
`agement services; compilation and management of computerized databases,
`and consulting services related thereto; Business management services,
`namely, providing customer relationship management services and sales sup-
`port management services; business management consulting services relating
`
`

`

`to customer relationship management, sales support management, and market-
`ing automation [; providing a website featuring business management consulting
`information; operating online marketplaces for third parties to buy, sell, share,
`and offer for free computer software and on-demand applications to others ]
`Class 042. First use: First Use: Feb 17, 2009 First Use In Commerce: Feb 17,
`2009
`Providing temporary use of on-line non-downloadable software to store, man-
`age, track, analyze, and report data in the field of marketing, promotion, sales,
`customer information, customer relationship management, sales support and
`employee efficiency; providing temporary use of on-line non-downloadable soft-
`ware to facilitate communicating among peer professionals in the advertising,
`marketing and business services fields, and for customizing computer applica-
`tion user interfaces; computer services, namely, designing, developing, and
`maintaining computer software applications for others and consulting services
`related thereto; Providing temporary use of online non-downloadable computer
`software application development tools and programming language for use in
`developing, analyzing, coding, checking, and controlling other computer soft-
`ware; providing temporary use of online non-downloadable computer software
`that implements a procedural and object-oriented programming language; online
`hosted computer services, namely, designing, developing, customizing, and
`maintaining computer software applications for others; and consulting services
`related to all the foregoing
`
`U.S. registration
`no.
`
`3966372
`
`Register
`
`Principal
`
`Registration date
`
`05/24/2011
`
`Application date
`
`11/01/2010
`
`Foreign priority
`date
`
`NONE
`
`Word mark
`
`Design mark
`
`Description of
`mark
`
`Goods/services
`
`VISUALFORCE
`
`NONE
`
`Class 042. First use: First Use: Sep 17, 2007 First Use In Commerce: Sep 17,
`2007
`providing temporary use of online non-downloadable computer software applica-
`tion development tools for use in developing, analyzing, coding, checking and
`controlling computer application user interfaces; online hosted computer ser-
`vices, namely, designing, developing, customizing and maintaining computer ap-
`plication user interfaces for others and consulting services related thereto
`
`U.S. registration
`no.
`
`3138749
`
`Register
`
`Principal
`
`Registration date
`
`09/05/2006
`
`Application date
`
`09/14/2005
`
`Foreign priority
`date
`
`NONE
`
`Word mark
`
`Design mark
`
`Description of
`mark
`
`Goods/services
`
`SALESFORCE
`
`NONE
`
`Class 009. First use: First Use: Mar 9, 2005 First Use In Commerce: Mar 9,
`2005
`downloadable software for use in web site development; downloadable software
`for use in computer e-commerce which allows users to perform electronic busi-
`ness transactions, communicate with other users, and access and exchange in-
`
`

