throbber
To:
`
`Subject:
`
`Sent:
`
`Sent As:
`
`Attachments:
`
`Tabacalera Falto, Inc. (fherrera@hnewmedia.com)
`
`U.S. Trademark Application Serial No. 88488537 - LA PUREZA - N/A
`
`September 15, 2019 06:40:49 PM
`
`ecom124@uspto.gov
`
`Attachment - 1
`Attachment - 2
`Attachment - 3
`Attachment - 4
`Attachment - 5
`Attachment - 6
`Attachment - 7
`Attachment - 8
`Attachment - 9
`Attachment - 10
`Attachment - 11
`Attachment - 12
`Attachment - 13
`Attachment - 14
`Attachment - 15
`Attachment - 16
`
`United States Patent and Trademark Office (USPTO)
`Office Action (Official Letter) About Applicant’s Trademark Application
`
`U.S. Application Serial
`No. 88488537
`
`     
`
`Mark:   LA PUREZA
`
`Correspondence
`Address: 
`FRANK HERRERA
`H NEW MEDIA LAW
`1110 BRICKELL AVE,
`SSUITE 506
`MIAMI, FL 33131
`Applicant:   Tabacalera
`Falto, Inc.
`
`    
`
`Reference/Docket No.
`N/A
`
`   
`
`Correspondence Email
`
`Address:  
`
`fherrera@hnewmedia.com
`
`The USPTO must receive applicant’s response to this letter within six months of the issue date below or the application will be
`abandoned.  Respond using the Trademark Electronic Application System (TEAS).   A link to the appropriate TEAS response form appears at the
`
`NONFINAL OFFICE ACTION
`
`end of this Office action.   
`



