To:
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`Subject:
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`Sent:
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`Sent As:
`
`Attachments:
`
`Mandour & Associates, APC (jmandour@mandourlaw.com)
`
`U.S. TRADEMARK APPLICATION NO. 85608458 - TRADEMARKNEWS - 0000.01-001
`
`6/13/2012 2:50:34 PM
`
`ECOM109@USPTO.GOV
`
`Attachment - 1
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`
`UNITED STATES PATENT AND TRADEMARK OFFICE (USPTO)
`OFFICE ACTION (OFFICIAL LETTER) ABOUT APPLICANT’S TRADEMARK APPLICATION
`
`85608458
`
`(cid:160)(cid:160)(cid:160) CORRESPONDENT ADDRESS:
`(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)
`
`*85608458*
`
`CLICK HERE TO RESPOND TO THIS LETTER:
`http://www.uspto.gov/trademarks/teas/response_forms.jsp
`
`(cid:160) (cid:160)(cid:160)(cid:160) APPLICATION SERIAL NO.(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)
`(cid:160)(cid:160)(cid:160)(cid:160) MARK: TRADEMARKNEWS(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160) (cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)
`(cid:160) (cid:160)
`(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160) APPLICANT:(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)
`(cid:160) Mandour & Associates, APC(cid:160)(cid:160)(cid:160) (cid:160)(cid:160)(cid:160)(cid:160)(cid:160) CORRESPONDENT’S REFERENCE/DOCKET NO :(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)
`(cid:160)(cid:160)(cid:160)
`0000.01-001(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160) CORRESPONDENT E-MAIL ADDRESS:(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)
`
`JOSEPH A. MANDOUR(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)
`MANDOUR & ASSOCIATES, APC(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)
`SAN DIEGO, CA 92127-1678(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)
`
`16870 W BERNARDO DR STE 400
`
`(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)
`
`jmandour@mandourlaw.com
`
`OFFICE ACTION
`
`(cid:160)
`

