ESTTA Tracking number:
`
`Filing date:
`
`ESTTA1430090
`04/21/2025
`
`IN THE UNITED STATES PATENT AND TRADEMARK OFFICE
`BEFORE THE TRADEMARK TRIAL AND APPEAL BOARD
`
`Notice of Opposition
`
`Notice is hereby given that the following party opposes registration of the indicated application.
`
`Opposer information
`
`Name
`
`Meta Platforms, Inc.
`
`Granted to date
`of previous ex-
`tension
`
`Address
`
`Attorney informa-
`tion
`
`04/20/2025
`
`1 META WAY
`MENLO PARK, CA 94025
`UNITED STATES
`
`CRYSTAL COVINGTON GENTEMAN
`KILPATRICK TOWNSEND
`1100 PEACHTREE STREET NE
`SUITE 2800
`ATLANTA, GA 30309
`UNITED STATES
`Primary email: cgenteman@kilpatricktownsend.com
`Secondary email(s): sfrancis@ktslaw.com, kcraig@ktslaw.com, kteil-
`haber@ktslaw.com, tmadmin@ktslaw.com, cgenteman@ktslaw.com, nchol-
`let@ktslaw.com
`4046856779
`
`Docket no.
`
`Applicant information
`
`Application no.
`
`97502051
`
`Opposition filing
`date
`
`Applicant
`
`04/21/2025
`
`Publication date
`
`10/22/2024
`
`Opposition period
`ends
`
`04/20/2025
`
`Metatheory Inc.
`1 EAST ERIE ST, SUITE 525-4017
`CHICAGO, IL 60611
`United States
`
`Goods/services affected by opposition
`
`Class 009. First Use: None First Use In Commerce: None
`All goods and services in the class are opposed, namely: Downloadable software for viewing and
`reading entertainment stories, comic strips, fiction and non-fiction books, videos and gaming informa-
`tion; Downloadable game software; downloadable software featuring virtual reality and augmented
`reality games; downloadable virtual goods as in-game resources, namely, computer programs featur-
`ing bonus games, cosmetics, avatars, badges, tokens, for use in online virtual worlds, downloadable
`virtual goods in the nature of image files of bonus games, cosmetics, avatars, badges, tokens for use
`in online virtual worlds, and downloadable software for use in generating, storing and processing in-
`game virtual currency; downloadable software for enabling users to electronically create, exchange,
`store, send, receive, accept, and transmit multimedia files authenticated by non-fungible tokens;
`downloadable software for creating digital tokens in the nature of downloadable multimedia files au-
`thenticated by non-fungible tokens using blockchain technology, to facilitate the transfer between
`
`

