throbber
Trials@uspto.gov
`571-272-7822
`
`Paper 52
`Date: January 25, 2022
`
`UNITED STATES PATENT AND TRADEMARK OFFICE
`
`BEFORE THE PATENT TRIAL AND APPEAL BOARD
`
`ECHELONFITNESS MULTIMEDIA, LLC
`Petitioner,
`
`Vv.
`
`PELOTON INTERACTIVE,INC.,
`Patent Owner.
`
`IPR2020-01186
`Patent 10,322,315 B2
`
`Before SCOTT A. DANIELS, RICHARD H. MARSCHALL,and
`ALYSSA A. FINAMORE,Administrative Patent Judges.
`
`FINAMORE,Administrative Patent Judge.
`
`JUDGMENT
`Final Written Decision
`Determining All Challenged Claims Unpatentable
`35 U.S.C. $ 318(a)
`
`ORDER
`Dismissing Petitioner’s Motion to Exclude Evidence
`37 CFR. § 42.64(c)
`
`

`

`IPR2020-01186
`Patent 10,322,315 B2
`
`I.
`
`INTRODUCTION
`
`Echelon Fitness Multimedia, LLC (‘Petitioner’) filed a Petition
`
`(Paper1, “Pet.”) requesting an inter partes review of claims 1-20 of U.S.
`
`Patent No. 10,322,315 B2 (“the 315 patent”) (Ex. 1001). Pet. 1. Peloton
`
`Interactive, Inc. (“Patent Owner’) filed a Preliminary Response (Paper8,
`
`“Prelim. Resp.”), as well as a Disclaimer (Ex. 2001). According to the
`
`Disclaimer, Patent Owner disclaimed claims 1-4, 9-14, and 19-20 of the
`
`°315 patent. Ex. 2001, 1.
`
`On January 26, 2021, we issued a Decision on institution (Paper 13,
`
`“Inst. Dec.”). In the Decision, we granted institution of an inter partes
`
`review of claims 5-8 and 15-18, which are the claims that remain in this
`
`proceeding in view of Patent Owner’s Disclaimer. Inst. Dec. 51.
`
`Duringtrial, Patent Ownerfiled a Response (Paper 28, “PO Resp.”).
`Petitioner filed a Reply (Paper 35, “Reply”), and Patent Owner filed a
`Sur-reply (Paper 44, “Sur-reply”).
`
`Petitioner filed a Motion to Exclude Evidence (Paper 45, “Mot.”’).
`
`Patent Ownerfiled an Opposition (Paper 47).
`
`Oral argument took place October 14, 2021. We entered the transcript
`
`(Paper 51) into the record.
`
`This Final Written Decision is issued pursuant to 35 U.S.C. § 318(a).
`
`For the reasons that follow, we conclude Petitioner has proven by a
`
`preponderance of the evidence that claims 5—8 and 15-18 are unpatentable.
`
`II.
`
`BACKGROUND
`
`A.
`
`Real Parties in Interest
`
`Petitioner identifies the real parties in interest as: itself; North Castle
`
`Partners, I.LC; Echelon Fitness, LLC; Viatek Consumer Products Group
`
`

`

`IPR2020-01186
`Patent 10,322,315 B2
`
`Inc.; Echelon Studio LLC; Echelon Holdings, LLC; NCP-Echelon, LLC;
`
`Special Situations Investing Group II, LLC; StoneBridge 2020, L.P.;
`
`Fitness 2020 Offshore, Inc.; GF PYCR; Primo Secondo LLC; The Albright
`
`Family Rev. Trust; and Echelon Management 2, LLC. Pet. 1; Paper 6, 1-2;
`
`Paper 10, 1-2. Patent Owneridentifies itself as the real party in interest.
`
`Paper4, 2.
`
`B.
`
`Related Matters
`
`Petitioner and Patent Owneridentify the following related matters
`
`involving the ’315 patent:
`
`Peloton Interactive, Inc. v. Echelon Fitness, LLC,
`No. 1:19-cv-01903-RGA(D.Del. filed Oct. 8, 2019);
`
`Peloton Interactive Inc. v. Flywheel Sports, Inc.,
`No. 2:18-cv-00390-RWS-RSP(E.D. Tex. dismissed
`Feb. 6, 2020); and
`
`Flywheel Sports, Inc. v. Peloton Interactive, Inc.,
`IPR2019-01411 (PTAB dismissed Feb. 3, 2020).
`
`Pet. 1-3; Paper4,2.
`
`The parties identify the following patents and patent applications as
`
`related matters: U.S. Patent No. 9,174,085 B2; U.S. Patent No. 9,233,276
`
`B1; U.S. Patent No. 9,861,855 B2; U.S. Patent No. 10,022,590 B2; and U.S.
`
`Patent No. 10,486,026 B2. Pet. 2; Paper 4, 2-3. Patent Owner further
`
`identifies the following patents and patent applications as related matters:
`
`U.S. Patent No. 10,639,521 B2; U.S. Design Patent Application
`
`No. 29/660,009; U.S. Patent Application No. 16/866,499; and U.S. Patent
`
`Application No. 16/902,195. Paper4, 3.
`
`