`

`STRICT DEADLINE TO RESPOND TO THIS LETTER
`TO AVOID ABANDONMENT OF APPLICANT’S TRADEMARK APPLICATION, THE USPTO MUST RECEIVE APPLICANT’S COMPLETE
`RESPONSE TO THIS LETTER WITHIN 6 MONTHS OF THE ISSUE/MAILING DATE BELOW.
`
`(cid:160)I
`
`(cid:160)(cid:160)
`
`SSUE/MAILING DATE: 6/13/2012
`
`The referenced application has been reviewed by the assigned trademark examining attorney.(cid:160) Applicant must respond timely and completely to
`the issue(s) below.(cid:160) 15 U.S.C. §1062(b); 37 C.F.R. §§2.62, 2.65(a); TMEP §§711, 718.03.
`
`Search Results
`
`(cid:160) T
`
`he Office records have been searched and there are no similar registered or pending marks that would bar registration under Trademark Act
`Section 2(d), 15 U.S.C. §1052(d). TMEP §704.02.
`
`Section 23 Refusal – Mark is Generic
`
`(cid:160)T
`
`he applicant seeks registration on the Supplemental Register for the mark TRADEMARKNEWS for “Educational and entertainment services,
`
`namely, providing on-line magazines in the field of intellectual property.” (cid:160)(cid:160)
`
`Registration is refused on the Supplemental Register because the applied-for mark is generic for applicant’s publication, and therefore is not
`capable of identifying applicant’s publication and distinguishing it from those of others.(cid:160) Trademark Act Section 23, 15 U.S.C. §1091; see In re
`Kalmbach Publ’g Co. , 14 USPQ2d 1490, 1492 (TTAB 1989) (holding RADIO CONTROL BUYERS GUIDE generic for magazines); Yankee,
`Inc. v. Geiger, 216 USPQ 996, 999 (TTAB 1982) (holding FARMER’S ALMANAC generic for publications).
`
`(cid:160)G
`
`eneric terms are common names that the relevant purchasing public understands primarily as describing the genus of applicant’s goods and/or
`services.(cid:160) In re Dial-A-Mattress Operating Corp., 240 F.3d 1341, 1344, 57 USPQ2d 1807, 1810 (Fed. Cir. 2001); H. Marvin Ginn Corp. v. Int’l
`Ass’n of Fire Chiefs, Inc. , 782 F.2d 987, 989-90, 228 USPQ 528, 530 (Fed. Cir. 1986); see TMEP §1209.01(c).(cid:160) Generic terms are by definition
`incapable of indicating a particular source of goods and/or services, and cannot be registered as trademarks and/or service marks.(cid:160) In re Merrill
`Lynch, Pierce, Fenner, & Smith, Inc., 828 F.2d 1567, 1569, 4 USPQ2d 1141, 1142 (Fed. Cir. 1987); see TMEP §1209.01(c).(cid:160) Registering generic
`terms “would grant the owner of [a] mark a monopoly, since a competitor could not describe his goods as what they are.”(cid:160) In re Merrill Lynch,
`Pierce, Fenner, & Smith, Inc., 828 F.2d at 1569, 4 USPQ2d at 1142.
`
`(cid:160)D
`
`etermining whether a mark is generic requires a two-step inquiry:
`
`(1)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160) What is the genus of goods and/or services at issue?
`
`(2)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160) Does the relevant public understand the designation primarily to refer to that genus of goods and/or services?
`
`(cid:160)I
`
`n re 1800Mattress.com IP, LLC, 586 F.3d 1359, 1363, 92 USPQ2d 1682, 1684 (Fed. Cir. 2009) (quoting H. Marvin Ginn Corp. v. Int’l Ass’n
`
`of Fire Chiefs, Inc., 782 F.2d 987, 989-90, 228 USPQ 528, 530 (Fed. Cir. 1986)); TMEP §1209.01(c)(i).(cid:160)(cid:160)
`
`Regarding the first part of the inquiry, the genus of the goods and/or services is often defined by an applicant’s identification of goods and/or
`services.(cid:160) See, e.g., In re Reed Elsevier Props. Inc., 482 F.3d 1376, 1379, 82 USPQ2d 1378, 1380 (Fed. Cir. 2007); Magic Wand Inc. v. RDB Inc.,
`
`940 F.2d 638, 640, 19 USPQ2d 1551, 1552 (Fed. Cir. 1991).(cid:160)(cid:160)
`In the present case, the identification, and thus the genus, is “online [news] magazines in the field of intellectual property.”(cid:160)(cid:160)
`
`Regarding the second part of the inquiry, the attached evidence from the Merriam Webster Online Dictionary shows that the wording
`“TRADEMARKNEWS” in the applied-for mark means “ a report of recent events” and/or “material reported in a newspaper or news
`periodical” related to “device[s] (as a word) pointing distinctly to the origin or ownership of merchandise to which it is applied and legally
`reserved to the exclusive use of the owner as maker or seller”; thus, this wording is essentially the apt or common name for the genus of the
`services.(cid:160) (References retrieved June 12, 2012 from the following: (cid:160) http://www.onelook.com/.)(cid:160) Accordingly, the relevant public would
`understand this designation to refer primarily to that genus of services because the applicant’s online magazines are clearly promoted as sources
`of intellectual property news generally and trademark news specifically, as shown in the specimen of use, directing viewers to “IP Magazines –
`click here to review the latest on-line issues of IntellectualPropertyNews Magazine, PatentNews Magazine, TrademarkNews Magazine, and
`CopyrightNews Magazine.” (cid:160) (Excerpted from www.mandourlaw.com.) (cid:160) Additional attached articles from such sources as Intellectual Property
`Today, World Patent and Trademark News, Class 46 and Trademarks + Brands confirms what the applicant’s own specimen indicates: (cid:160) that the
`
`(cid:160)(cid:160)
`(cid:160)(cid:160)
`(cid:160)
`(cid:160)
`

