Filed July 24, 1995

Serial No. 74704556

Registered July 15, 1997

Registration No. 2,078,396

Class geographic data collection and related services for business services, namely, geocoding, map production, primary data collection and graphic information system analysis and implementation; business marketing consulting services including sales force optimization, territory realignment, site selection, multi-criteria analysis, leads analysis, market potential projections, and trade area development; advertising services, namely, preparing audio visual presentations for use in advertising, modeling for advertising or sales promotion, analyzing retail trade areas, analyzing customer distribution by point, and opportunity analysis; 100; 101; 102

Case Type Service mark