`

`IPR2020-01186
`Patent 10,322,315 B2
`
`Petitioner identifies as related matters the following proceedings
`involving the related patents:
`
`Peloton Interactive Inc. v. Flywheel Sports, Inc.,
`No. 2:19-cv-00317-JRG-RSP (E.D. Tex. dismissed
`Feb. 6, 2020) (involving U.S. Patent Nos. 10,022,590 B2 and
`10,486,026 B2);
`
`Flywheel Sports, Inc. v. Peloton Interactive, Inc.,
`IPR2019-00294 (PTAB dismissed Feb. 3, 2020) (challenging -
`U.S. Patent No. 9,174,085 B2);
`
`Flywheel Sports, Inc. v. Peloton Interactive, Inc.,
`IPR2019-00295 (PTAB dismissed Feb. 3, 2020) (challenging
`U.S. Patent No. 9,233,276 B1);
`
`FlywheelSports, Inc. v. Peloton Interactive, Inc.,
`IPR2019-00564 (PTAB dismissed Feb. 3, 2020) (challenging
`U.S. Patent No. 9,861,855 B2); and
`
`Echelon Fitness Multimedia, LLC v. Peloton Interactive, Inc.,
`IPR2020-01187 (PTAB filed June 29, 2020) (challenging U.S.
`Patent No. 10,022,590 B2).
`
`Pet. 2-3. The following proceedings also involve the related patents:
`
`Echelon Fitness Multimedia, LLC v. Peloton Interactive, Inc.,
`IPR2020-01541 (PTABfiled Sept. 1, 2020) (challenging U.S.
`Patent No. 10,486,026 B2);
`
`Echelon Fitness Multimedia, LLC v. Peloton Interactive, Inc.,
`IPR2021-00848 (PTAB filed May 3, 2021) (challenging U.S.
`Patent No. 10,639,521 B2); and
`
`iFIT, INC. v. Peloton Interactive, Inc., IPR2022-00323 (PTAB
`filed Dec. 17, 2021) (challenging U.S. Patent No. 10,639,521
`B2).
`
`

`

`IPR2020-01186
`Patent 10,322,315 B2
`
`C.
`
`The ’315 Patent
`
`According to the ’315 patent, “the invention relates to a system and
`
`method for providing streaming and on-demandexercise classes.” Ex. 1001,
`
`1:29-31. The invention “comprises networked exercise systems and
`
`methods whereby one or morestationary exercise bicycles .
`
`.
`
`. are equipped
`
`with an associated local system that allows the user to fully participate in
`
`live instructor-led or recorded cycling classes from any location that can
`
`access a suitable communications network.” /d. at 4:7-13. Figure 1,
`
`reproduced below,showsa local exercise system.
`400 -.
`
`104
`
`NIN
`
`
`
`

`

`IPR2020-01186
`Patent 10,322,315 B2
`
`Figure 1 showslocal system 100 comprising stationary bike 102 with
`
`integrated or connected digital hardware includingat least one display
`
`screen 104. Id. at 4:62-65; see also id. at 3:13—14 (describing Figure 1 as a
`
`rear perspective view of a stationary bike). Bike 102 may also be equipped
`
`with various sensors to measure data relating to user performance metrics,
`
`such as speed,resistance, power, cadence, heart rate, and hydration level.
`
`Id. at 10:5-9.
`
`Userinterface 200 maybe presented ondisplay screen 104 to allow
`
`the user to managethe experience, including selecting information to be
`
`displayed and arranging how muchinformation is displayed on the system.
`
`Id. at 7:1-5. User interface 200 may provide a homescreen that provides
`
`basic information about the system and available options. Jd. at 7:15—17.
`
`Figure 5, reproduced below, showsthe homescreen.
`
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`
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`NEXT uve03:21}* Csinciss-)|fFFuseEes. |Manheimer
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`
`_
`
`

