Filed Dec. 30, 2019

Serial No. 88741807

Registered March 9, 2021

Registration No. 6,290,541

Class Software as a service (SAAS) services featuring software for collection and analysis of brand interaction metric data and optimizing market access and commercial success of marketing campaigns, namely, software for assisting brand managers with determining a target audience and consumer segment, tracking the resonance of target consumer segments with the brand, competitors, and category, changing or broadening of the target audience and consumer segment, preparing and updating the creative and media briefs for the appropriate target audience and consumer segment, comparing success of marketing campaigns against those of competitors, and reporting on, and measuring the overall effectiveness of, marketing campaigns; 100; 101

Case Type Service mark