`

`users, to allow users to post digital content, and to allow users to search and view digital content
`
`Class 041. First Use: None First Use In Commerce: None
`All goods and services in the class are opposed, namely: Entertainment services, namely, providing
`an Internet website featuring entertainment information in the field of video games; Entertainment
`services, namely, providing an Internet website featuring multimedia content in the nature of videos
`and webcomics in the field of video games, stories, comics, books, and videos; entertainment ser-
`vices, namely, providing non-downloadable collectibles in the nature of on-line, non-downloadable
`virtual goods, namely bonus games, cosmetics, avatars, badges, tokens for use in virtual environ-
`ments created for entertainment purposes; production of video and computer game software; multi-
`media publishing of games; entertainment services, namely, providing on-line computer and electron-
`ic games; entertainment services, namely, providing temporary use of non-downloadable computer
`games; provision of temporary use of on-line, non-downloadable web and mobile videogame com-
`puter software featuring in-game virtual currency, and multimedia files authenticated by nonfungible
`tokens; Entertainment services, namely, providing virtual environments in which users can interact for
`entertainment purposes; Games equipment rental; Organization of electronic game competitions; Vir-
`tual reality and augmented reality game services provided on-line from a computer network
`
`Class 042. First Use: None First Use In Commerce: None
`All goods and services in the class are opposed, namely: Computer services, namely, creating an on-
`line community for registered users to participate in discussions, get feedback from their peers, form
`virtual communities, and engage in social networking services in the field of entertainment and gam-
`ing; providing on-line non-downloadable software creating digital collectibles in the nature of multime-
`dia files containing text related to games, stories, comics, books and videos authenticated by non-
`fungible tokens; computer services, namely, hosting of websites featuring on-line multimedia virtual
`environment in which users can interact for entertainment purposes; providing on-line non-
`downloadable programs and software for electronic transfer of digital tokens; providing on-line non-
`downloadable software for enabling users to electronically create, exchange, store, send, receive, ac-
`cept, and transmit multimedia files authenticated by non-fungible tokens; providing on-line non-
`downloadable software for creating downloadable image files authenticated using blockchain techno-
`logy, to facilitate the transfer of virtual goods, namely bonus games, cosmetics, avatars, badges,
`tokens between users, to allow users to post digital content, and to allow users to search and view di-
`gital content; platform as a service (PAAS) featuring software platforms using blockchain and distrib-
`uted ledger technology for authenticating and processing digital tokens and non-fungible tokens to
`represent a collectible item; Software as a service (SAAS) featuring software platforms using block-
`chain and distributed ledger technology for minting non-fungible tokes by authenticating and pro-
`cessing digital tokens and non-fungible tokens to represent a collectible item
`
`Class 045. First Use: None First Use In Commerce: None
`All goods and services in the class are opposed, namely: Online social networking services; Internet-
`based social networking services; online social networking services, namely, facilitating social intro-
`ductions or interactions among individuals; online social networking services in the fields of entertain-
`ment and gaming; providing an Internet website portal for engaging in social networking; providing in-
`formation, news, commentary in the field of social networking; providing online computer databases
`and online searchable databases in the field of social networking; online social networking services
`accessible by means of downloadable mobile applications
`
`Grounds for opposition
`
`Priority and likelihood of confusion
`
`Trademark Act Section 2(d)
`
`Marks cited by opposer as basis for opposition
`
`U.S. registration
`no.
`
`7615673
`
`Register
`
`Principal
`
`Registration date
`
`12/17/2024
`
`Word mark
`
`META
`
`Application date
`
`01/04/2022
`
`Foreign priority
`date
`
`07/08/2021
`
`

`

`Design mark
`
`Description of
`mark
`
`Goods/services
`
`Class 009. First use: First Use: Nov 30, 2021 First Use In Commerce: Nov 30,
`2021
`Downloadable software in the nature of a mobile application for social network-
`ing purposes; Computer hardware; Downloadable software for social networking
`and creating and interacting with online communities; Downloadable software for
`creating, managing and accessing groups within virtual communities; Download-
`able computer software development tools; Downloadable software for use as
`an application programming interface (API); Downloadable software for organiz-
`ing events, searching for events, calendaring and managing events; Download-
`able software for creating, editing, uploading, downloading, accessing, viewing,
`posting, displaying, tagging, blogging, streaming, linking, annotating, indicating
`sentiment about, commenting on, interacting with, embedding, and sharing or
`otherwise providing electronic media, images, video, audio, audiovisual content,
`data, and information via the internet and communication networks; Download-
`able computer software for finding content and content publishers, and for sub-
`scribing to content; Downloadable software for creating and managing social
`media profiles and user accounts; Downloadable software for streaming multi-
`media entertainment content, audiovisual content, video content, and associated
`text and data; Downloadable software for enabling transmission of images, au-
`dio, audio visual and video content and data; Downloadable software for modify-
`ing photographs, images and audio, video, and audio-visual content; Download-
`able software for use in taking and editing photographs and recording and edit-
`ing videos; Downloadable software for processing images, graphics, audio,
`video, and text; Downloadable software and mobile application software for
`providing a virtual marketplace; Downloadable software for sending and receiv-
`ing electronic messages, alerts, notifications and reminders; Downloadable soft-
`ware for file sharing; Downloadable messaging software; Downloadable com-
`puter search engine software; Downloadable software for use in creating, man-
`aging, measuring, and disseminating advertising of others; Advertisement serv-
`er, namely, a computer server for storing advertisements and delivering advert-
`isements to websites; Downloadable software for creating, sharing, disseminat-
`ing and posting advertising; Downloadable software that enables individuals,
`groups, companies, and brands to create and maintain an online presence and
`interact with online communities for marketing purposes; Downloadable virtual
`reality software for interactive entertainment and virtual reality gaming; Down-
`loadable augmented reality software for interactive entertainment and augmen-
`ted reality gaming; Downloadable mixed reality software for interactive entertain-
`ment and augmented reality gaming; Downloadable virtual reality software for
`displaying interactive entertainment and virtual reality gaming; Downloadable
`augmented reality software for displaying interactive entertainment and augmen-
`ted reality gaming; Downloadable software for integrating electronic data with
`real world environments for the purposes of entertainment, education, gaming,
`communicating, and social networking; Downloadable software for use in en-
`abling computers, video game consoles, handheld video game consoles, tablet
`computers, mobile devices, and mobile telephones to provide virtual reality and
`augmented reality experiences; Downloadable software for operating, configur-
`ing, and managing virtual reality headsets and controllers; Downloadable soft-
`
`