`

`mark TRADEMARKNEWS refers primarily and directly to the news magazine category of(cid:160) intellectual property magazines.
`
`(cid:160)A
`
`pplicant cannot overcome this refusal by submitting a claim of acquired distinctiveness under Trademark Act Section 2(f).(cid:160) See 15 U.S.C.
`§1052(f).(cid:160) Such a claim would be insufficient because no amount of purported proof that a generic mark has acquired secondary meaning can
`transform it into a registrable trademark or service mark.(cid:160) See In re Bongrain Int’l Corp. , 894 F.2d 1316, 1317 n.4, 13 USPQ2d 1727, 1728 n.4
`(Fed. Cir. 1990); H. Marvin Ginn Corp. v. Int’l Ass’n of Fire Chiefs , Inc., 782 F.2d 987, 989, 228 USPQ 528, 530 (Fed. Cir. 1986); TMEP
`
`§1212.02(i).(cid:160) A generic term cannot become a trademark or service mark under any circumstance.(cid:160)(cid:160)(cid:160)
`
`Although applicant’s mark has been refused registration, applicant may respond to the refusal by submitting evidence and arguments in support
`of registration.
`
`/Heather D. Thompson/
`Trademark Examining Attorney
`Law Office 109
`Telephone:(cid:160) 571.272.9287
`Email:(cid:160) heather.thompson1@uspto.gov
`
`(cid:160)(cid:160)
`TO RESPOND TO THIS LETTER: (cid:160) Go to http://www.uspto.gov/trademarks/teas/response_forms.jsp. (cid:160) Please wait 48-72 hours from the
`issue/mailing date before using TEAS, to allow for necessary system updates of the application.(cid:160) For technical assistance with online forms, e-
`mail TEAS@uspto.gov.(cid:160) For(cid:160)questions about the Office action itself, please contact the assigned trademark examining attorney.(cid:160)(cid:160) E-mail
`communications will not be accepted as responses to Office actions; therefore, do not respond to this Office action by e-mail.
`
`(cid:160)A
`
`ll informal e-mail communications relevant to this application will be placed in the official application record.
`
`(cid:160)W
`
`HO MUST SIGN THE RESPONSE:(cid:160) It must be personally signed by(cid:160)an individual applicant or(cid:160)someone with legal authority to bind an
`applicant (i.e., a corporate officer, a general partner, all joint applicants).(cid:160)(cid:160)If an applicant is represented by an attorney, the attorney must sign the
`
`response.(cid:160)(cid:160)
`PERIODICALLY CHECK THE STATUS OF THE APPLICATION: (cid:160) To ensure that applicant does not miss crucial deadlines or official
`notices, check the status of the application every three to four months using Trademark Applications and Registrations Retrieval (TARR) at
`http://tarr.uspto.gov/. (cid:160) Please keep a copy of the complete TARR screen. (cid:160) If TARR shows no change for more than six months, call
`1-800-786-9199. (cid:160) For more information on checking status, see http://www.uspto.gov/trademarks/process/status/.
`
`(cid:160)T
`
`O UPDATE CORRESPONDENCE/E-MAIL ADDRESS:(cid:160) Use the TEAS form at http://www.uspto.gov/teas/eTEASpageE.htm.
`
`(cid:160)(cid:160)(cid:160)
`(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)
`

`

`
`
`
`
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`3 ENTWES FOUNDI
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`Popularity
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`1
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`: a device (as a word) pointing distinctly to the origin or
`ownership of merchandise to which it is applied and legally
`reseryed to the exclusive use of the owner as maker or seller
`
`2 : a distinguishing characteristic or feature firmly associated
`with a person or thing cwearing his trademark bow tie and
`
`

`

`httpim-wy-N.merriam—wehster.comfclictionaryftrademark
`
`DEf12f2D12 D3:15::13 PM
`
`I§ See trademark defined for English-language learners »
`See trademark defined for kids »
`
`Fxamnlns nf TRJIDFIK-1nR|C
`
`I Courtesy is the company's trademark. First Known Use of TRADEMRRK
`
`I "Kleenex" is a registered trademark.
`
`- Outspokenness has always been his trademark.
`
`ltlljtl
`
`Related to TRADEMARK
`
`Synonyms: brand
`
`[+] more
`
`Rhymes with TRADEMRRK
`
`aardvark, airpark, anarch, autarch, ballpark, benchmark,
`birthmark, blue shark, bookmark, check mark, chop mark,
`debark, demark, Denmark,
`[+] more
`
`Learn More About TRADEMRRK
`
`9 Thesaurus: All synonyms and antonyrns for "trademark"
`fl Spanish-English Dictionary: Translation of "trademark"
`1,} Medical Dictionary: Definition of "trademark"
`IE) E.ritannica.com: Encyclopedia article about "trademark"
`
`BITIWSB
`
`trademark infringement
`' Next Word in the Dictionary:
`' Preyious Word in the Dictionary:
`tradeless
`' All Words Near:
`trademark
`
`66 Seen 8: Heard 99
`
`What made you want to look up trademark? Please tell us where
`you read or heard it (including the quote, if possible).
`
`

`

`
`
`
`
`iffi-\-'w-N.merriam—v-rehsler.comfclictionar fnewshtt DEf12f2D12 D2:21:1‘l PM
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`Word Games Word ufthe Day New Words & Slang Uideo * |'u'|yFaILIori'tes
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`Webster Dictionary
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`quiz
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`HCWS
`15 ENTRIES FOUND:
`news (noun plural but singular in construction)
`news agency [noun]
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`Popularity
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`Definition of NEWS
`
`1 a : a report of recent events
`
`|:I
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`c : something having a specified influence or effect <the rain
`was good news for lawns and gardens — Garrison Keillor)»
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`