`  


`

`

`Issue date:  September 15, 2019
`
`The referenced application has been reviewed by the assigned trademark examining attorney.  Applicant must respond timely and completely to
`the issues below.  15 U.S.C. §1062(b); 37 C.F.R. §§2.62(a), 2.65(a); TMEP §§711, 718.03.
`
`SUMMARY OF ISSUES:
`Section 2(d) Refusal – Likelihood of Confusion
`Prior Pending Advisory
`Translation Requirement
`
`SECTION 2(d) REFUSAL – LIKELIHOOD OF CONFUSION
`
`Registration of the applied-for mark is refused because of a likelihood of confusion with the marks in U.S. Registration Nos. 3948045 (PURE)
`and 4412537 (PURE).  Trademark Act Section 2(d), 15 U.S.C. §1052(d); see TMEP §§1207.01 et seq.  See the attached registrations.
`
`Applicant seeks to register the mark “ LA PUREZA” for “cigars” in Class 34.
`
`The registered marks “PURE” identify “Cigarillos; Cigars” and “Cigar cutters; Cigar humidifiers; Hookahs” in Class 34.
`
`Trademark Act Section 2(d) bars registration of an applied-for mark that is so similar to a registered mark that it is likely consumers would be
`confused, mistaken, or deceived as to the commercial source of the goods of the parties.  See 15 U.S.C. §1052(d).  Likelihood of confusion is
`determined on a case-by-case basis by applying the factors set forth in In re E. I. du Pont de Nemours & Co., 476 F.2d 1357, 1361, 177 USPQ
`563, 567 (C.C.P.A. 1973) (called the “ du Pont factors”).   In re i.am.symbolic, llc, 866 F.3d 1315, 1322, 123 USPQ2d 1744, 1747 (Fed. Cir.
`Inc., 450 F.3d 1378,
`2017).  Only those factors that are “relevant and of record” need be considered.   M2 Software, Inc. v. M2 Commc’ns,
`1382, 78 USPQ2d 1944, 1947 (Fed. Cir. 2006) (citing Shen Mfg. Co. v. Ritz Hotel Ltd., 393 F.3d 1238, 1241, 73 USPQ2d 1350, 1353
`
`(Fed. Cir. 2004)); see In re Inn at St. John’s, LLC , 126 USPQ2d 1742, 1744 (TTAB 2018).  
`
`Although not all du Pont factors may be relevant, there are generally two key considerations in any likelihood of confusion analysis:  (1) the
`similarities between the compared marks and (2) the relatedness of the compared goods.  See In re i.am.symbolic, llc, 866 F.3d at 1322, 123
`USPQ2d at 1747 (quoting Herbko Int’l, Inc. v. Kappa Books, Inc., 308 F.3d 1156, 1164-65, 64 USPQ2d 1375, 1380 (Fed. Cir. 2002)); Federated
`Foods, Inc. v. Fort Howard Paper Co., 544 F.2d 1098, 1103, 192 USPQ 24, 29 (C.C.P.A. 1976) (“The fundamental inquiry mandated by
`[Section] 2(d) goes to the cumulative effect of differences in the essential characteristics of the goods [or services] and differences in the
`marks.”); TMEP §1207.01.
`
`Similarity of the Marks
`
`Marks are compared in their entireties for similarities in appearance, sound, connotation, and commercial impression.  Stone Lion Capital
`Partners, LP v. Lion Capital LLP, 746 F.3d 1317, 1321, 110 USPQ2d 1157, 1160 (Fed. Cir. 2014) (quoting Palm Bay Imps., Inc. v. Veuve
`Clicquot Ponsardin Maison Fondee En 1772, 396 F.3d 1369, 1371, 73 USPQ2d 1689, 1691 (Fed. Cir. 2005)); TMEP §1207.01(b)-(b)(v). 
`“Similarity in any one of these elements may be sufficient to find the marks confusingly similar.”   In re Inn at St. John’s, LLC, 126 USPQ2d
`1742, 1746 (TTAB 2018) (citing In re Davia, 110 USPQ2d 1810, 1812 (TTAB 2014)); TMEP §1207.01(b).
`
`When comparing marks, “[t]he proper test is not a side-by-side comparison of the marks, but instead whether the marks are sufficiently similar in
`terms of their commercial impression such that [consumers] who encounter the marks would be likely to assume a connection between the
`parties.”   Cai v. Diamond Hong, Inc., __ F.3d __, 127 USPQ2d 1797, 1801 (Fed. Cir. 2018) (quoting Coach Servs., Inc. v. Triumph Learning
`LLC, 668 F.3d 1356, 1368, 101 USPQ2d 1713, 1721 (Fed. Cir. 2012)); TMEP §1207.01(b).  The proper focus is on the recollection of the
`average purchaser, who retains a general rather than specific impression of trademarks.  In re Inn at St. John’s, LLC, 126 USPQ2d 1742, 1746
`(TTAB 2018) (citing In re St. Helena Hosp., 774 F.3d 747, 750-51, 113 USPQ2d 1082, 1085 (Fed. Cir. 2014); Geigy Chem. Corp. v. Atlas Chem.
`Indus., Inc., 438 F.2d 1005, 1007, 169 USPQ 39, 40 (CCPA 1971)); TMEP §1207.01(b).
`
`Although one of registrant’s marks appears in stylized form and with a design element, applicant’s mark appears in standard characters and
`therefore could appear in a similar manner. A mark in typed or standard characters may be displayed in any lettering style; the rights reside in the
`wording or other literal element and not in any particular display or rendition.  See In re Viterra Inc., 671 F.3d 1358, 1363, 101 USPQ2d 1905,
`1909 (Fed. Cir. 2012); In re Mighty Leaf Tea, 601 F.3d 1342, 1348, 94 USPQ2d 1257, 1260 (Fed. Cir. 2010); 37 C.F.R. §2.52(a); TMEP
`§1207.01(c)(iii).  Thus, a mark presented in stylized characters and/or with a design element generally will not avoid likelihood of confusion with
`a mark in typed or standard characters because the word portion could be presented in the same manner of display.  See, e.g., In re Viterra Inc.,
`671 F.3d at 1363, 101 USPQ2d at 1909; Squirtco v. Tomy Corp., 697 F.2d 1038, 1041, 216 USPQ 937, 939 (Fed. Cir. 1983) (stating that “the
`
`  