`

`ware for gesture recognition, object tracking, motion control, and content visual-
`ization; Downloadable computer software, firmware and hardware for use in
`visual, voice, audio, motion, eye and gesture tracking and recognition; Down-
`loadable software for navigating a virtual reality and augmented reality environ-
`ments; Downloadable software for enabling users to experience virtual reality
`and augmented reality visualization, manipulation, and immersion; Download-
`able software for recording, storing, transmitting, receiving, displaying and ana-
`lyzing data from wearable computer hardware; Downloadable software for use in
`creating and designing virtual reality and augmented reality software; Download-
`able computer application programming interface (API) for computer software for
`developing virtual reality and augmented reality experiences; Virtual reality
`game computer hardware; Augmented reality game computer hardware; Virtual
`reality computer hardware; Augmented reality computer hardware; Motion track-
`ing sensors for virtual reality and augmented reality technology; Augmented
`reality hardware, namely, headsets and glasses for engaging in augmented real-
`ity experiences and playing augmented reality games; Wearable computing
`devices comprised primarily of downloadable software and video display
`screens for connection to computers, tablet computers, mobile devices, and mo-
`bile phones in order to enable virtual reality and augmented reality world experi-
`ences; Computer hardware and downloadable software for operating sensor
`devices; Electronic sensor devices, cameras, projectors, and microphones for
`gesture, facial, and voice detection, capture and recognition; Downloadable
`electronic game software in the nature of video games, computer games, inter-
`active multimedia games, and virtual, augmented, and mixed reality games;
`Downloadable computer software for controlling the operation of audio and
`video devices; Downloadable video display software; Downloadable software for
`converting natural language into machine-executable commands; Downloadable
`software for facilitating interaction and communication between humans and AI
`(artificial intelligence) platforms; Downloadable software, namely, an interpretive
`software interface for facilitating interaction between humans and machines;
`Downloadable artificial intelligence software, namely, machine learning software,
`visual perception software speech or language recognition software, decision-
`making software, translation software, touch recognition software, conversation-
`al query software, software for converting natural language into machine-ex-
`ecutable commands, and digital assistant software; Downloadable virtual assist-
`ant software that can perform tasks or services on behalf of a user that is activ-
`ated by user input, location awareness, and online information; Downloadable
`parental control software; Downloadable software for enabling electronic devices
`to share data and communicate with each other; Computer peripheral devices;
`Wearable peripherals for computers, tablet computers, mobile devices and mo-
`bile telephones in the nature of smartglasses; Digital media streaming devices;
`Headsets and headphones; Cameras; Batteries; Rechargeable electric battery
`devices, namely, rechargeable batteries and portable power supplies; Battery
`chargers; Power charging and power management devices for mobile electronic
`devices, namely, power supplies and electrical power distribution units; Char-
`ging stands for virtual reality headsets and controllers; External chargers for use
`with mobile devices, namely virtual reality headsets and controllers; Power ad-
`apters; Electrical adapters, cable, and connectors; Bags and cases specially ad-
`apted for portable computers; Audio speakers; Electronic cables; Cables for op-
`tical signal transmission; Power cables and cable connectors; Microphones;
`Head-mounted video display; Wireless transmitters for reproduction of sound
`and signals; Electric sensors for monitoring physical movements, not for medical
`purposes; Sensors for monitoring physical movements; Downloadable software
`for use in customer relationship management (CRM); Downloadable software for
`facilitating and arranging for the financing and distribution of fundraising and
`donations; Downloadable software for online charitable fundraising services and
`financial donation services; Downloadable software for use in facilitating voice
`over internet protocol (VOIP) calls, phone calls, video calls, text messages, in-
`stant message and online social networking services; Downloadable communic-
`ation software and communication computer hardware for providing access to
`
`

