Filed July 28, 2022

Serial No. 97524939

Examining Attorney null

Class Compiling and analyzing statistics for determining audience ratings of television and radio programs, podcasts, computer and mobile applications for sports; Development of marketing strategies, concepts and tactics, namely, audience development, brand awareness, online community building and digital word of mouth communications; Promoting the goods and services of others by means of the issuance of loyalty rewards cards; Providing a web site that provides sports league management; Providing incentive award programs for customers and employees through the distribution of prepaid stored value cards for the purpose of promoting and rewarding loyalty; Providing incentive award programs for customers through the issuance and processing of loyalty coupons for frequent use of participating businesses; 100; 101; 102

Case Type Service mark