`

`formation via a global computer network; downloadable computer software for
`use in customizing computer application user interfaces
`
`U.S. registration
`no.
`
`5001209
`
`Register
`
`Principal
`
`Registration date
`
`07/19/2016
`
`Application date
`
`05/22/2015
`
`Foreign priority
`date
`
`11/26/2014
`
`Word mark
`
`Design mark
`
`Description of
`mark
`
`Goods/services
`
`SALESFORCE
`
`NONE
`
`Class 009. First use: First Use: Feb 1, 2003 First Use In Commerce: Feb 1,
`2003
`Downloadable software in the nature of a mobile application for obtaining, stor-
`ing, organizing, managing, tracking, monitoring, analyzing, securing, authenticat-
`ing and reporting business analytics information and data in the fields of busi-
`ness, marketing, promotion, sales, customer service, customer information, cus-
`tomer relationship management, sales support, social media management and
`publication, employee efficiency, and security and authentication; computer ap-
`plication software for mobile phones and devices for use in database manage-
`ment, for use in information security, and for use in electronic storage of data in
`the fields of business, business analytics, marketing, promotion, sales, customer
`service, customer information, customer relationship management, sales sup-
`port, social media management and publication, and employee efficiency; com-
`puter software, namely, downloadable software development tools for the cre-
`ation of mobile internet applications, web applications, websites, and client inter-
`faces; web site development software; computer software for use in customer
`relationship management (CRM); computer software for creating searchable
`databases of information and data; computer software, namely, an application
`allowing sales and field service employees to update and receive data stored in
`an enterprise's computer databases in real time, using a mobile device, with full
`telephony integration with the telephone and/or software features of the mobile
`device; computer software for providing an on-line database in the field of trans-
`action processing to upload transactional data, provide statistical analysis, and
`produce notifications and reports; computer software that provides real-time, in-
`tegrated business management intelligence by combining information from vari-
`ous databases and presenting it in an easy-to-understand user interface; down-
`loadable software, mobile applications, and cloud computer software for provid-
`ing data analytics, business analytics, business intelligence and for collecting
`and analyzing data; computer software for web and mobile applications for
`providing data analytics, business analytics, business intelligence and for col-
`lecting and analyzing data; enterprise software in the nature of a database for
`compiling data, customer data and customer interactions for enabling marketers
`to plan, personalize, optimize and customize communications with customers
`throughout the marketing, sales, and service lifecycle; downloadable computer
`programs and computer software for retrieving, tracking, analyzing, testing,
`measuring and managing data, customer data and customer interactions; down-
`loadable computer programs and computer software for retrieving, tracking, ana-
`lyzing, testing, measuring and managing data, customer data and customer in-
`teractions in the field of marketing, sales and service; downloadable computer
`programs and computer software recorded on data media for retrieving, track-
`ing, analyzing, testing, measuring and managing data from computer networks
`and from the Internet in the field of marketing, sales and service; computer ap-
`plication software for mobile phones, portable media players, handheld com-
`puters, namely, software for providing data analytics, business analytics, busi-
`ness intelligence and for collecting and analyzing data; downloadable computer
`
`

`

`software and computer software recorded on data media for the scanning, dis-
`playing, processing, measuring and output of data on computer networks, on the
`Internet, and on mobile terminals and devices in the field of marketing, sales,
`services, business analytics, data analytics, and business intelligence; down-
`loadable software for generating embeddable code for websites, for the purpose
`of creating, customizing, deploying, scheduling, tracking, analyzing, testing,
`measuring and managing online content on users' websites, on social media
`websites, and other online forums; computer software for computer system and
`application development, deployment and management; [ computer operating
`programs, recorded; games programs for computers; ] downloadable computer
`software for the scanning, displaying, processing and output of multimedia data
`on computer networks, namely, the Internet, and on mobile terminals; [ machine-
`readable data carriers of all kinds containing information; ] downloadable elec-
`tronic publications in the nature of newspapers, [ newsletters, periodicals, books,
`magazines, pamphlets, brochures, ] manuals, informational flyers, and informa-
`tional sheets in the fields of business, marketing, advertising, brand develop-
`ment, sales, customer service, cloud computing, data analytics, customer in-
`formation, customer relationship management, and employee efficiency; inter-
`faces for computers and mobile devices; [ downloadable music; ] downloadable
`software for generating embeddable code for websites, for the purpose of creat-
`ing, customizing, deploying, scheduling, tracking, analyzing and managing on-
`line content on users' websites, on social media websites and other online for-
`ums, and for analyzing, monitoring and managing the performance of brand en-
`gagement of others; downloadable software for creating and deploying custom-
`ized interactive content on social profiles
`
`U.S. registration
`no.
`
`5001221
`
`Register
`
`Principal
`
`Registration date
`
`07/19/2016
`
`Application date
`
`05/26/2015
`
`Foreign priority
`date
`
`11/26/2014
`
`Word mark
`
`Design mark
`
`Description of
`mark
`
`Goods/services
`
`SALESFORCE
`
`NONE
`
`Class 042. First use: First Use: Sep 27, 1999 First Use In Commerce: Sep 27,
`1999
`Providing non-downloadable software development tools for the creation of mo-
`bile internet applications, web applications, websites, and client interfaces; Com-
`puter software development in the field of mobile applications; providing tempor-
`ary use of on-line non-downloadable software development tools; technical con-
`sulting services in the field of computer data management and computer data
`analytics; technical data analytics services, namely, data automation and collec-
`tion service using proprietary software to evaluate, analyze and collect data in
`the fields of business, marketing, advertising, brand development, sales, cus-
`tomer service, cloud computing, data analytics, customer information, customer
`relationship management, employee efficiency, and security and authentication;
`software as a service (SAAS) services featuring software for providing data ana-
`lytics, business analytics, business intelligence and for collecting and analyzing
`data in the fields of business, marketing, advertising, brand development, sales,
`customer service, cloud computing, customer information, customer relationship
`management, and employee efficiency; platform as a service (PaaS) software in
`the nature of a database for compiling data, customer data and customer inter-
`actions for enabling marketers to plan, personalize, optimize and customize
`communications with customers throughout the marketing, sales, and service li-
`fecycle; platform as a service (PaaS) featuring computer software platforms for
`retrieving, tracking, analyzing, testing, measuring and managing data, customer
`
`