`

`the Internet; Downloadable software to allow users to perform ecommerce trans-
`actions via the internet and communications networks; Downloadable computer
`software that allows users to make payments and transfer funds; Downloadable
`computer software for processing electronic payments; Downloadable software
`for facilitating machine learning; Downloadable software for building user inter-
`faces; Downloadable electronic publications in the nature of articles in the field
`of virtual reality, augmented reality, mixed reality, social technology, and social
`media; Downloadable software for providing opinion polling; Downloadable soft-
`ware allowing users to post questions with answer options; Downloadable voice
`command and recognition software; Downloadable software for accessing,
`browsing, and searching online databases, audio, video, and multimedia con-
`tent, games, and software applications, and software application marketplaces;
`Downloadable software in the nature of a mobile application for telecommunica-
`tion services for providing transmission of voice, data, video, and media content
`via the internet and the worldwide web for computers or other portable con-
`sumer electronic devices; Electronic communication equipment and instruments,
`namely, smartglasses and virtual reality headsets for sending and receiving of
`text, data, audio, image, and video files; Telecommunications apparatus and in-
`struments, namely, speakers and microphones sold as component features of
`virtual reality headsets for the sending and receiving of telephone calls, text
`messages and other digital data, and for use in providing access to the internet;
`Voice recording and voice recognition apparatus, namely, digital voice recorders
`and microphones for receiving voice data; Wearable digital electronic devices in
`the nature of smartglasses comprised primarily of software for alerts, messages,
`emails, and reminders, and for recording, transmitting, reviewing, and receiving
`audio; Downloadable software for accessing, browsing and searching online
`databases; Downloadable software for accessing, monitoring, searching, dis-
`playing, reading, recommending, sharing, organizing, and annotating news,
`sports, weather, commentary, and other information, content from periodicals,
`blogs, and websites, and other text, data, graphics, images, audio, video, and
`multimedia content; Apparatus for recording, transmission or reproduction of
`sound or images; Apparatus for transmission of communication; Downloadable
`software for use as a virtual currency wallet; Downloadable software for encrypt-
`ing and enabling secure transmission of digital information over the Internet;
`Downloadable software for electronic funds transfer; Downloadable software for
`use in facilitating secure transactions; Magnetically encoded payment cards be-
`ing gift cards; Downloadable application programming interface (API) software
`for developing and creating virtual reality, augmented reality and mixed reality
`experiences; Downloadable application programming interface (API) software
`which facilitates online services for social networking and for data retrieval, up-
`load, download, access and management; Application programming interface
`(API) software for use in building other software applications; Augmented reality
`glasses; Augmented reality headsets; Downloadable augmented reality software
`for playing computer games; Downloadable augmented reality software for dis-
`playing interactive entertainment content; Downloadable augmented reality soft-
`ware for navigating an augmented reality environment; Downloadable augmen-
`ted reality software for object tracking, motion control and content visualization;
`Downloadable augmented reality software for operating augmented reality head-
`sets; Downloadable augmented reality software for enabling users to experience
`augmented reality visualization, manipulation, and immersion; Cables, namely,
`electronic cables and connection cables; Electronic device accessories, namely,
`cases; Downloadable computer application software for smartphones and mo-
`bile devices for providing workouts and fitness assessments in the fields of fit-
`ness and exercise; Downloadable computer application software for use in con-
`nection with configuring and controlling wearable computer hardware and wear-
`able computer peripherals; Computer hardware for displaying data and video;
`Computer hardware for use in measuring heart rhythm; Computer peripherals
`for displaying data and video; Computer peripherals for mobile devices for re-
`motely accessing and transmitting data, namely, computer peripherals worn on
`the head for mobile devices for remotely accessing and transmitting data; Com-
`
`