`

`

`argument concerning a difference in type style is not viable where one party asserts rights in no particular display”).
`
`In this case, the applicant’s mark, LA PUREZA, creates a similar overall commercial impression to the cited registered mark, PURE, because
`the wording PUREZA in applicant’s mark fully contains the wording of the registered mark. When comparing similar marks, the Trademark
`Trial and Appeal Board has found that inclusion of the term “the” at the beginning of one of the marks will generally not affect or otherwise
`diminish the overall similarity between the marks.  See In re Thor Tech Inc., 90 USPQ2d 1634, 1635 (TTAB 2009) (finding WAVE and THE
`WAVE “virtually identical” marks; “[t]he addition of the word ‘The’
`at the beginning of the registered mark does not have any trademark
`significance.”); In re Narwood Prods. Inc., 223 USPQ 1034, 1034 (TTAB 1984) (finding THE MUSIC MAKERS and MUSIC-MAKERS
`“virtually identical” marks; the inclusion of the definite article “the” is “insignificant in determining likelihood of confusion”).
`
`As such, the marks are highly similar and likely to cause confusion.
`
`Relatedness of the Goods
`
`The goods are compared to determine whether they are similar, commercially related, or travel in the same trade channels.  See Coach Servs.,
`Inc. v. Triumph Learning LLC, 668 F.3d 1356, 1369-71, 101 USPQ2d 1713, 1722-23 (Fed. Cir. 2012); Herbko Int’l, Inc. v. Kappa Books, Inc.,
`308 F.3d 1156, 1165, 64 USPQ2d 1375, 1381 (Fed. Cir. 2002); TMEP §§1207.01, 1207.01(a)(vi).
`
`The compared goods need not be identical or even competitive to find a likelihood of confusion.  See On-line Careline Inc. v. Am. Online Inc.,
`229 F.3d 1080, 1086, 56 USPQ2d 1471, 1475 (Fed. Cir. 2000); Recot, Inc. v. Becton, 214 F.3d 1322, 1329, 54 USPQ2d 1894, 1898 (Fed. Cir.
`2000); TMEP §1207.01(a)(i).  They need only be “related in some manner and/or if the circumstances surrounding their marketing are such that
`they could give rise to the mistaken belief that [the goods and/or services] emanate from the same source.”   Coach Servs., Inc. v. Triumph
`Learning LLC, 668 F.3d 1356, 1369, 101 USPQ2d 1713, 1722 (Fed. Cir. 2012) (quoting 7-Eleven Inc. v. Wechsler, 83 USPQ2d 1715, 1724
`(TTAB 2007)); TMEP §1207.01(a)(i).
`
`Regarding Registration No. 3948045, the attached Internet evidence, consisting of third party sites—Mike’s Cigars, Holt’s Cigar Company, and
`JR Cigar—establishes that cigars and cigar accessories are sold or provided through the same trade channels and used by the same classes of
`consumers in the same fields of use.  Thus, applicant’s and registrant’s goods are considered related for likelihood of confusion purposes.  See,
`e.g., In re Davey Prods. Pty Ltd., 92 USPQ2d 1198, 1202-04 (TTAB 2009); In re Toshiba Med. Sys. Corp., 91 USPQ2d 1266, 1268-69, 1271-72
`(TTAB 2009).
`
`In the case of Registration No. 4412537, the goods in the application and registration are identical.  Therefore, it is presumed that the channels of
`trade and class of purchasers are the same for these goods and/or services.  See Cai v. Diamond Hong, Inc., __ F.3d __, 27 USPQ2d 1797, 1801
`(Fed. Cir. 2018) (quoting In re Viterra Inc., 671 F.3d 1358, 1362, 101 USPQ2d 1905, 1908 (Fed. Cir. 2012)).  Thus, applicant’s and registrant’s
`
`goods are related.   
`
`For these reasons, consumers are likely to encounter the parties’ goods in the same market channels.  Given the strong similarities between the
`key elements of the parties’ marks, consumers encountering the marks in the same commercial contexts are likely to confuse the marks and
`mistake the underlying sources of related goods provided under the marks.  Accordingly, registration is refused under Trademark Act Section
`2(d).
`
`Although applicant’s mark has been refused registration, applicant may respond to the refusal by submitting evidence and arguments in support
`of registration.
`
`The applicant should also note the following potential grounds for refusal.  If applicant responds to this action, applicant should note that the
`application may be suspended if the earlier-filed application below is still pending.
`
`PRIOR-FILED APPLICATIONS
`
`The filing dates of pending U.S. Application Serial Nos. 88067191 (PRECISION AND PURITY) and 88293062 (THE PEAK OF PURITY)
`precede applicant’s filing date.  See attached referenced applications. 
`If one or more of the marks in the referenced applications register,
`applicant’s mark may be refused registration under Trademark Act Section 2(d) because of a likelihood of confusion with the registered
`mark(s).  See 15 U.S.C. §1052(d); 37 C.F.R. §2.83; TMEP §§1208 et seq.  Therefore, upon receipt of applicant’s response to this Office action,
`action on this application may be suspended pending final disposition of the earlier-filed referenced applications.
`
`In response to this Office action, applicant may present arguments in support of registration by addressing the issue of the potential conflict
`between applicant’s mark and the marks in the referenced applications.  Applicant’s election not to submit arguments at this time in no way
`limits applicant’s right to address this issue later if a refusal under Section 2(d) issues.
`
`However, the applicant must respond to address the following requirement.
`