`

`IPR2020-01186
`Patent 10,322,315 B2
`
`Figure 5 is an illustration of a user interface home screen. Id. at 3:23—24.
`
`Via the homescreen,a user can select amonglive classes 202 and archived
`
`classes 204. Id. at 7:32—35, 45—48, Fig.5.
`
`Whena class is being played on display screen 104 through user
`
`interface 200, the primary video feed may be shown asthe background video
`
`full-screen or in a sub-window onthe screen. Jd. at 7:55-59. Figure 8,
`
`reproduced below,showsthe user interface screen displaying a cycling
`
`"
`
`.
`
`an
`
`wr yl
`| Leaderboard ©)
`
`Seope
`See cceTua?
`
`
`
`class.
`
`PlRacieic
`aT
`Sam
`Manhaimer
`
`vt
`
`'e
`
`a
`
`Figure 8 is an illustration of a user interface screen displayingalive or
`
`on-demand cycling class underway. Jd. at 3:31-33. Primary window 220
`
`showsthe live or archived class that the user selected. Id. at 8:8—9.
`
`Performance metric windows 222, 224, 226, 228, 230 show specific
`
`performance metrics for the user’s current ride, past rides, or other
`
`performanceinformation, including distance, pedal cadence, poweroutput,
`
`

`

`IPR2020-01186
`Patent 10,322,315 B2
`
`resistance, calories burned, and heart rate. Jd. at 8:9-14, Fig.8.
`
`Leaderboard 234 showsthe user’s performance in comparisonto others
`
`taking the sameclass. Jd. at 8:38—40, Fig. 8. Secondary window 240 may
`
`display a range of information and content, such as the nameofthe user and
`
`the nameof the current class. Jd. at 9:54—56.
`
`As explained in the ’315 patent, “the system can provide for
`
`simultaneousparticipation by multiple users in a recorded class,
`synchronized by the system and allowingaccess to all of the same
`communication and data sharing features that are available for a live class.”
`
`Id. at 13:30-34. As aresult, “the riders simultaneously participating in the
`
`same archived class can compete against each other, as well as against past
`
`performancesor ‘ghost’ riders for the sameclass.” Jd. at 13:34-38. “[T]o
`
`provide accurate data regarding class performancefor the leaderboard,
`
`including archived performancedata, each class may havea specific ‘go’ or
`start signal that serves as the starting time point for the data comparison.” ©
`
`Id. at 13:57-61, Fig. 17. “Archived performance data may be calibrated to
`
`the same ‘go’ signalas live participant data, allowing for comparative data
`
`to be presented through a leaderboard or other display through the end of the
`
`class.” Id, at 13:61-65.
`
`D.
`
`Challenged Claims
`
`Petitioner challenges claims 1-20 of the ’315 patent. Pet. 1.
`
`Subsequentto the Petition, Patent Ownerfiled a Disclaimer in which Patent
`
`Ownerdisclaimed claims 1-4, 9-14, and 19-20. Ex. 2001, 1; see also
`
`Prelim. Resp. 6 (“Patent Owner Peloton hasstatutorily disclaimed
`
`claims 14, 9-14, and 19-20 of the ’315 Patent, pursuant to 37 C.F.R.
`§ 1.321(a).”). Consequently, only claims 5-8 and 15-18 remainin this
`
`

`

`IPR2020-01186
`Patent 10,322,315 B2
`
`proceeding. See 37 C.F.R. §42.107(e) (“No inter partes review will be
`
`instituted based on disclaimed claims.); Gunn v. Kopf, 96 F.3d 1419, 1422
`
`(Fed. Cir. 1996) (“A statutory disclaimer under 35 U.S.C. § 253 has the
`
`effect of canceling the claims from the patent and the patent is viewedas
`
`though the disclaimed claims had neverexisted in the patent.”’).
`
`Claims 5—8 depend from independentclaim 1, and claims 15-18
`
`depend from independentclaim 11. Ex. 1001, 16:30-52, 18:10—30. Apart
`
`from their dependency, claims 5-8 are similar to claims 15—18, respectively.
`
`Jd.
`
`\ndependentclaim 1 and claim 5, reproduced below,are illustrative of
`
`the claimed subject matter.
`
`1. A method for displaying live and archived exercise
`classes comprising:
`displaying information about available live and archived
`exercise classes that can be accessed bya first user
`via a digital communication network on a display
`screen at a first location, wherein the first user can
`select either a live exercise class or select among a
`plurality of archived exercise classes;
`receiving a selection of one of the available live or
`archived exercise classes by the first user;
`outputting digital video and audio content comprising the
`selected exercise class at the first location to the first
`
`user;
`determining one or more performance parameters for the
`first user at the first location at a plurality of points
`in the selected cxcrcise class;
`displaying at least one performance parameterfor thefirst
`userat the first location on the display screen; and
`dynamically displaying one or more performance
`parameters for a seconduserat a second location on
`the display screen at the first location such that at
`least one of the performance parameters forthefirst
`userat the plurality of pointsin the selected exercise
`class andat least one of the performance paramctcrs
`
`