`

`puter peripherals for mobile devices, namely, computer peripherals for sensing,
`monitoring, recording, displaying, measuring, and transmitting biometric data for
`scientific use, including physical activity level, heart rate, pulse rate, blood pres-
`sure, calories burned, and steps taken; Downloadable computer software devel-
`opment tools; Downloadable computer software for accessing, browsing and
`searching online databases; Downloadable computer software for accessing,
`monitoring, searching, displaying, reading, recommending, sharing, organizing,
`and annotating news, sports, weather, commentary, and other information, con-
`tent from periodicals, blogs, and websites, and other text, data, graphics, im-
`ages, audio, video, and multimedia content; Downloadable computer software
`for creating, authoring, distributing, downloading, transmitting, receiving, playing,
`editing, extracting, encoding, decoding, displaying, storing and organizing text,
`data, graphics, images, audio, video, and multimedia content, and electronic
`publications, and electronic games; Downloadable computer software for creat-
`ing, editing, uploading, downloading, accessing, viewing, posting, displaying,
`tagging, blogging, streaming, linking, annotating, indicating sentiment about,
`commenting on, embedding, transmitting, and sharing or otherwise providing
`electronic media or information via computer the internet and communication
`networks; Downloadable computer software for creating, managing, and inter-
`acting with an online community; Downloadable computer software for integrat-
`ing electronic data with real world environments for the purposes of entertain-
`ment, communicating, and social networking; Downloadable computer software
`for modifying and enabling transmission of images, audio, audio visual and
`video content and data; Downloadable computer software for modifying photo-
`graphs, images and audio, video, and audio-visual content with photographic fil-
`ters and virtual reality, mixed reality and augmented reality (AR) effects, namely,
`graphics, animations, text, drawings, geotags, metadata tags, hyperlinks; Down-
`loadable computer software for sending and receiving electronic messages,
`graphics, images, audio and audio visual content via computer the internet and
`communication networks; Downloadable computer software for setting up, and
`configuring wearable devices and computer peripherals; Downloadable com-
`puter software for social networking and interacting with online communities;
`Downloadable computer software for the collection, managing, editing, organiz-
`ing, modifying, transmission, sharing, and storage of data and information;
`Downloadable computer software for use in creating, managing, measuring, and
`disseminating advertising of others; Downloadable computer software for view-
`ing digital images and photographs provided as updates for or in combination
`with head-mounted display screen devices; Downloadable computer software
`for wireless content, data and information delivery; Downloadable computer soft-
`ware that monitor, track, and compare sport activity and fitness level; Download-
`able computer software to enable accessing, displaying, editing, linking, sharing
`and otherwise providing electronic media and information via the internet and
`communications networks; Downloadable computer software to enhance the au-
`diovisual capabilities of multimedia applications, namely, for the threedimension-
`al rendering of graphics, still images and moving pictures provided as updates
`for or in combination with headmounted display screen devices; Downloadable
`computer software and mobile application software for creating, managing and
`accessing groups within virtual communities; Downloadable computer software,
`namely, an application providing social networking functionalities; Downloadable
`computer software, namely, an interpretive interface for facilitating interaction
`between humans and machines; Downloadable computer software, namely,
`software development tools for the creation, debugging, and deployment of soft-
`ware applications for smart glasses, near eye displays, and head mounted dis-
`plays; Connection cables; Digital video eyewear, namely smartglasses and virtu-
`al reality headsets; Head mounted video display monitors being virtual reality
`headsets comprised primarily of micro display screens, connection cables and
`adapters, software and firmware for displaying video games, electronic media
`and images; Downloadable computer application software for smart glasses,
`near eye display systems, and head mounted displays for the generation and
`display of standard reality, augmented reality, mixed reality content; Download-
`
`