`

`data and customer interactions in the fields of business, marketing, advertising,
`brand development, sales, customer service, cloud computing, customer inform-
`ation, customer relationship management, employee efficiency, and security and
`authentication; platform as a service (PaaS) featuring computer software plat-
`forms for enabling marketers to plan, personalize, optimize, monitor, analyze
`and measure customer interactions across channels and devices; platform as a
`service (PaaS) featuring computer software platforms for enabling marketers to
`plan, personalize, optimize, monitor, analyze and measure customer interactions
`across social media, customer relationship management (CRM) systems, point-
`of-sale systems, web analytics, web posts, email and mobile devices; rental of
`computer software and web servers; Scientific and technological services,
`namely, research and design in the field of computer [hardware and] software
`design and development, computer services, namely, cloud hosting provider
`services and application service provider (ASP), namely, hosting computer soft-
`ware applications and websites of others; industry analysis and research ser-
`vices in the field of computer and mobile application software development;
`design and development of computer [hardware and] software; computer soft-
`ware consultancy; computer system design and analysis including for posting
`images, links, videos, text and other brand content, for retrieving, sorting, filter-
`ing and moderating user generated content and online communications, for
`managing brand content on social media websites and social networks, and for
`analyzing, retrieving and managing the performance of brand engagement; cre-
`ating and maintaining web sites for others; data conversion of computer pro-
`grams and data; maintenance of computer software; monitoring of computer
`systems by remote access to ensure proper functioning; [providing search en-
`gines for the internet;] styling services, namely, website and mobile application
`design services; technical research in the field of designing and developing com-
`puters and computer software systems for use in connection with automated
`business processes, business development tools, and business and data analyt-
`ics; web site design consultancy; [consultancy in the design and development of
`computer hardware; digitization of documents; duplication of computer pro-
`grams;] information technology consulting services; installation of computer soft-
`ware; providing temporary use of online non-downloadable software for generat-
`ing embeddable code for websites, for the purpose of creating, customizing, de-
`ploying, scheduling, tracking, analyzing and managing online content on users'
`websites, on social media websites and other online forums, and for analyzing,
`monitoring and managing the performance of brand engagement of others;
`providing temporary use of online non-downloadable software for creating and
`deploying customized interactive content on social profiles; conducting technical
`project feasibility studies in the field of software design and development; quality
`control, namely, computer monitoring service which tracks application software
`performance, performs periodic software maintenance and provides reports and
`alerts concerning such performance; recovery of computer data; research and
`development of new products for others; server hosting; providing non-
`downloadable software for monitoring of social network sites and online content
`for others for the purpose of monitoring, analyzing, testing, and reporting about
`brand content on social media websites and social networks, and about the per-
`formance of online brand engagement
`
`U.S. registration
`no.
`
`3164978
`
`Register
`
`Principal
`
`Registration date
`
`10/31/2006
`
`Word mark
`
`Design mark
`
`Description of
`mark
`
`SALESFORCE
`
`NONE
`
`Application date
`
`09/14/2005
`
`Foreign priority
`date
`
`NONE
`
`