`

`IPR2020-01186
`Patent 10,322,315 B2
`
`for the second userat the samepointsin the selected
`exercise class are presented for comparison on the
`display screen at the first location.
`
`5. The method of claim 1, further comprising requesting
`the digital video content, audio content and class participant
`content associated with the selected exercise class from a server
`through the digital communications network, wherein the class
`participant content comprises content associated with the second
`user.
`
`Td. at 15:52-16:11, 16:30-35.
`
`k.
`
` Asserted Grounds and Evidence
`
`For the claims remaining in the ’315 patent in view of Patent Owner’s
`
`Disclaimer, i.e., claims 5—8 and 15-18, Petitioner asserts the following
`grounds of unpatentability listed in the table below.!
`
`' Petitioner originally challenged claims 1-20 under 35 U.S.C. § 103 over
`Watterson and Hurwitz; claims 1-9 and 11-19 under 35 U.S.C. § 103 over
`Hurwitz, Garcia, and Martens; and claims 10 and 20 under 35 U.S.C. § 103
`over Hurwitz, Garcia, Martens, and Loveland. Pet. 5—6.
`
`10
`
`

`

`IPR2020-01186
`Patent 10,322,315 B2
`
`
`
`
`Claims Challenged|35 U.S.C. §”
`
`
`5-8, 15-18
`
`
`5-8, 15-18
`
`
`Pet. 5—6. In support of these asserted grounds of unpatentability, Petitioner
`
`submits Declarations of Kevin Jeffay, Ph.D. (Exs. 1003, 1056). Patent
`
`Owner deposedand cross-examined Dr. Jeffay and submitstranscripts of
`
`Dr. Jeffay’s depositions (Exs. 2006, 2026).
`
`Patent Ownerrelies on a Declaration of Henry H. Houh (Ex. 2002).
`
`Petitioner deposed and cross-examined Dr. Houh and submitsa transcript of
`
`Dr. Houh’s deposition (Ex. 1063). Patent Owneralso relies on a Declaration
`
`of Jim Rutberg (Ex. 2004). Petitioner deposed and cross-examined
`
`? The Leahy-Smith America Invents Act (“AIA”), Pub. L. No. 112-29, 125
`Stat. 284, 287-88 (2011), amendedcertain sectionsof this statute, including
`§ 103, and the effective date of the relevant amendmentis March 16, 2013.
`The ’315 patent issued from anapplication filed on July 16, 2018, and
`claims priority to several applications, the earliest of which wasfiled on
`July 31, 2012. Ex. 1001, codes (22), (63), (60). The filing date of the °315
`patent is after the effective date of the AIA amendmentto thestatute, but the
`’315 patent claimspriority to an application filed before the effective date.
`The applicable version of the statute, however, does not affect this Decision.
`See, e.g., Pet. 10 (“The references relied uponin this Petition predate the
`earliest possible effective filing date of the ’315 patent, and thus each
`qualifies as prior art regardless of whether pre-AIA or AIA statutory
`provisions apply.”(citing Ex. 1003 4 24)).
`3 Watterson et al., US 7,628,730 B1, issued Dec. 8, 2009 (“Watterson’’)
`(Ex. 1007).
`4 Hurwitz et al., US 7,874,957 B2, issued Jan. 25, 2011 (“Hurwitz”)
`(Ex. 1004).
`5 Baccarella-Garcia, US 201 1/0224999 A1, published Sept. 15, 2011
`(“Garcia”) (Ex. 1005).
`© Martens, US 7,736,272 B2, issued June 15, 2010 (“Martens”) (Ex. 1006).
`
`11
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`

