Filed March 2, 2026

Serial No. 99678803

Examining Attorney AISHA CLARKE JOHNSON

Class Software as a service (SAAS) services featuring software for, platform as a service (PAAS) services featuring computer software platforms for, and providing online non-downloadable software for providing customizable interfaces for optimizing advertising and sales and for generating marketing data insights related to the same, for tracking and analyzing consumer behavior, sales, and trends, for developing predictive models using machine learning, for tracking, analyzing, and optimizing the performance of advertising and marketing campaigns, for informing and optimizing targeted advertising and marketing, for product research and development, for providing multichannel and omnichannel commerce analytics and insights, for providing real-time performance insights and forecasting in the fields of marketing, advertising, business, commerce, media, and sales, for capturing commerce interaction signals for advertising and media activation, for application and database integration using large language models (LLMs) and agentic orchestration, for predicting, measuring, and optimizing commerce performance, for processing, tracking, and analyzing commerce, media, and sales data in real-time to inform and optimize marketing, advertising, business decisions, and business expenditures, for tracking and analyzing media spend to optimize sales performance, for generating intelligence, insights, reports, and recommendations in the fields of marketing, advertising, business, commerce, media, and sales, for predicting and forecasting commerce market trends, and for providing intelligence and reports related to all of the foregoing; 100; 101

Case Type Service mark