Filed Nov. 19, 2025

Serial No. 99504818

Examining Attorney null

Class Downloadable business data analysis software; Downloadable computer software for monitoring, searching and retrieving information on websites; Downloadable computer software for creating, tracking, and managing creative advertising and marketing strategies, and computerised advertising banners; Downloadable algorithmic computer programs relating to advertising and promotion, namely, programs for purchasing, publishing, delivery and tracking the results of advertisements; Downloadable computer programs facilitating the display of advertisements on electronic communication networks, and in response to the characteristics of users who have access to electronic communication networks; Downloadable statistical and audience measurement computer programs; Downloadable computer software to enable businesses to create, upload, edit and then track adverts placed on the internet; Downloadable computer software to collect, manage, analyse and access databases of commerce data; Downloadable computer software to automate the content of online advertisements based on characteristics of the individual end user and/or groups of end users; Downloadable computer software to predict the value of a customer in an online marketing context and to calculate an appropriate bid in real time for placing adverts before said customer; Downloadable computer software for real-time-bidding (RTB) for adverts; Downloadable software for the integration of artificial intelligence and machine learning in the field of big data, namely, software for predicting the performance of audience-targeting, personalizing, and assessing and collecting data on the performance of, advertising and marketing campaigns using artificial intelligence and machine learning; Downloadable computer software for creating, tracking, and monitoring the performance of advertising and marketing campaigns on televisions; Downloadable computer software for delivering adverts to internet-connected devices; Downloadable computer software for advertising, namely, software for predicting the performance of, audience-targeting, personalizing, and assessing and collecting data on the performance of advertising; Downloadable software for use in advertising, namely, software for predicting the performance of, audience-targeting, personalizing, and assessing and collecting data on the performance of advertising; Downloadable machine learning software for advertising for predicting shopping behavior, providing shopping recommendations, and customizing targeted advertising based on consumer behaviors and preferences; Downloadable software for embedding online advertising on websites; Downloadable software for embedding advertising within videos or broadcasts; Downloadable software for renting advertising space on websites; Downloadable software for arranging online transactions, namely, the purchase and acquisition of advertisements and consumer data; Downloadable e-commerce and e-payment software to allow users to perform electronic business transactions via a global computer network, and for use as a payment gateway that authorizes processing of credit cards or direct payments for merchants; Downloadable computer software for use as an application programming interface (API) for creation and integration of advertisements into websites; Downloadable media, namely, pre-recorded audio and video recordings featuring digital advertisements; Downloadable media server software for hosting, transmitting, and displaying content for digital advertising; Downloadable media software for creating advertising and marketing campaigns; 021; 023; 026; 036; 038; 100; 101; 102; 100; 101

Case Type Trademark Service mark