`

`IPR2020-01186
`Patent 10,322,315 B2
`
`Mr. Rutberg and submits a transcript of Mr. Rutberg’s deposition
`
`(Ex. 1057).
`
`Il. ANALYSIS OF ASSERTED GROUNDS OF UNPATENTABILITY
`
`A.
`
`Principles ofLaw
`
`A claim is unpatentable under 35 U.S.C. § 103 if the differences
`
`between the claimed subject matter and the prior art are such that the
`
`claimed subject matter as a whole would have been obviousat the pertinent
`
`time to a person having ordinary skill in the art to which the claimed subject
`
`matter pertains. The question of obviousness under 35 U.S.C. § 103 is
`
`resolved on the basis of underlying factual determinations, including: (1) the
`
`scope and contentoftheprior art; (2) any differences between the claimed
`
`subject matter andthe priorart; (3) the level of skill in the art; and (4)
`objective evidence of nonobviousness,i.e., secondary considerations.’
`
`Graham v. John Deere Co., 383 U.S. 1, 17-18 (1966).
`Anobviousnessanalysis must include a reason, based uponrational
`
`underpinnings, why a person of ordinary skill would have been motivated to
`
`modify the prior art to achieve the claimed invention. In re Magnum Oil
`
`Tools Int’l, Ltd., 829 F.3d 1364, 1380 (Fed. Cir. 2016) (“Tosatisfy its
`
`burden of proving obviousness, a petitioner .. . must. .
`
`. articulate specific
`
`reasoning, based on evidence of record, to support the legal conclusion of
`
`obviousness.” (citing KSR Int’ Co. v. Teleflex Inc., 550 U.S. 398, 418
`
`(2007))). The requirement of a reason to combineis a safeguard against
`
`hindsight bias, which is characterized by the “temptation to read into the
`
`7Tn this proceeding, neither party has presented evidence or argument
`directed to secondary considerations.
`
`12
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`

`IPR2020-01186
`Patent 10,322,315 B2
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`prior art the teachings of the invention in issue.” KSR, 550 U.S. at 421
`
`(quoting Graham, 383 U.S. at 36).
`
`B.
`Level of Ordinary Skill in the Art
`The levelof ordinary skill in the art is “a prism or lens” through which
`weviewtheprior art and the claimed invention. Okajima v. Bourdeau, 261
`
`F.3d 1350, 1355 (Fed. Cir. 2001). The POSITAis “a hypothetical person
`
`whois presumed to knowtherelevantpriorart.” In re GPAC Inc., 57 F.3d
`
`1573, 1579 (Fed. Cir. 1995) (citing Custom Accessories, Inc. v.
`
`Jeffrey—Allen Indus., Inc., 807 F.2d 955, 962 (Fed. Cir. 1986)). In
`determining the level of ordinary skill in the art, we may considercertain
`
`factors, including the “type of problems encounteredin theart; prior art
`
`solutions to those problems; rapidity with which innovations are made;
`
`sophistication of the technology; and educational level of active workersin
`
`the field.” Jd. (quoting Custom Accessories, 807 F.2d at 962). “In a given
`
`case, every factor may not be present, and one or more factors may
`
`predominate.” Jd. (citing Custom Accessories, 807 F.2d at 962-63).
`
`Petitioner contends a person of ordinary skill in the art (“POSITA”)
`
`‘would have “a Bachelor’s degree in electrical engineering, computer
`
`science, computer engineering, or comparable academic experience andat
`
`least two years of practical experience in the design of network-based
`
`applications and/or equipmentinterface systems for providing multi-media
`
`content such as on-line exercise classes.” Pet. 8-9 (citing Ex. 1003 § 38).
`
`. require at least a
`.
`Patent Ownerargues“[t]he correct level of skill would .
`Bachelor’s degree and/or least two years’ experience in the exercise field in
`addition to the technical requirementslisted by Dr. Jeffay.” PO Resp. 6 n.2
`
`(citing Ex. 2002 J¥ 40-52; Ex. 2004 {J 32-44).
`
`13
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`

`IPR2020-01186
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`
`Patent Ownercriticizes Petitioner’s proposed POSITAfor lacking any
`
`training or professional experience in the exercise field, which, according to
`
`Patent Owner,is the relevant art. Jd. at 3-7; Sur-reply 1-2, 4-5. Patent
`
`Ownerasserts “[w]ithout an understanding of the equipment and practices in
`
`the exercise field that comes with relevant education and/or professional
`
`experience, [Petitioner’s POSITA] had no creditable basis to conclude what
`
`motivates people to exercise.” PO Resp. 6-7; see also Sur-reply 1-2
`
`(arguing Petitioncr’s POSITA hasnobasis for determining whether or how
`to enhance the benefits of group exercise and promote a healthy sense of
`
`competition). Patent Owneradditionally argues Dr. Jeffay lacks
`
`professional experience or education in the exercise field such thathis
`
`testimony on matters relating to exercise is due no weight. PO Resp. 7
`
`(citing Ex. 1003, 125-153); Sur-reply 2-4.
`
`In reply, Petitioner maintains a POSITA doesnot needtrainer
`qualifications, i.e., an exercise field degree and/or two years’ exercise field
`
`experience. Reply 1-7. Petitioner asserts “the art relates to
`
`Internet-connected computerized exercise equipment design, and anartisan
`
`would not need trainer qualifications to understand that competition and
`
`working out in a group motivates people to exercise.” Jd. at 2. According to
`
`Petitioner, “[i]t was well-knownthat group settings and competition
`
`motivated people to exercise,” and “[t]he problems and solutions are focused
`
`on how to realize these known motivations in various internet-connected
`
`computer systems.” Jd. at 6 (citing Ex. 1056 { 2).
`
`The parties’ arguments raise not only the issue of the level of ordinary
`
`skill in the art, but also Dr. Jeffay’s credibility as a POSITA. Beginning
`
`14
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`