`

`

`ENGLISH TRANSLATION REQUIREMENT
`
`To permit proper examination of the application, applicant must submit an English translation of all wording in the mark that appears to be
`foreign.  37 C.F.R. §§2.32(a)(9), 2.61(b); TMEP §809.  The applicant provided a translation that does not appear completely accurate.
`
`The following English translation is suggested:  The English translation of “LA PUREZA” is “the purity”.  TMEP §809.03.  See attached
`translation evidence.
`
`Response Guidelines
`
`Please call or email the assigned trademark examining attorney with questions about this Office action.  Although the trademark examining
`attorney cannot provide legal advice or statements about applicant’s rights, the trademark examining attorney can provide applicant with
`additional explanation about the refusal(s) and/or requirement(s) in this Office action.  See TMEP §§705.02, 709.06.  Although the USPTO does
`not accept emails as responses to Office actions, emails can be used for informal communications and will be included in the application record. 
`
`See 37 C.F.R. §§2.62(c), 2.191; TMEP §§304.01-.02, 709.04-.05.  
`
`TEAS PLUS OR TEAS REDUCED FEE (TEAS RF) APPLICANTS – TO MAINTAIN LOWER FEE, ADDITIONAL
`REQUIREMENTS MUST BE MET, INCLUDING SUBMITTING DOCUMENTS ONLINE:  Applicants who filed their application online
`using the lower-fee TEAS Plus or TEAS RF application form must (1) file certain documents online using TEAS, including responses to Office
`actions (see TMEP §§819.02(b), 820.02(b) for a complete list of these documents); (2) maintain a valid e-mail correspondence address; and (3)
`agree to receive correspondence from the USPTO by e-mail throughout the prosecution of the application.  See 37 C.F.R. §§2.22(b), 2.23(b);
`TMEP §§819, 820.  TEAS Plus or TEAS RF applicants who do not meet these requirements must submit an additional processing fee of $125
`per class of goods and/or services.  37 C.F.R. §§2.6(a)(1)(v), 2.22(c), 2.23(c); TMEP §§819.04, 820.04.  However, in certain situations, TEAS
`Plus or TEAS RF applicants may respond to an Office action by authorizing an examiner’s amendment by telephone or e-mail without incurring
`
`this additional fee.    
`How to respond.   Click to file a response to this nonfinal Office action    
`
`/Alexandra El-Bayeh/
`Trademark Examining Attorney
`Law Office 124
`(571) 270-5911
`alexandra.el-bayeh@uspto.gov
`
`RESPONSE GUIDANCE
`Missing the response deadline to this letter will cause the application to abandon.   A response or notice of appeal must be received by
`the USPTO before midnight Eastern Time of the last day of the response period.   TEAS and ESTTA maintenance or unforeseen
`
`circumstances could affect an applicant’s ability to timely respond.   
`
`Responses signed by an unauthorized party are not accepted and can cause the application to abandon.  If applicant does not have an
`attorney, the response must be signed by the individual applicant, all joint applicants, or someone with legal authority to bind a juristic
`applicant.  If applicant has an attorney, the response must be signed by the attorney.
`
`If needed, find contact information for the supervisor of the office or unit listed in the signature block.
`