`

`httrgim-\-'i-ii’-I-r.merriam—webster.comfclictionaryfnews
`
`DEf12f2D12 D2:21:1‘l PM
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`<the yirus was bad news>
`
`2 a : material reported in a newspaper or news periodical or on
`a newscast
`
`b : matter that is newsworthy
`
`3 : NEWSC.-'1‘-iST
`
`15th century
`
`— news-In-:-: dlfl
`
`ar'.!‘_;ir=.-m*i'L-'r=.-
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`First Known Use of NEWS
`
`Rhymes with NEWS
`
`blues, booze, bruise, choose, cruise, cruse, Druze, flews,
`fuse, lose, Meuse, muse, ooze, Duse, roose, ruse,
`schmooze, snooze, trews, use, whose
`
`Learn More About NEWS
`
`6 Thesaurus: All synonyms and antonyms for "news"
`Ifi Spanish-English Dictionary: Translation of "news"
`Q E.ritannica.com: Encyclopedia article about "news"
`
`BITIWSB
`
`' Next Word in the Dictionary: news agency
`' Preyious Word in the Dictionary: New Right
`' All Words Near: news
`
`66 Seen 8: Heard 99
`
`What made you want to look up news? Please tell us where you
`read or heard it (including the quote, if possible).
`
`View Seen 8. Heard highlights from around the site »
`Merriam-Webster on Facebook
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`Catheter Cennectiens® Sues Ivera Medical Corporation for Patent
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`515.2012 |Q:3Q QM
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`Colombia's 9"-\CCESSiUfl ID Madrid PFDIDCUI iS GUDU TU!’ EIUSMESS - INT!’-'\
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`USPTO Publishes Proposed Rules to Implement Micro Entity Status for
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`Cohera Medical Awarded Platform Patent on its Eliodegradaple
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`Thursday, May 31,2012
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`0 First To File to Host Digital IP Webinar on June 14th
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`Wednesday, May 30, 2012
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`0 USPTO Publishes Proposed Rules to Implement Micro Entity Status for Paying Discounted Patent
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`0 Oblon Spival-< Files Preemptive Copyright Infringement Suit on Behalf of Rolling Thunder
`Motorcycle Rally, Washington, D.C.
`0 Waller Clients Prevail in Soui'Men Intellectual Property Case
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`Thursday, May 24, 2012
`o USPTO Concord Patent and Trademark Resource Center (PTRC) Now Open to the Public
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`05f‘l 1.52012 08:35:32 PM
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`o Gevo Dismisses Butamax Patent Infringement Lawsuit
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`Monday, May 14, 2012
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`HF!llF!I'I< Flinfiininnnes Cnrpnratinn Si=!tl'lF!< its Patent I itigafinn Against Danifir: F'lin<r:iF!nr:F!<, Inn.
`Infojustice Roundup - May 14, 2012
`Landmark Copyright Ruling Sets Rules for Fair Use in the Digital Age
`Silicon Laboratories Awaits Official Complaint Before Exerting Well Established RF Patent Portfolio
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`Friday. May 11. 2012
`
`o McAndrews, Held 8; Malloy Wins Inequitable Conduct Ruling for Client CSP Technologies
`0 RyMed Technologies Wins Patent Infringement Case
`
`Thursday. May 10. 2012
`
`o Excentus Files Patent and Trademark Infringement Lawsuit against Quil<Trip Corporation, Midax,
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`0 USPTO to Test New Option for Information Disclosure Statements (IDS)
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`Wednesday, May 09, 2012
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`0 Special Feature —— Appellate Court Defines Suspension of Proceedings in Trademark
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`Special Feature -- The LAST BEST PLACE That Doesn't Need a Trademark Registration
`New IP Lawsuits Filed from RFC Express
`Rembrandt IP Management Announces Patent Infringement Lawsuit Naming Slot
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`Tuesday‘. May 08. 2012
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`Coloplast ‘Wins Patent Infringement Verdict Against Generic Medical Devices. Inc.
`General Patent Corporation Settles Patent Infringement Lawsuit with Giesecke IS;
`Deurient America
`MPS Wins More than $9.4 Million in Attorneys’ Fees and Costs against D2 Micro