`IPR2020-01186
`Patent 10,322,315 B2
`
`with the latter, our Trial Practice Guide® explainsthat there is no
`
`requirement of a perfect match between a declarant’s experience and the
`
`relevant field. TPG 34 (citing SEB S.A. v. Montgomery Ward & Co., 594
`
`F.3d 1360, 1373 (Fed. Cir. 2010)). We generally permit testimony where a
`
`declarant’s scientific, technical, or other specialized knowledge will help the
`
`Board understand the evidence or to determine a fact in issue. Jd. (citing
`
`Fed. R. Evid. 702(a)). Given his doctorate degree in computer science and
`
`25 years’ of experience in the design and implementation of network-based
`
`applications, including network-based applications for providing
`
`multi-media content for real-time synchronousinteraction (Ex. 1003 { 41),
`we find Dr. Jeffay’s testimony helpful in deciding factualissuesin this
`proceeding. Moreover, when assigning weightto a declarant’s testimony,
`
`weconsider the underlying facts or data upon whichthe testimonyis based.
`
`TPG 40-41. In our analysis of the asserted grounds of unpatentability, we
`
`weigh Dr. Jeffay’s testimony accordingly.
`
`Turningto the level of ordinary skill in the art, the parties’ proposed
`levels of ordinary skill in the art differ in that Patent Owner’s proposed level
`of ordinary skill in the art adds the requirementfor a bachelor’s degree
`
`and/or least two years’ experience in the exercise field. Patent Owner’s
`
`basis for the additional requirementis that an understanding of the
`equipment and practices in the exercise field is necessary to know what
`motivates people to exercise. We, however, agree with Petitioner that the
`
`8 USPTO, Patent Trial and Appeal Board Consolidated Trial Practice Guide
`November2019, https://www.uspto.gov/TrialPracticeGuideConsolidated
`(“TPG”); see also Office Patent Trial Practice Guide, November 2019
`Edition, 84 Fed. Reg. 64,280 (Nov. 21, 2019) (notifying the public of the
`availability of the Consolidated Trial Practice Guide).
`
`15
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`

`IPR2020-01186
`Patent 10,322,315 B2
`
`problemsandsolutions in the art are not directed to figuring out what
`
`motivates people to exercise, but rather to developing and implementing
`
`network-connected computer systemsto foster a group activity and
`
`competition, which are known motivations for exercise.
`
`According to the ’315 patent:
`
`Humans are competitive by nature, striving to improve their
`performance both as compared to their ownprior efforts and as
`comparedto others. Humansare also drawn to games andother
`diversions, such that even tasks that a person may find difficult
`or annoying can becomeappealing if different gaming elements
`are introduced.
`
`Ex. 1001, 1:35-40. The ’315 patent describes a problem as “[e]xisting home
`
`and gym-based exercise systems and methods frequently lack key features
`
`that allow participants to compete with each other and that gamify exercise
`
`activities.” Jd. at 1:40-43. The ’315 patent further describes that a solution
`
`is “a stationary bike that incorporates multimedia inputs and outputs forlive
`
`streaming or archivedinstructional content, socially-networked audio and
`
`video chat, networked performance metrics and competition capabilities,
`
`along with a range of gamification features.” Jd. at 1:64—2:2.
`
`Like the ’315 patent, the asserted references disclose using
`
`network-connected computer systemsto solve the problem ofexercise
`
`equipmentnot effectively providing competition. Watterson, for instance,
`discloses thal “group settings promote a healthy sense of competition among
`
`group members,”and that “[i]t would .
`
`.
`
`. be a definite advancementin the
`
`art of home exercise equipmentto provide the desirable benefits of group
`
`exercise in a homesetting.” Ex. 1007, 1:65-66, 2:17—20. To solve the
`
`problem of homeexercise equipmentlacking the benefits of group exercise,
`Watterson discloses providing an exercise device “that is capable of
`
`16
`
`