`   


`

`

`Print: Sep 15, 2019
`
`TTDT3211
`
`DESIGN MARK
`
`serial Number
`TTOT3211
`
`Status
`SECTION 8 & ID—ACCEPTED AND ACKNCWLEDGED
`
`Word Mark
`PURE
`
`Standard Character Mark
`Yes
`
`Registration Number
`3948045
`
`Date Registered
`2011x04x19
`
`Type of Mark
`TRADEMARK
`
`Register
`PRINCIPAL
`
`Mark Drawing Code
`[4]
`STANDARD CHARACTER MARK
`
`Owner
`MTM MARKETING, LLC LIMITED LIABILITY COMPANY NEVADA 5012 Arviiie St,
`#T LPLS WGAS NEVADA 89118
`
`GoodsfServioes
`
`G & S: Cigar
`002 008 009 01?.
`US
`10 034.
`Class Status -- ACTIVE.
`[; Smoking pipes ]. First Use:
`cutters: Cigar humidifiers: Hookahs
`ZOllflfll/OB. First Use In Commerce: 2011f01f03.
`
`Filing Date
`2006H12H29
`
`Examining Attorney
`GLASSER, CARYN
`
`Attorneyr of Record
`Dana B. Robinson
`
`

`

`PURE
`
`

`

`Pfint:Sep15,2019
`
`85916962
`
`DESIGN MARK
`
`serial Number
`85916962
`
`Status
`REGISTERED
`
`Word Mark
`PURE
`
`Standard Character Mark
`No
`
`Registration Number
`441253?
`
`Date Registered
`zoisxioxci
`
`Type of Mark
`TRADEMARK
`
`Register
`SUPPLEMENTAL
`
`Mark Drawing Code
`[3] DESIGN PLUS WORDS, LETTERS ANDxcR NUMBERS
`
`Owner
`MTM MARKETING, LLc LIMITED LIABILITY COMPANY NEVADA 5012 Arville St,
`#T LAS VEGAS NEVADA 89118
`
`GoodslServioes
`Class Status —— ACTIVE.
`
`10 034.
`
`US
`
`002 008 009 01?.
`
`G a S:
`
`Cigarillos; Cigars. First Use: ZOOTKllKlE. First Use In Commerce:
`ZOOTflllHlE.
`
`Description of Mark
`in upper case letters with the
`The mark consists of the word "PURE"
`upper part of the "U"
`looking disconnected with a square above both
`sides of the letter.
`
`Colors Claimed
`
`Color is not claimed as a feature of the mark.
`
`
`
`Filing Date
`2013f04f28
`
`Amended Register Date
`2013f08f2O
`
`

`

`Print: Sep 15, 2019
`
`85916962
`
`Examining Jitttflrneyr
`VERHOSEH, WILLIPM
`
`Attorney of Record
`Dana B. Robinson
`
`

`

`PURE
`
`

`

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`6:11 :32 PM 91'15l2019
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`4:19:01:
`htlps1il'rnikesc1'garscornicuflers
`
`tr): or.
`
`