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`Monday. May 0?. 2012
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`0
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`Friday, May 04, 2012
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`o McAndrews, Held 8: Malloy Secures Uictory for Stryker Corporation
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`Thursday. May I13. 2012
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`DEF] 1.52012 DEl:3E:32 PM
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`o U.S. Patent and Trademark Elffice Confirms Cypress SRAM Patent Asserted in Cypress's
`ITC Action Against GSI Technology
`
`Thursday. April 26, 2012
`
`0 Quarles 8: Brady Secures Major Intellectual Property Victory
`
`Wednesday, April 25, 2012
`
`BIIJLASE Files Patent Infringement Lawsuit Against European Competitor
`Potter Voice Technologies Files Colorado Patent Infringement Lawsuit Against Apple,
`Google, Elthers
`Precision BioSciences Files Tenth Patent Infringement Lawsuit Against Cellectis
`Related to Meganuclease Technology and Requests Permanent Injunction
`
`Tuesday, April 24, 2012
`
`Ivera Medical Announces the USPTIJ Upheld Key Patents for Disinfecting Port Protector
`Technology
`0 MacroSolve Files Patent Infringement Suits Against AIJL and Bank of America
`
`Monday. April 23. 2012
`
`0 Essential Medical Dismisses Patent Case against Masimo and Cercacor
`0
`Infojustice Roundup — April 23. 2012
`
`Friday, April 2|], 2012
`
`a Lawsuit Claims Wide Range of Apple Devices Infringe Patents for Screen Manipulation
`0 Lifetime Wins First Patent Infringement Lawsuit in China
`
`Thursday, April 19, 2012
`
`0 Supreme Court Clears the ‘Way for Generic Patent Challenges
`0 USPTIJ and UKIPIJ Issue Preliminary Progress Report on Worksharing Initiative
`0 Watson Confirms Glumetza Patent Challenge
`
`Wednesday, April 18, 2012
`
`0 Chinese Nationals Charged With Software Piracy and Exporting Technology to China;
`Former NASA Employee Also Charged
`0 Massive Cache of Counterfeit Athletic Apparel Found in Sacramento Warehouse
`
`Tuesday, April 1?’. 2012
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`0 Article 0ne Partners Unveils Survey Results From IP Patent Litigation Study
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`Monday, April 16, 2012
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`0
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`Thursday, April 12, 2012
`
`o Morrison 8: Foerster Patent Litigation Team Secures Win for Hydrapak and Rare Rule
`11 Sanctions Award
`
`‘Wednesday, April 11, 2012
`
`0 Technology Patent ‘Wars Heat Up —— Microsoft and AOL Make Billion Dollar Deal
`0 US Commerce Department Releases New Report Showing Intellectual Property-
`Intensive Industries Contribute $5 Trillion, -4|] Million Jobs to US Economy
`
`Monday. April 09, 2012
`
`0 Eyewear Designer Zenni Dptical Prevails In Major Patent Dispute with Aspe:-i Eyewear
`Infojustice Roundup April ‘J, 2012
`o NeoMedia Files Lawsuit Alleging Patent Infringement
`
`Thursday, April 05, 2012
`
`n
`
`Industry Giants Weigh—in Eln Decision that Could E)-(pose Millions of Internet Users To
`Copyright Liability
`Precision BioSciences Files Ninth Patent Infringement Lawsuit Against Cellectis Related
`to Engineered Meganucleases
`University of Kansas Researchers Win Co-Inventorship Dispute over Cancer Drug
`Formulation Patents
`Watson Confirms Favorable District Court Ruling in Generic Sanctura XR® Patent Suit
`Worlds Inc. Files Patent Infringement Lawsuit Against Activision Blizzard, Inc., Blizzard
`Entertainment, Inc., and Activision Publishing, Inc.
`
`Wednesday, April 04, 2012
`
`o U.S. District Court for the Eastern District of Michigan Rules in Favor lJf Elblon Spivak
`Client Paralyzed lieterans of America
`
`Tuesday, April 03, 2012
`
`0 Special Feature —— Patent Claims Must Recite Significantiy More than a Law of Nature
`0
`inovia Announces the Findings of its Annual U.S. Global Patent and IP Trends Survey
`0 Lawyers of the Roundtable: Alltech Symposium to Host Intellectual Property Dialogue
`
`Monday, April 02, 2012
`
`

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`Corporation
`General Patent Corporation Settles Patent Infringement Lawsuit with Zoolert
`Infojustice Roundup — April Z. 2012
`True Religion Awarded $863.9 Million Judgment Against Internet Counterfeiters
`USPTO to Test New Post Final Rejection 0ption
`
`Friday, March 30, 2012
`
`o HumanEyes Technologies F