`

`Goods/services
`
`Class 042. First use: First Use: Mar 9, 2005 First Use In Commerce: Mar 9,
`2005
`providing temporary use of on-line non-downloadable software to store, man-
`age, track, analyze, and report data in the field of marketing, promotion, sales,
`customer information, customer relationship management, sales support and
`employee efficiency; providing temporary use of on-line non-downloadable soft-
`ware to facilitate communicating among peer professionals in the advertising,
`marketing and business services fields, and for customizing computer applica-
`tion user interfaces; computer services, namely, designing, developing, and
`maintaining computer software applications for others and consulting services
`related thereto
`
`U.S. registration
`no.
`
`2964712
`
`Register
`
`Principal
`
`Registration date
`
`07/05/2005
`
`Application date
`
`02/10/2004
`
`Foreign priority
`date
`
`NONE
`
`Word mark
`
`Design mark
`
`Description of
`mark
`
`Goods/services
`
`SALESFORCE
`
`NONE
`
`Class 035. First use: First Use: Sep 27, 1999 First Use In Commerce: Sep 27,
`1999
`BUSINESS MANAGEMENT SERVICES, NAMELY, PROVIDING CUSTOMER
`RELATIONSHIP MANAGEMENT SERVICES AND SALES SUPPORT MAN-
`AGEMENT SERVICES; BUSINESS MANAGEMENT CONSULTING SERVICES
`RELATING TO CUSTOMER RELATIONSHIP MANAGEMENT, SALES SUP-
`PORT MANAGEMENT, AND MARKETING AUTOMATION; PROVIDING A
`WEBSITE WITH GENERAL INFORMATION OF INTEREST TO THE FIELDS
`OF ADVERTISING, MARKETING AND BUSINESS SERVICES
`Class 042. First use: First Use: Sep 27, 1999 First Use In Commerce: Sep 27,
`1999
`PROVIDING TEMPORARY USE OF ON-LINE NON-DOWNLOADABLE SOFT-
`WARE TO STORE, MANAGE, TRACK, ANALYZE AND REPORT DATA IN
`THE FIELD OF MARKETING, PROMOTION, SALES, CUSTOMER INFORMA-
`TION, CUSTOMER RELATIONSHIP MANAGEMENT, SALES SUPPORT AND
`EMPLOYEE EFFICIENCY; PROVIDING TEMPORARY USE OF ON-LINE
`NON-DOWNLOADABLE SOFTWARE TO FACILITATE COMMUNICATING
`AMONG PEER PROFESSIONALS IN THE ADVERTISING, MARKETING AND
`BUSINESS SERVICES FIELDS
`
`U.S. registration
`no.
`
`3141697
`
`Register
`
`Principal
`
`Registration date
`
`09/12/2006
`
`Application date
`
`09/14/2005
`
`Foreign priority
`date
`
`NONE
`
`Word mark
`
`Design mark
`
`Description of
`mark
`
`Goods/services
`
`SALESFORCE
`
`NONE
`
`Class 035. First use: First Use: Mar 9, 2005 First Use In Commerce: Mar 9,
`2005
`business management services, namely, providing customer relationship man-
`
`

`

`agement services and sales support management services; business manage-
`ment consulting services relating to customer relationship management, sales
`support management, and marketing automation; providing a website with gen-
`eral information of interest to the fields of advertising, marketing and business
`services
`
`U.S. registration
`no.
`
`5527231
`
`Register
`
`Principal
`
`Registration date
`
`07/31/2018
`
`Application date
`
`05/22/2015
`
`Foreign priority
`date
`
`11/26/2014
`
`Word mark
`
`Design mark
`
`Description of
`mark
`
`Goods/services
`
`SALESFORCE
`
`NONE
`
`Class 035. First use: First Use: Sep 27, 1999 First Use In Commerce: Sep 27,
`1999
`Business services, namely, strategic planning services, and marketing data ana-
`lytics services for businesses including for web and mobile sites; customer loy-
`alty services for commercial, promotional and advertising purposes; marketing
`services for others, namely, marketing content development, media placement,
`strategy and management, social media strategy consultation, and social media
`community management; business consultancy services for others in connection
`with customer engagement and customer interactions on the Internet and other
`media; assistance, advisory services and consultancy relating to business man-
`agement, business planning, business analysis, business organization, business
`operations, advertising, marketing, sales and service; compilation and systemiz-
`ation of data, statistics, and information into computer databases; compilation
`and systemization of data and information into computer databases in the field
`of marketing, sales and services; office functions, namely, administration and in-
`dexing of information, websites and other information sources for business pur-
`poses; compilation of data, in particular, image, audio and/or video data in com-
`puter databases for business purposes; providing an on-line searchable data-
`base featuring information regarding sales, customer service and marketing;
`monitoring of social sites, internet postings, web content, and online content for
`others for business and