`

`Pfint:Sep15,2019
`
`88067191
`
`DESIGN MARK
`
`serial Number
`SSOSTISI
`
`Status
`NOTICE OF ALLOWANCE — ISSUED
`
`Word Mark
`PRECISION AND PURITY
`
`Standard Character Mark
`Yes
`
`Type Of Mark
`TRADEMARK
`
`Register
`PRINCIPAL
`
`Mark Drawing Code
`[4]
`STANDARD CHARACTER MARK
`
`Owner
`ELAT PLANET LIMITED LIMITED COMPANY HONG KONG ROOM 1407 RIGHTFUL
`
`CENTRE,
`
`ll-lZ TAK HING, STREET KUWLOON HONG KONG
`
`GoodSIServices
`Class Status -- ACTIVE.
`
`10 034.
`
`US
`
`002 008 009 017.
`
`G & S: Cases
`
`for electronic cigarettes and electronic cigarette accessories;
`Cigarette rolling machines; Cigarette rolling papers; Smokeless
`cigarette vaporizer pipe; Boxes for electronic cigarettes and
`electronic cigarette accessories; Cigarette tubes; Cigarettes
`containing tobacco substitutes, not for medical purposes; Electronic
`cigarette boxes; Electronic cigarettes for use as an alternative to
`traditional cigarettes; Electronic cigarette cases; Electronic
`cigarette refill cartridges sold empty; Oral vaporizers for smokers;
`Oral vaporizers for smoking purposes; Smoker‘s articles, namely,
`filter tubes; Smokers‘ mouthpieces for electronic vaporizers and
`heaters; Smokers' oral vaporizer refill cartridges sold empty.
`
`Filing Date
`QOlBHOBHOE
`
`Examining Attorney
`CLARKE , NANCY
`
`Attnmezgulr of Record
`Benjamin P. Kuo
`
`

`

`PRECISION AND PURITY
`
`

`

`Pfint:Sep15,2019
`
`88293062
`
`DESIGN MARK
`
`serial Number
`88293062
`
`Status
`NoTICE CE ALLOWANCE — ISSUED
`
`Word Mark
`THE PEAK 0E PURITY
`
`Standard Character Mark
`Yes
`
`Type of Mark
`TRADEMARK
`
`Register
`PRINCIPAL
`
`Mark Drawing Code
`[4]
`STANDARD CHARACTER MARK
`
`Chuner
`NEXT LEVEL WELLNESS, LLC LIMITED LIABILITY COMPANY MICHIGAN 04403 Clio
`Road FLINT MICHIGAN 48504
`
`Goodsfiewices
`Class Status -- ACTIVE.
`
`IC 034.
`
`US
`
`002 008 009 017.
`
`G & S:
`
`Electronic cigarettes for use as an alternative to traditional
`cigarettes; CartomizersIr namelyIr combination electronic cigarette
`refill cartridges sold empty and atomizers, sold as a component of
`electronic cigarettes; Electronic cigarettes and oral vaporizers for
`smokers; Smokers' oral vaporizer refill cartridges sold empty.
`
`Filing Date
`2019/02/01
`
`Examining Attorney
`BURCH,
`JILLIAN RENEE
`
`Attorneyr of Record
`Neil Juneja
`
`