`

`able computer application software for smart glasses, near eye display systems,
`and head mounted displays for communication with other smart glasses, near
`eye display systems, and head mounted displays; Downloadable computer soft-
`ware for viewing and interacting with a feed of images, audio, audio-visual and
`video content and associated text and data; Downloadable computer software,
`namely, downloadable mobile application for setting up, configuring, and con-
`trolling wearable computer hardware and wearable computer peripherals; Elec-
`tric cables; Downloadable software for providing gesture recognition; Glasses
`with the function of wireless communication, namely, smartglasses; Computer
`hardware and downloadable software to view virtual images in creating virtual,
`augmented and mixed reality; Head mounted video display; Headsets; Down-
`loadable software for displaying interactive entertainment content; Location-
`aware computer software, namely, downloadable computer software and mobile
`application software for searching, determining and sharing locations; Mixed
`reality computer hardware; Mixed reality glasses; Mixed reality headsets; Down-
`loadable software for providing mixed reality experiences; Downloadable mixed
`reality software for displaying interactive entertainment content; Downloadable
`mixed reality software for navigating a mixed reality environment; Downloadable
`mixed reality software for object tracking, motion control and content visualiza-
`tion; Downloadable mixed reality software for operating mixed reality headsets;
`Electronic motion tracking sensors for mixed reality technology; Electronic mo-
`tion tracking sensors for virtual reality technology; Near eye display optics,
`namely, video display screens for mounting near a user's eyes and lenses for
`displaying images to a user; Near eye display systems comprising computer
`hardware, electronic display interfaces, and software for the generation and dis-
`play of virtual reality and mixed reality content; Near eye display systems com-
`prising eyewear and software for the generation and display of standard reality,
`augmented reality, and mixed reality content; Near eye displays, namely, smart-
`glasses; Smart glasses; Downloadable software for advertisers to communicate
`and interact with online communities; Downloadable software for providing
`alerts, messages, emails, and reminders, and for recording, organizing, trans-
`mitting, manipulating, reviewing, and receiving text, data, audio, image and digit-
`al files and display screens; Downloadable software for creating and managing
`social media profiles and user accounts; Downloadable software for generating
`images to be displayed in near-eye display system; Downloadable software for
`ordering and/or purchasing goods and services; Downloadable software for or-
`ganizing, searching for and managing social events; Downloadable software for
`planning activities with other users, and making recommendations; Download-
`able software for smart phones and other computer systems to generate data,
`images, and audio for display in near-eye display systems and for transmitting
`such data, images, audio to near-eye display systems; Downloadable software
`for smart phones and other computer systems to receive data from near-eye dis-
`play systems; Downloadable software for providing social networking; Down-
`loadable software that enables individuals, groups, companies, and brands to
`create and maintain an online presence for marketing purposes; Virtual reality
`glasses; Virtual reality headsets; Downloadable virtual reality software for dis-
`playing interactive entertainment content; Downloadable virtual reality software
`for navigating a virtual reality environment; Downloadable virtual reality software
`for object tracking, motion control and content visualization; Downloadable virtu-
`al reality software for operating virtual reality headsets; Downloadable virtual
`reality software for enabling users to experience virtual reality visualization, ma-
`nipulation and immersion; Downloadable virtual, augmented, and mixed reality
`software for use in enabling computers, video game consoles, handheld video
`game consoles, tablet computers, mobile devices, and mobile telephones to
`provide virtual, augmented, and mixed reality experiences; Wearable computer
`peripherals, namely, wearable smartglasses, and virtual reality headsets; Wear-
`able digital electronic devices, namely, smartglasses, virtual reality goggles, and
`headsets; Wearable peripherals for computers, tablet computers, mobile devices
`and mobile telephones, namely, configurable headmounted video displays;
`Wireless computer peripherals
`
`