`

`IPR2020-01186
`Patent 10,322,315 B2
`
`enabling a user to communicate with a distantly located trainer” and “that
`
`communicates with a communication system that enablesreal-time
`
`communication withatrainer or alternatively access to one or more stored
`
`exercise programs.” Jd. at 2:55-60. Similarly, Hurwitz discloses:
`
`[E]ven if a person is merely exercising for general health or fun,
`a competitive environment can add a much needed edge and can
`motivate people to higher levels of performance. Competition,
`however, requires at least one additional person, with the same
`or similar type equipment(e.g. to race bicycles, all competitors
`need to have access to bicycles). This can present another
`barricade to those wishing to competitively race or exercise, as
`now anentire additional set of equipmentis needed.
`
`Ex. 1004, 1:30—38. Hurwitz further discloses a solution is an exercise
`
`device, such as a bicycle, equipped with measurement device having a
`
`wireless connection to a computer that permits processing of data
`
`relating to a user’s progress and displaying the data on an electronic
`
`display to enable users to engage in virtual races and other group
`
`activities. Id. at 2:22—28.
`
`After considering the factors for determining the level of ordinary
`
`skill in the art, particularly the type of problems encounteredin the art and
`
`prior art solutions to those problems, we find the factors support Petitioner’s
`
`level of ordinary skill in the art and do not warrant an additional requirement
`
`for a bachelor’s degree and/or least two years’ experience in the exercise
`
`field. Moreover, given the background andnature of the teachingsin the
`
`prior art, we are not persuadedthat a person of ordinary skill in the art would
`
`need a specific bachelor’s degree or significant time working in the exercise
`
`field to understand the nature and importance of connectivity and
`
`17
`
`

`

`IPR2020-01186
`Patent 10,322,315 B2
`
`competition in group settings. We, therefore, adopt Petitioner’s level of
`
`ordinary skill in theart.
`
`C.
`
`Claim Construction
`
`Weinterpret a claim “using the same claim construction standard that
`
`would be used to construe the claim in a civil action under 35 U.S.C.
`
`282(b).” 37 C.F.R. § 42.100(b) (2019). Underthis standard, we construe
`
`the claim “in accordance with the ordinary and customary meaning of such
`
`claim as understood by one of ordinary skill in the art and the prosecution
`
`history pertainingto the patent.” Jd. Furthermore, we expressly construe the
`
`claims to the extent necessary to determine whetherPetitioner has proven
`
`that the challenged claims are unpatentable. See Nidec Motor Corp.v.
`
`Zhongshan Broad Ocean Motor Co., 868 F.3d 1013, 1017 (Fed. Cir. 2017)
`
`(“[W]e need only construe terms‘that are in controversy, and only to the
`999
`
`extent necessary to resolve the controversy.’”
`
`(quoting Vivid Techs., Inc. v.
`
`Am. Sci. & Eng’g, Inc., 200 F.3d 795, 803 (Fed. Cir. 1999))).
`
`Patent Ownerarguesthe claims should be construed to require a
`
`method that displays both live and archived classes. PO Resp. 7-12. Patent
`
`Owneralso argues the recited phrase “live and archived exercise classes”
`should be construed to require a humaninstructor. Jd. at 12-16.
`
`Additionally, the parties propose express constructions for the claim term
`
`“Icaderboard.” Jd. at 16-18; Reply 7-8; Sur-reply 6-8. Specifically,
`
`Petitioner construes “leaderboard”as “‘a display of those leading in a
`
`contest” (Reply 7), whereas Patent Ownerconstrues “leaderboard”as “‘a
`
`numerically ordered list ranking users by their performance” (PO Resp. 16)
`
`and further argues “the district court effectively agreed with [Patent Owner]
`
`(construing leaderboard as ‘a scoreboard containing a list in ranked order of
`
`18
`
`

`

`IPR2020-01186
`Patent 10,322,315 B2
`
`someorall of the users’)” (Sur-reply 6). Nonetheless, for the reasonsset
`forth in our analysis of the asserted grounds of unpatentability, we determine
`
`that no claim term requires an express construction forus to ascertain
`
`whetherPetitioner has shown the challenged claims to be unpatentable
`
`because Petitioner has met its burden even if we apply Patent Owner’s
`
`proposed constructions.
`
`D.
`
`—Obviousness Based on Watterson and Hurwitz
`
`In its Petition, Petitioner challenges claims 1-20 under 35 U.S.C.
`
`§ 103, contending the claimed subject matter would have been obvious over
`
`Watterson and Hurwitz. Pet. 15-42. In view of Patent Owner’s Disclaimer
`
`(Ex. 2001), however, only claims 5—8 and 15-18 remain. The parties
`
`dispute whether these remaining claims are unpatentable over Watterson and
`
`Hurwitz. PO Resp. 19-46; Reply 9-19; Sur-reply 9-22.
`
`Webegin our analysis of this asserted ground of unpatentability with
`
`an overview of each of Watterson and Hurwitz. We next discuss the parties’
`
`arguments for independent claims 1 and 11, from which claims 5—8
`
`and 15-18 depend. Wethen turn to the parties’ arguments for claims 5-8
`
`and 15-18.
`
`1.
`
`Watterson
`
`Watterson “relates to exercise equipment and, more specifically, to
`systems and methodsfor providing improved exercise devices in
`combination with other users and/oralive or stored trainer via a
`
`communications network.” Ex. 1007, 1:43-46. Exercises devices may be
`
`“any type of device that takes the form of an exercise machine, including,
`
`but not limited to, treadmills, exercise cycles, .. . andelliptical or striding
`
`19
`
`