`

`THE PEAK OF PURITY
`
`

`

`
`
`QUICK WORD CHALLENGE
`
`Question: 1
`Store: 0 I 5
`
`ha or he?
`Which version is correct?
`
`
`
`Yo nunca ha vivido en Argentina.
`
`Yo nunca he vivido en Argentina.
`
`Next
`
`
`
`I Sign Up | Log In
`
`
`Spanish toEngllsh | Quwz l Thesaurus ] School I Translator l Grammar | Scrabble | Blog
`
`6:28:43 PM 9l15l2019
`
`Collins Spanish- English -
`
`pureza
`
`pureza
`
`A new
`generation
`ol styles
`and fits.
`
`
`
`
`
`FAV
`SUPPLEM
`
`I
`
`'
`
`English translation of 'pureza‘
`pureza
`Example sentences Trends
`
`pureza
`49
`
`FEMlNINE NGUN
`
`purity
`Copyright Q by Harpertolllns Publishers. All rights reserved.
`
`0°
`
`See related content
`
`
`
`Easy Learning Grammar: Spanish
`
`La
`
`Example Sentences Including 'pureza'
`A These examples have been automaticallyselected and may
`contain sensitive content. Egagmgiefl
`
`Bonus Eventus no tuvo inconveniente en confesarlo: -
`Que harlas conmigo, que te necesito tanto como ttfl a mi
`no, después, cuando te hartaras de mi pureza ?
`juan Garcia Hortel'ana Gaming PAW
`
`El circonio, de una gran pureza , también puede molerse
`muy flno para emplearse en explosivos militares y cargas
`propulsoras.
`Ea Munroe DEL 515m Varmmo {1995}
`
`El grado de pureza desciende vertiginosarnente del
`cincuenta al velnticinco por ciento, hasta quedarse
`reduciclo en un seis por clento de pureza cuando llega al
`consumidor.
`tanner: Sarmr'enta MESA m mnemodrv
`
`El sonido 5e mantuvo durante unos instantes con cliafana
`pureza , transformandose despues en un dulce
`murmullo que se fue apagando lentamente.
`Arturo Pér'ezefmverre £1 mama of 555mm
`
`En esta representacldn se corrobora Ia importancia de la
`pureza en un balle que hoy ya puede denominarse
`danza.
`E1 MUNDD as; 515m Vnnmwvo (1996}
`
`Switch to
`
`virus-free
`
`browsing
`wherever you go.
`
`@ chromebook
`
`
`
`Spanish word of the weelc pan
`This week's Spanish word is 'pan'.
`Find out its meaning and how it is
`used!
`* Read more
`
`
`
`Los pueblos languidecen de pureza y se enriquecen con
`la mezcolanza
`continua.
`Ea Mouton rm SJGLO Vnnnutvo (1995)
`
`Life on the edge
`The desire to push the boundaries
`has been a motivator in many a
`daring expedition. testing the
`human spirit and physical abilities
`Salto al ahsoluto intemporal que todo lo legltlma y frente
`a cuya pureza todos conspiran.
`to the utmost. Indulge your
`Vnwum (i995)
`adventurous spirit by exploring
`hllpsjlwwwcolliredidionaryconfldidionarylspanish—englislv‘pureza
`
`mabrishmg secure conneclion...
`
`

`

`To:
`
`Subject:
`
`Sent:
`
`Sent As:
`
`Attachments:
`
`Tabacalera Falto, Inc. (fherrera@hnewmedia.com)
`
`U.S. Trademark Application Serial No. 88488537 - LA PUREZA - N/A
`
`September 15, 2019 06:40:51 PM
`
`ecom124@uspto.gov
`
`United States Patent and Trademark Office (USPTO)
`
`USPTO OFFICIAL NOTICE
`
`Office Action (Official Letter) has issued
`on September 15, 2019 for
`U.S. Trademark Application Serial No. 88488537
`
`Your trademark application has been reviewed by a trademark examining attorney.  As part of that review, the assigned attorney has issued an
`official letter that you must respond to by the specified deadline or your application will be abandoned.  Please follow the steps below.
`
`(1)  Read the official letter.
`
`(2)   Direct questions about the contents of the Office action to the assigned attorney below.   
`
`/Alexandra El-Bayeh/
`Trademark Examining Attorney
`Law Office 124
`(571) 270-5911
`alexandra.el-bayeh@uspto.gov
`
`Direct questions about navigating USPTO electronic forms, the USPTO website, the application process, the status of your application, and/or
`whether there are outstanding deadlines or documents related to your file to the Trademark Assistance Center (TAC).
`
`(3)  Respond within 6 months (or earlier, if required in the Office action) from September 15, 2019, using the Trademark Electronic
`Application System (TEAS).  The response must be received by the USPTO before midnight Eastern Time of the last day of the response
`period.  See the Office action for more information about how to respond.
`
`GENERAL GUIDANCE
`·       Check the status of your application periodically in the Trademark Status & Document Retrieval (TSDR) database to avoid missing critical
`deadlines.
`
`·       Update your correspondence email address, if needed, to ensure you receive important USPTO notices about your application.
`
`·       Beware of misleading notices sent by private companies about your application.  Private companies not associated with the USPTO use
`public information available in trademark registrations to mail and email trademark-related offers and notices – most of which require fees.  
`All official USPTO correspondence will only be emailed from the domain “@uspto.gov.”
`






`  

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