`

`U.S. application
`no.
`
`97202651
`
`Application date
`
`01/04/2022
`
`Registration date
`
`NONE
`
`Word mark
`
`Design mark
`
`META
`
`Foreign priority
`date
`
`10/05/2021
`
`Description of
`mark
`
`Goods/services
`
`The mark consists of a geometric design consisting of two loops and the word
`META.
`
`Class 041. First use: First Use: None First Use In Commerce: None
`Online Publication of educational materials, namely, publishing of electronic
`books, journals, newsletters, and electronic publications; online electronic pub-
`lication of weblogs (blogs) in the field of advertising, marketing, business virtual
`reality and augmented reality; Providing online non- downloadable electronic
`publications in the nature of articles in the field of advertising, marketing, busi-
`ness, virtual reality, and augmented reality for software developers; Entertain-
`ment and educational services, namely, providing online non-downloadable pub-
`lications in the nature of articles in the field of virtual reality technology via a
`website; Entertainment and educational services, namely, providing online non-
`downloadable publications in the nature of articles in the field of augmented real-
`ity technology via a website; Entertainment services, namely, providing online in-
`teractive and multiplayer and single player video games played via the internet
`or communication networks; Entertainment services, namely, providing online
`video games, computer games, electronic games, and interactive electronic
`games; Providing a computer game for use networkwide by network users; Vir-
`tual reality game services provided via the internet and other communications
`networks; Augmented reality game services provided via the internet and other
`communications networks; Entertainment services, namely, providing virtual
`reality games, interactive entertainment and virtual reality content and experi-
`ences; Entertainment services, namely, providing augmented reality games, in-
`teractive entertainment and augmented reality content and experiences; Enter-
`tainment services, namely, providing mixed reality games, interactive entertain-
`ment and mixed reality content and experiences; Entertainment services,
`namely, providing online virtual reality environments; Entertainment services,
`namely, providing online augmented reality environments; Augmented reality
`video production for entertainment purposes; Virtual reality video production for
`entertainment purposes; Multimedia entertainment production and publishing
`services; Entertainment services in the nature of production and post- produc-
`tion services of multimedia entertainment content; Entertainment and education-
`al services, namely, providing non-downloadable movies, television shows,
`video webcasts, audiovisual, and multimedia works via the internet, as well as
`information, reviews, and recommendations regarding movies, television shows,
`video webcasts, audiovisual, and multimedia works; Providing information about
`online computer games and video games via the internet and other communica-
`tions networks; Arranging and conducting educational conferences in the field of
`advertising, marketing, business, virtual reality, augmented reality, software de-
`velopment, social technology, and social networking; Organizing exhibitions,
`events, and conferences in the fields of culture, entertainment, education, and
`social networking for entertainment and educational purposes; Arranging and
`conducting competitions and entertainment events for players of video, com-
`puter, electronic or interactive multimedia games; Entertainment services,
`
`

`

`namely, arranging and conducting of competitions for encouraging use and de-
`velopment of interactive entertainment, virtual reality, augmente