`

`NETHORK
`
`
`Co samaGames
`+p een=
`
`
`
`
`TRIR PARTY a?
`
`GPTIONAL
`
`IPR2020-01186
`Patent 10,322,315 B2
`
`exercise devices.” Jd. at 6:24—29. Figure 1, reproduced below, shows
`
`exercise devices connected via a communications network.
`
`
`
`FIG.
`
`4
`
`Figure 1 is an exercise system. Jd. at 5:7—8; see also Figs. 10-11 (depicting
`
`the exercise system of Figure 1 as functional block diagrams). Exercise
`
`system 10 comprises one or more exercise devices, such as
`
`treadmill 12a—12n, in communication with one or moretrainers at
`
`treadmill 20a—20n via translator device 13 and computer 14 that
`
`communicate with network 16. Id. at 6:30-42. Network 16 facilitates
`
`communication of treadmill 12 with a live trainer on treadmill 20 and/or
`
`communication system 18, which is, for example, a website. Jd. at 6:45—-47.
`
`Communication system 18 assists communication between a user on
`
`treadmill 12 and either a live trainer on treadmill 20 or somethird party 21.
`
`Id. at 6:47-50. Optionally, communication system 18 acts as a stored trainer
`
`or connects to a stored trainer. Jd. at 6:50—52.
`
`20
`
`

`

`IPR2020-01186
`Patent 10,322,315 B2
`
`System 10 enables exercise programming to be transmitted from a
`
`trainer at treadmill 20, or alternatively from communication system 18, to a
`
`user at treadmill 12. Jd. at 7:19-22. The programming may include
`
`motivational content, which may be an audio/video presentation of a
`
`personaltrainer and others engagedinaseries of exercises or a live-on-live,
`
`real-time exercise program presented by a trainer. Id. at 7:25—-26, 37-46.
`
`Treadmill 12 includes control panel 22 (id. at 8:24—26), whichis
`
`shownin Figure 6, reproduced below.
`
`Figure 6 is a perspective illustration of a control panel. Jd. at 5:23-24. As
`shownin Figure 6, control panel 22 includes iFit.com button 82, whichacts
`as both a selector and an indicator of connectivity of treadmill 12 to
`
`communication system 18 and treadmill 20. Jd. at 9:50-54. Control
`
`panel 22 also includes input devices, such as integrally-formed mouse 100
`and a touch-sensitive video display to allow a user to operate treadmill 12,
`
`21
`
`

`

`IPR2020-01186
`Patent 10,322,315 B2
`
`access communication system 18, and obtain information via network 16.
`Id. at 12:33-49. Control panel 22 further includes one or more output
`devices, such as video output device 94 that presents the user of treadmill 12
`
`with information and data transmitted from communication system 18,
`
`including datathatis a live transmission from treadmill 20 or stored
`
`programmingaccessible via communication system 18. Jd. at 12:56—-58,
`
`12:66—-13:4. Additionally, control panel 22 includes one or more operating
`parameter displays that provide a visual display of exercise device operating
`parameters, such as speed, incline, distance traveled, elevation climbed, and
`wheelresistance. Jd. at 13:50-56. The operating parameter display may be
`
`incorporated within video output device 94. Jd. at 13:58-60.
`
`Treadmill 12 may include one or more sensors, such as belt speed
`
`sensor 230 and incline sensor 232. Jd. at 24:56-57. Each sensor 230, 232
`
`gathers a particular operating parameter of treadmill 12 such that control
`panel 22 may present outputs indicative of the present operating state of
`
`treadmill 12 at any given point in time. Jd. at 24:58-62. Treadmill 12 may
`
`include other sensors that gather various other operating parameters, such as
`
`maximum pulse and heart rate, average pulse and heart rate, target heart rate,
`
`length of workoutsession, and the like. Jd. at 24:62-66. Additionally,
`
`sensors 230, 232, optionally in combination with one or more ofthe other
`
`sensors

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