Filed Jan. 19, 2018

Serial No. 87762500

Registered July 23, 2019

Registration No. 5,814,378

Class Providing incentive program for customers for purchases of a company's goods and services through a tiered membership program designed to incentivize, promote, and reward purchases, referrals, and other engagement with the program by offering rewards, discounts, prizes, and other benefits; business administration of a customer loyalty program; customer loyalty, reward and incentive program services, namely, a tiered membership program designed to incentivize, promote, and reward purchases, referrals, and other engagement with the program by offering rewards, discounts, prizes, and other benefits; customer loyalty program services featuring rewards in the form of discounted or upgraded shipping and return services, access to retail discounts, offers, products and experiences, [ loyalty points, ] and discounted [ installation and ] advisory services; administration of a customer loyalty program featuring rewards in the form of discounted or upgraded shipping and return services, access to retail discounts, offers, products and experiences, [ loyalty points, ] and discounted [ installation and ] advisory services; 100; 101; 102

Case Type Service mark